David Gaudreau’s Post

At Experian, we offer access to marketing data tailored to your every need. Whether it is at a granular level or syndicated audience segments to major destinations, we have the solution for you! At EMS, we are deeply embedded in major platforms, collaborating closely with marketers and agencies to deliver outstanding results. By connecting with us, it allows you to bring your consumer data to life to meet your needs! Message me to see how you can achieve higher match rates and improved addressability! #DataDrivenDecisions #ExperianInsights

At Experian, we offer access to marketing data tailored to your every need. Whether it is at a granular level or syndicated audience segments to major destinations, we have the solution for you! At EMS, we are deeply embedded in major platforms, collaborating closely with marketers and agencies to deliver outstanding results. By connecting with us, it allows you to bring your consumer data to life to meet your needs! Message me to see how you can achieve higher match rates and improved addressability! #DataDrivenDecisions #ExperianInsights

Retail Media is  Optimizing to transactions and hence growing faster For too long, media has been focused on reach and impressions. Retail Media is revolutionizing the industry by prioritizing the direct link between ad exposure and transactions. Leveraging cutting-edge data analytics, this innovative approach is driving unparalleled growth and transforming the way brands connect with their target audience. #Bidmath #RetailMedia #DataDrivenMarketing

Struggling to segment your audience with siloed data? You're not alone! PortQii's data platform unlocks the power of your customer data, allowing you to create hyper-targeted campaigns that resonate with the right audience. Stop wasting resources on ineffective marketing. Request your free Portqii demo today and see the difference data-driven segmentation can make! https://lnkd.in/gPjgfgpj #Marketingintelligence #audiencetargeting #PortQii

Headed to IAB Connected Commerce Summit this week? Don’t miss the panel, “Attribution of In-Store Data: Bridging the Gap Between Merchants and Online Platforms,” where SSX founder and Executive Chairman Andy Murray (and friends) will discuss how leveraging first-party sales and loyalty data, combined with cutting-edge audience analytics and promos, can revolutionize your approach to in-store media investment.

Don't navigate the digital marketing maze alone. Surge Tactic offers tailored analytics solutions to help you understand your audience, optimize your strategies, and drive results. Let's elevate your marketing together. #SurgeTactic #PaidTraffic #LeadGeneration #PPC #GoogleAds #SocialMediaMarketing #DigitalMarketing #Analytics #Data https://lnkd.in/gNfNKcvq

The holiday season is here, and so are the unique insights on holiday shoppers! Media Culture’s Holiday Shoppers Audience Insights Report breaks down what drives these consumers—from their spending habits to the values they hold close, like tradition and family. If you're gearing up for holiday campaigns, this report is a goldmine of insights to help you create messages that resonate. It’s all about understanding who they are and what they care about. Take a peek, and let’s bring some extra meaning to your holiday marketing this season! Download the full report here: https://lnkd.in/eva7jctT #HolidayInsights #MarketingResearch #AudienceUnderstanding #MediaCulture

Well-segmented audiences can help you acquire more customers easily. When you align your message with specific audience behaviors, preferences, and needs, conversions skyrocket. And whitelist Data’s segmentation tools help you group your audience based on key data points like location, income, or purchase history. Stop shooting in the dark—make every campaign count with Whitelist Data. Website Link: https://whitelistdata.com/ #AudienceSegmentation #WhitelistData #DataEnrichment #TargetingMadeEasy #MarketingTools #CampaignSuccess

💡How to effectively connect with your target audience online to meet their daily consumer needs? 🌎 Advertisers and marketers are constantly looking for more effective ways of connecting with their target audience in a personalized way at scale. Especially where there comes about products that are frequently bought on a daily basis. But selling fast-moving consumer goods online is more challenging as you need insight information into the specific user needs. 🛒 And this is where Consumer Packaged Goods Audience Data comes in. The CPG industry market is going to reach $2.8 trillion by 2024. As more and more consumers, to be exact, 81%,  are doing their product research online, advertisers and marketers have more opportunities to answer to their needs with the best product answer. Read our blog post to discover:  🟢 What exactly are CPGs? 🟢 How digital tech is reshaping the industry? 🟢What are the key strategies for CPG success online? 🟢 What are the CPG future trends to watch? Explore the blog post and learn about all the categories and +397 segments: https://lnkd.in/dZamJzrb #CPG #DigitalTransformation #ConsumerGoods #UserData #Data #AudienceData #OnlineTargeting 

🚀 Is your brand truly connecting with its audience, or just hoping to? Segmentation isn’t just about sorting people into groups; it’s about understanding what drives each one, from interests to online behaviours. That's where Segmentech comes in. Want to see how it works? Let's connect and dive into the details: https://lnkd.in/dpZrnADH #Insights #Marketing #Data #Driven #Segmentation #Brand #Audience #Behaviour