Amarjit Dutta’s Post

We’re thrilled to share a recent success story! 🎉 A prominent health tech firm approached us with a clear goal: to increase their lead pipeline before the year’s end. They needed a robust solution that combined precision-targeted data and effective go-to-market strategies. That's where #LakeB2B stepped in. The Challenge A tight timeline to achieve significant lead generation. Targeting decision-makers in a highly competitive health tech space. Ensuring compliance with industry regulations like HIPAA and GDPR. Our Solution 1️⃣ Enriched Database: We provided a meticulously curated data set tailored to the client’s ideal customer profiles (ICPs). Our data included verified contacts of healthcare executives, decision-makers, and influencers. 2️⃣ Go-to-Market Strategy: Leveraged our multi-channel approach, combining email marketing, targeted outreach campaigns, and social media to drive engagement with the right prospects. 3️⃣ Personalized Outreach: Designed messaging that resonated with their audience’s pain points, highlighting how their health tech solutions could add value. The Outcome Lead Pipeline Growth: A 40% increase in qualified leads within just two months. Improved Conversion Rates: Our targeted strategy resulted in a 25% higher engagement rate. On-Track to Meet Year-End Goals: The firm is now well-positioned to exceed their revenue targets. This win underscores the power of LakeB2B’s data-driven solutions in delivering measurable results. We’re proud to have played a part in this health tech firm's growth journey. 💼💡 #HealthTech #LeadGeneration #DataSolutions #GoToMarket #LakeB2B #SalesSuccess #CaseStudy Looking to accelerate your pipeline growth? Let’s connect! 🤝

Are you facing challenges like 𝐝𝐞𝐟𝐢𝐧𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐈𝐂𝐏, 𝐩𝐫𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐭𝐚𝐫𝐠𝐞𝐭𝐢𝐧𝐠, 𝐚𝐧𝐝 𝐥𝐞𝐚𝐝 𝐬𝐜𝐨𝐫𝐢𝐧𝐠? If so, we might just be the perfect ABM vendor for you! Here's how we helped one of our clients, Virta as they tackled these pain points: 🎯 Problem: Targeting random companies instead of focusing efforts on ICP-aligned companies. 🔍 Solution: Built an ICP model utilized across marketing, sales, customer success, and product departments. 📉 Problem: Engaging in extensive advertising on platforms like Google, Facebook, and LinkedIn, yet failing to reach target companies. 🛠 Solution: Utilized N.Rich Intent data to identify companies actively seeking solutions that we offer and targeted those with intent. 📈 Problem: Overwhelmed with an excess of leads, causing challenges for SDRs and sales executives. ⏱ Solution: Integrated CRM for streamlined lead prioritization and team alignment, centralizing data. The result? €1.3 million in closed-won pipeline influenced by N.Rich's ABM campaigns. If you're facing similar challenges, let us help you solve them and get a positive return!

Don’t put someone’s home address in an email for personalization. That’s creepy. Do this instead: Segment your audience. It allows you to tailor your cold email campaigns to specific groups, making your outreach more relevant and effective. Why segmenting works - Relevance increases engagement Tailored emails resonate more because they address specific needs. - Better metrics and insights Segmenting helps you analyze what works for each group, improving future campaigns. - Builds trust Prospects are more likely to respond when they feel the email is written just for them. How to segment your audience - By job title or role Example: Decision-makers vs. influencers in the buying process. - By industry Example: Tech companies vs. healthcare providers. - By company size Example: Startups vs. mid-market or enterprise businesses. - By specific challenges Example: Struggling with lead generation vs. needing better workflow automation. Personalize your message for each segment - Address their unique pain points Example: “As a growing startup, scaling operations might be a key challenge for you.” - Highlight relevant benefits Example: “We help tech companies streamline product launches with faster workflows.” Start small and adjust Begin with a few simple segments based on your key audience traits. Use campaign results to refine your approach and add more segments as needed. Segmentation takes extra effort, but it ensures your emails are more focused, relevant, and effective. Are you segmenting your audience to maximize your results? #ColdEmail #B2BMarketing #LeadGeneration #Consulting #AudienceSegmentation #OutreachTips

🚨 Are You Struggling to Reach the Right Audience? 🚨 As a Marketing Head, you’re constantly challenged with reaching the right prospects at the right time. With so many platforms and tools available, it can feel like a guessing game—especially when you’re trying to optimize outreach and target the right decision-makers. 📊 Pain Points You Might Be Facing: Difficulty finding accurate contact data for your ideal customers Challenges in targeting the right decision-makers within organizations Low engagement rates due to irrelevant outreach or poorly segmented lists Struggling with data accuracy and maintaining up-to-date contacts ✅ If you’re facing these issues, you’re not alone. The good news is that there’s a way to fix it. By targeting the right audience with reliable contact data, you can streamline your efforts and increase engagement with your campaigns. 🔑 If you'd like to discuss how accurate contact lists can enhance your outreach, let's connect. I'd love to share insights on how this can be a game-changer for your marketing efforts. #B2B, #B2BLeads, #B2bLeaders, #MarketingLeads, #AccurateLeads #AccurateContacts #B2B_ICP, #B2BOutreach

Are you facing challenges like defining your ICP, precision targeting, and lead scoring? If so, we might just be the perfect ABM vendor for you! Here's how we helped one of our clients, Virta as they tackled these pain points: 🎯 Problem: Targeting random companies instead of focusing efforts on ICP-aligned companies. 🔍 Solution: Built an ICP model utilized across marketing, sales, customer success, and product departments. 📉 Problem: Engaging in extensive advertising on platforms like Google, Facebook, and LinkedIn, yet failing to reach target companies. 🛠 Solution: Utilized N.Rich Intent data to identify companies actively seeking solutions that we offer and targeted those with intent. 📈 Problem: Overwhelmed with an excess of leads, causing challenges for SDRs and sales executives. ⏱ Solution: Integrated CRM for streamlined lead prioritization and team alignment, centralizing data. The result? €1.3 million in closed-won pipeline influenced by N.Rich's ABM campaigns. If you're facing similar challenges, let us help you solve them and get a positive return!

Are you facing challenges like defining your ICP, precision targeting, and lead scoring? If so, we might just be the perfect ABM vendor for you! Here's how we helped one of our clients, Virta as they tackled these pain points: 🎯 Problem: Targeting random companies instead of focusing efforts on ICP-aligned companies. 🔍 Solution: Built an ICP model utilized across marketing, sales, customer success, and product departments. 📉 Problem: Engaging in extensive advertising on platforms like Google, Facebook, and LinkedIn, yet failing to reach target companies. 🛠 Solution: Utilized N.Rich Intent data to identify companies actively seeking solutions that we offer and targeted those with intent. 📈 Problem: Overwhelmed with an excess of leads, causing challenges for SDRs and sales executives. ⏱ Solution: Integrated CRM for streamlined lead prioritization and team alignment, centralizing data. The result? €1.3 million in closed-won pipeline influenced by N.Rich's ABM campaigns. If you're facing similar challenges, let us help you solve them and get a positive return!