Connon Bray’s Post

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Partner - New + Improved Ventures l Founding team - TRA + Tracksuit + Ideally + Zavy

Today is a great day. I have loved every day of the last 14 years, helping TRA disrupt the insights market and become one of the leading agencies in this part of the world. I remain a shareholder, a director and most of all a cheerleader but today I step into a new role. Today we announce the launch of New + Improved Ventures. A venture builder aiming to make businesses marketers fall in love with and in doing so, elevate the impact and influence of marketing, all over the world. In simpler terms, today we are formalising and fueling the factory that made Ideally and Tracksuit. A business in the business of making businesses.   Read more about iy here and reach out if one day, you might be interested in working with us.

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29,054 followers

Herald Premium | They keep recombining, like so many characters in a Startup Land version of the Marvel Universe. And now the crew behind two of New Zealand’s fastest-growing tech companies, Tracksuit and Ideally, have formed New + Improved Ventures, a “venture studio” or “company for making companies”, that has raised $6 million to build new firms. Chris Keall reports. Simon Pound | Antony Ede | Phoebe Devine | Chris Paykel | James Hurman | Connon Bray 🔗 https://lnkd.in/gP_C_apQ

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Hamish Smith

Founder @ PrettyGood | Building brands for good 🌱

2d

Congrats mate, you’re a very rare breed and I know you’ll build many more amazing companies. Looking forward to seeing the next steps. Great news 👏🏼

Anna Curzon

Board Director & Advisor, former CPO at Xero, Member NZ APEC Business Advisory Council (ABAC)

2d

Bravo Connon Bray and team, what an exceptional group of people and businesses you’ve assembled. Look forward to seeing more from New + Improved!

Danica Burke

General Manager APAC at fst | NZ Chamber Board | MĀIA Chair

2d

Very cool my dudes, will be watching closely. Give me a bell when you're ready to tackle Asia

Joe Spittle

International Marketing Consultant - Gaming, Hospitality, Resorts & Attractions

2d

This is EXACTLY what the marketing field in NZ needs, and you are exactly the person to do it Connon Bray. Huge props and go well bud 👍👍

Rebecca Russell

Leadership | Strategy | Change

2d

So great Connon Bray well done 🔥🔥

Toby Hilliam (Skilton)

Founder & CEO of Appetise: We exist to provide FMCG companies with superbly simple, game-changing shoppers insights.

2d

LFG! DREAM TEAM

Jarad O'Hara

INSIDERS Agency Co-founder & Chief Business Partner

2d

Love it mate. Keep smashing it. Catch you soon - Jarad

Simon Pound

Previously Unavailable Brand Venture Studio and Brand Fund 1. Co-founder, New+Improved

2d

And you've done it all as a perfect gent and supporter of the people around you - looking forward to the future!

Nic Winslade

Exclusively working with ambitious, customer curious entrepreneurs with proposition + product market fit through: Customer Research | Market Strategy | Product Strategy | Product Marketing | User Exp

2d

Scaling a validation model is A+++. You know I’m here for it. Congrats amazing humans.

John Shanahan

Chairperson at Advantage Group and TRA

1d

Everyone likes rocket ships. Light the fuse dude

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