Amanda Baldwin’s Post

What a day! Thank you to our entire team and to all those who have been a part of this effort. We could not be more excited for the journey ahead.

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We’re proud to announce a bright new future for OLAPLEX, harnessing our heritage as the Original Bond Builder, born in the lab and brought to life in the chair of thousands of salons around the world. Our mission is to deliver foundational hair health in service of endless possibilities. We hope you will join us on that journey. Head to Olaplex.com to discover great hair days and powerful bonds—today, tomorrow, and for years to come.

Go Amanda Baldwin Go! You’re crushing it; Olaplex is one lucky brand to have you at the helm! Xx

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Amanda Baldwin someone has dusted off their LVMH House notes and started up the “DNA engine”, let’s see those codes! Mark Ritson Good luck

Vikash J Chohan

I Help Personal Care & Wellness Founders Increase Repeat Sales | Exited Founder | Inner Growth Explorer | Wannabe Hiker | Drummer

3d

Looks a great day in the studio! (Goes to find a stool to swing around).

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So excited for this next chapter 🤩

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Michele Fenkel

Shareholder and Corporate Attorney at Hangley Aronchick Segal Pudlin & Schiller

4d

Love this! Great work by you and your team!

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Erin Armendinger

CEO @ Compass Experience Labs

5d

Love it!!! Congrats to the team.

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Sophie Thall

CONSULTANT - PRODUCT STRATEGY & INNOVATION * SPF * COLOR * COMPLEXION * SKINCARE * FRAGRANCE *

1d

Love it 😍!

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Jeff Lindquist

Partner at BCG | Beauty, Fashion & Luxury | Consumer Private Equity

5d

Love the new look! Congrats! 😊

Thrilled to see this exciting launch! Congrats to you, Amanda, and your amazing team.

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