Croma, the Omni-channel electronics retailer from the Tata Group, recently launched its #flagshipstore in #Patna at #SPVermaRoad, which is the main electronics high-street of the city. The store is spread across #3floors with a total #area of #9224sqft with a #frontage of #60ft. This leasing was done by Anarock Property Consultants. They have worked extensively in this state and tried to remain dominant as well as relevant in this region. Croma has been expanding its footprint in #Tierllandlll towns to reach more people and be more accessible basis demographic evaluation and economic drive and the availability of the warehouse in that target market. Croma intends to #broaden its #alternativechannels, such as #travelretail,and continue to expand at a faster pace. Croma is investing in getting closer to the customer by opening more stores, at a faster pace; building digital capabilities and online presence (croma.com), and expanding its supply chain infrastructure. Additionally, the brand revamped its website, croma.com, to enhance the online shopping experience for its more than 30 million monthly traffic. Keep watching this space. eastindiaretail.com is here to forge better connections for the vibrant and rapidly growing retail industry in Eastern India. DM us news/info from your company you would like to share at [email protected] Piyali Roy Oberoi East India Retail Connect Croma rishi nayar Abhijit Roy Prodosh Banerjee Suraj Ojha PANKAJ KUMAR Kapel Vahi
