ABOUT YOU’s Post

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𝗧𝗛𝗔𝗡𝗞 𝗬𝗢𝗨, 𝟮𝟬𝟮𝟰! Wrapping up the year in style, we have to admit that this year brought fashion and lifestyle trends that we would not have expected just two years ago: 🍸 Mob wife, 👕 blokecore, 🍒 brat summer, 🩰 balletcore, 💗 pop princess, 📚 rorycore, 💎 old money style, and 🤍 demure fashion all had their moment. We listen and we don't judge! 🌼 Butter yellow, 🍷 dark red, and ☕ espresso brown set the tone, leaving Barbie pink behind. Speaking of highlights, 2024 was bold – and not just in style. We celebrated with unforgettable and spectacular #fashiontainment events, such as the ABOUT YOU Fashion Circus in partnership with Circus-Theater Roncalli in Berlin, the ABOUT YOU Pangea Festival in Pütnitz am See, and the ABOUT YOU After Shows. We loved creating exclusive celebrity brands and collections. Of course, we continued to collaborate with industry leaders across sports, film, music, and social media. And we did not stop there, new #celebritycollections included: CITA MAASS co-created by ABOUT YOU,  ABOJ ADEJ with multitalent Tedros 'Teddy' Teclebrhan,  noar studios co-created by ABOUT YOU with content creator Luisa Lion,  Cheyenne Ochsenknecht co-created by ABOUT YOU, sry dad. co-created by ABOUT YOU with content creator Maddy,  MYLAVIE co-created by ABOUT YOU with Sarah Harrison,  KAVAZI co-created by ABOUT YOU with actress Chryssanthi Kavazi,  Netflix Collection,  and VERSTIQUE by Denise Verst. As we look back on a memorable year, we wish to sincerely thank our customers, brand partners, and suppliers for your collaboration and trust in 2024. It's all ABOUT YOU, and it's only possible with you. We wish you a bright year ahead! For 2025, there is a lot we look forward to. #wrapped  #thankyou  #fashiontrends  #yearinreview

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