From the course: Shopify Essential Training

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Understand shipping methods

Understand shipping methods - Shopify Tutorial

From the course: Shopify Essential Training

Understand shipping methods

- [Educator] Once you've planned how you're going to ship your products, you need to figure out how to pay for those costs. I've talked to plenty of store owners that didn't think about shipping and it ate into their margins and made their business unprofitable. I want to make sure that you know what your options are so you can price your products and shipping correctly. Right out the gate, you should know that free shipping is a must. 75% of consumers expect delivery to be free even on orders under $50, and consumers tend to visit three stores before making a decision. So if your competitor has free shipping and you don't, there's a good chance you're going to lose that sale. You don't have to offer unconditional free shipping. You can offer what I like to call unlockable free shipping at certain price points. For example, you might unlock free shipping at 50 or a hundred dollars. Savvy store owners use free shipping…

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