Sergio Barrientos

Startups face big challenges, but Codax has the answers! From limited budgets to inconsistent branding, we dive into the struggles startups face daily—and share how Codax's Fractional CMOs, AI-powered tools, and expert strategies simplify the path to success. Why struggle when Codax can make growth easy? Watch now and see how we can transform your startup journey! #StartupSuccess #GrowthSimplified #CodaxSolutions #ScaleSmarter

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When AI tools generate fake voices or digital personas, it erodes the trust that fans place in their favorite artists. And it is important to consider that the risk of misuse goes beyond famous names. With the explosion of deepfakes, even non-celebrities could find themselves digitally replicated for deceptive purposes. Among other protections, the NO FAKES Act will: * Establish a federal right for all individuals to control the digital use of their voice and likeness, even after death. * Allow creators to take action against unauthorized digital replicas used for profit without consent. *Strike a balance with First Amendment rights to ensure free speech, parody, and satire are protected. We need a future where AI empowers artists, not exploits them. Let’s ensure that we continue to foster creativity with ethical, human-first safeguards. Please take a moment join me in advocating for the NO FAKES Act: https://lnkd.in/d5T9pa8a #NOFAKESAct #AIandMusic #ProtectCreativity #musicadvocacyday #musicindustry

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Great branding isn't about dong more--it's about doing what you do REALLY WELL. 🧩 The real challenge isn’t starting something new; it’s having the discipline to stop doing the things that don’t align with your brand’s core purpose. 🧱Lego is a good case study. They reversed their decline and began to grow again by embracing who they were, even if that was decidedly anachronistic in a digital age. Good analysis by Frontera: https://lnkd.in/e6AK_beb #Branding #Strategy #BusinessGrowth #Focus #Lego

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Understanding and integrating the user's intent is how you create more profound, lasting relationships with your users. It’s one of the critical pillars of our Intelligent Experiences. Get a deeper dive from the legend Chidi Achara #IX #Huge

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Why USA-Based E-commerce Companies Should Nearshore Their TikTok Shop & Short-Form Video Marketing to Latin America Expanding your e-commerce brand through TikTok and short-form video? Nearshoring your content production to Latin America could be your smartest move. Here’s why: 1️⃣ Cost Savings: Access top-tier content creation talent for a fraction of the cost, allowing you to reinvest in scaling your business without breaking the bank. 2️⃣ Same Time Zone: Work in real-time with teams who align with your business hours, ensuring seamless communication and faster turnaround times. 3️⃣ Cultural Synergy: Latin American creators understand both U.S. and global markets, allowing them to craft relatable, engaging content for diverse audiences. 4️⃣ Expertise in Virality: Tap into experienced teams who specialize in TikTok Shop optimization and short-form video content, driving traffic and boosting conversions. 5️⃣ Streamlined Operations: Nearshore teams are known for agility and efficiency, making it easier to produce high-quality content consistently at scale. 🔑 Summary: Nearshoring your TikTok Shop and short-form video marketing to Latin America combines cost-effectiveness, cultural fluency, and operational excellence—all while keeping collaboration easy and productive. 💡 Ready to take your e-commerce brand global? The time to nearshore is now. #Ecommerce #TikTokMarketing #ShortFormVideo #Nearshoring #LatinAmerica #DigitalMarketing

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Before you share MMM results with your CEO, read this 👇 Marketing mix modeling (MMM) can lead to powerful insights, but it’s a process. Sharing results too early can lead to misinterpretations or, worse, backfire. I’ve seen: • Brand budgets slashed • Marketing strategies pivoted • Confidence in CMOs lost All because early results were taken at face value or misunderstood by decision-makers. Here’s what you can do instead: • Validate the findings: Make sure the insights come from solid data and make sense from a business perspective. • Educate leadership: Help them understand the limitations of statistical models and the context behind the numbers. • Present only when ready: Each model iteration can completely overturn previous results. CEOs want to draw conclusions and make decisions. BUT… Few things are more harmful to a P&L than acting on half-baked insights. Have you seen MMM projects going south because results were shared too soon? Share your experience in the comments 💬 #GrowthMarketing #MMM #MarketingMixModeling

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Mastering the art of pitching is a skill essential for every CEO. Using this guide, can you pitch your brand in one sentence? Let's game in the comment session.

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👇 5 quick GTM lessons to help grow your startup 👇 ✅ Why these 10 0→$1M growth strategies DIDN’T work 📌 Melissa Kwan https://lnkd.in/e-vyaGBy ✅ 5 key financial plan elements to get pre-seed funding 📌 Laura Raggl https://lnkd.in/eyquUCM3 ✅ The perfect OKR cheatsheet 📌 Chris Tottman https://lnkd.in/e4TuUDZg ✅ The top 7 AI tools to automate your sales process 📌 Ivan Falco https://lnkd.in/e798SFBQ ✅ The top self-serve hack to NAIL onboarding 📌 Gary Yau Chan - Building PLG for CSMs and QBRs https://lnkd.in/eAAyqRXS 👍 Did this help? Let me know with a like or comment. ---------------------------------- 👋 I’m Julian, a fractional fintech CMO. 6x startup 🚀 🔔 Follow for startup growth tips, guides and hacks

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At the CMO #SuperHuddle, some of our Preferred Partners shared their #WednesdayWisdom for CMOs going into 2025: 🖼️ Design Tip: Ditch the stock photos—show your REAL product, team, and value! 🤖 AI Insight: Leverage generative AI to boost creativity and smash efficiency goals 🤝 Leadership Hack: Think business-first, not function-first Key Takeaways from our Superstar Partners: ⭐ Sahil Patel, CEO of Spiralyze - Authenticity in visual branding ✨ Becky Lawlor, Redpoint Content - AI as a creativity accelerator 💫 Sharad Verma, Founder of Vidoso.Ai - CMOs as holistic business leaders Pro Tip: Build trust by aligning with business goals, not just marketing metrics! 💡 Want more CMO wisdom? Dive deeper at CMO Huddles!

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Ready to elevate your brand with captivating visuals and strategic marketing? Book a free discovery call with Pier 5 Studios! Let’s discuss how we can bring your story to life and connect you with the right audience. Click below to schedule your consultation today!

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Speero's Experimentation Program Benchmark Report on Miro, with access you can add comments, link and connect dots between assets etc. We're gonna send access out via our newsletter next week. Download the report to get added to our list. Doing this as I'm curious about creating more 'functional content'. In this case where we can get a conversation in there by a community, potentially connect dots to different resources that help support. Lets see what happens #experiments

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Hive Mind... If the media budget is less than $10MM, what's your favorite MMM/MTA measurement platform for eCommerce? The few (budget right sized) solutions that I have seen so far, tend to lack a key element or two in my mind... maybe I'm expecting too much but a boy can dream, right? #marketinganalytics #MMM #MTA

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