Will Cutrone

Betting Tips: Osprey vs. MJF AEW Championship Showdown! Get ready for an exhilarating analysis of the AEW Championship match featuring Osprey vs. MJF! Explore expert betting insights and predictions that could lead you to victory. Discover why Osprey is the underdog to watch in this shocking showdown! #OspreyVsMJF #AEWChampionship #WrestlingPredictions #BettingInsights #ProfessionalWrestling #UnderdogStory #SportsBetting #WrestlingAnalysis #AEW #MatchPreview

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Soccer fandom is evolving at an incredible pace. Understanding the fan or consumer is complex….. There are a million ways to measure fandom so we (@forsoccer) took a crack at creating some of our own fan profiles that better represent modern fandom. Download the United States of Soccer report on Forsoccer.com #soccermedia #sportsmedia #sportsbusiness #soccermarketing #sportsmarketing #grassrootssoccer

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And consider that each of those 2.2 million shots have over 90 data points combining player talent & historical ability, the exact type of shot (location, distance, off catch/dribble) and the precise location of the defense!

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This MLB season, the Los Angeles Dodgers have been a powerhouse 🚀 in the value they're driving for their partners. Assets of theirs currently claim the top 9 spots. But here’s one interesting fact for the 10th place asset in baseball: When we factor in earned media—exposure from other teams, the league, and media outlets—the New York Yankees' Outfield wall signage for State Farm jumps from 10th to 5th overall. Earned exposure accounts for nearly half of all the exposure generated by this outfield sign. Earned media exposure generally reaches a more national audience than exposure driven from owned sources alone. Understanding this split quantitatively can help brands and properties optimize their strategy and asset mix to best fit the needs of each partnership as some brands are specifically looking for national audience while others are more focused on assets that will drive local exposure in specific markets! Below is an example where the Yankee's sign is picked up from an earned source in a post from an MLB league account. I used our Benchmarking tool at Blinkfire here to quickly research all this information for this post!

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I really enjoyed this interview Mike Hume had with Ben Fawkes about #sportsbetting and the media. They talk about casual bettors, savvy bettors, and sharp bettors. Ben hits the nail on the head with sharp bettors: the kinds of things media is doing are generally not going to be of sufficient value to sharps. They've got their systems and aren't going to find enough value in even a more evolved media offering. The most interesting discussion to me was the talk of the casual bettor. Ben noted that casual bettors are the biggest audience segment but the media market is pretty saturated with existing competition. That is accurate in terms of what people are currently doing. However, that's going to need to change for anybody that is not one of the big dogs. Much of what is currently being done was built for what Google was and not what it is becoming. Search traffic has taken a hit everywhere, and I'm interested in the future of how media outlets serve the casual bettor. I've got some ideas I'm hoping to implement here at Vox Media/SB Nation, as I think there is a big opportunity for someone to get really creative and not do the same old thing that virtually all betting/media partnerships are currently doing. More to come! #sportsbusiness #sportsbiz #sportsmedia #digitalmedia https://lnkd.in/eDACHJvv

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Went deep diving into the similarities and differences among online casinos: social casinos, sweepstakes (aka 'social sweeps'), real-money regulated casinos, and beyond. Key items discussed: - Ability to make personalized/targeted casino ads on Google - Visibility in App/Play store - Consumer demand - Currencies - Class action lawsuits and regulatory scrutiny - Product differences - Native vs. mobile web - Outlook With insights / comment from: - Allan Stone - Matt Kaufman - Howard Glaser - Bill Gantz (via SBC podcast) - Macquarie - Paul Leyland, and more #longreads

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The U.S. sports betting market continues to grow as more Americans wager more money on live events. The AGA reported YTD commercial sports betting revenue reached $8.36bn through August (+30.4% YoY). However, the related advertising dollars are not flowing as easily as they once did with FanDuel and DraftKings Inc. entrenched as the regulated market leaders in all 30 legal mobile betting jurisdictions and the pace of states adding new OSB or online casino legislation having slowed to a crawl. Logic would suggest that reality will begin to impact sports rights owners and holders over time–if the trend doesn’t change. One “shouldn't assume that just because available ad dollars have dropped off this year, spending will stay at this level or drop off further in the future," Chris Grove (co-founding partner, Acies Investments) said. "There are numerous reasons why marketing spend could turn back upward.” But there is a new class of gaming companies –social sweepstakes casinos (think: VGW Play, Stake.us) and sportsbooks (think: Fliff Inc)– capable of helping sports properties and their media partners replace lost revenues in the interim. These entities are growing faster, operating in more states, and can be more profitable than regulated counterparts (though, none are nearly as profitable as FanDuel or DraftKings). For context, Virtual Gaming Worlds reported in September that it increased annual net profits by 30% YoY to $335mm on record revenues of $4.15bn. Sweepstakes are games of chance where no purchase is necessary to win. In a social sweepstakes sportsbook or casino players can also buy virtual coins that can be wagered and redeemed for real cash prizes. #sweepstakes #gaming #sportsbetting #sportsbiz #marketing #advertising #trends https://lnkd.in/egRbEuQp

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"We want to be a leader in the game and we want to be on the front foot." - Ali Curtis, MLS SVP of Sporting Development. MLS and MLS NEXT Pro are doing just that, as evidenced by the rules we have implemented to increase focus on player health and safety and to decrease time wasting. Today's article gives a great look at the rules and their impact. Take a look: https://lnkd.in/eJwPhtTq

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⚾ Bottom 9th down 2 runs. "WITH THE MGM GOLDEN AT BAT: JUAN SOTO" New York Mets new $0.75Billion player. I'm delighted to see MLB backing away from the Golden At Bat 🙏 While it was intriguing to drive excitement, it was too gimmicky IMO. It could have amplified much needed stars in MLB, but these star players would potentially get 162 additional at bats. How would this affect the records, and stats. Of course when NFL expands to 17 Games, Seqon Barkey breaking a 40 yrs record by Eric Dickerson who did it in 16 games isnt fair, but ED broke a record that was in 14 games by Payton. Or when NBA added a 3pt shot or eliminated zone D records cant be compared. The bigger picture is how much revenue MLB could have made with selling the rights to Golden at Bat, but also how to address nuisances. If Dodgers down 2 runs and Ohtani hits a solo HR, could he come back up to bat again😱 Could Soto hit a double and come from 2nd base to bat again🤔. Its too messy. I do see the intrigue of best player on top pitcher. We saw this in WBC when Ohtani struck out Trout to give Japan the victory. It was riveting pitch by pitch of 2 stars, and exactly what MLB would hope for to end games, but again its too complicated and while Im all about innovation in this case I prefer old school.

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Tune in Monday night Dec. 9 to see The National Football League (NFL) showcase State-of-the-Art Technology: The #Simpsons Funday Football. 'The Simpsons Funday Football' streams live Dec. 9 on #Disney+, ESPN+ a real-time animated Monday Night Football game for Bengals-Cowboys This Features Every Play of Bengals-Cowboys Game Each Bengals and Cowboys player will appear as a motion-enabled, animated player for the special primetime matchup. Through state-of-the-art tracking technology enabled by NFL's Next Gen Stats, Sony's Beyond Sports, combined with #Sony's Hawk-Eye Innovations' optical tracking, fans enjoying The Simpsons Funday Football will see every snap, run, pass, score and more from the real-life Bengals and Cowboys matchup at AT&T Stadium as it happens. Sony's Beyond Sports makes it possible to combine two data sources, analyze, validate, enhance, translate to a 3D environment and stream to a desired platform in real-time and Sony's Hawk-Eye Innovations' optical tracking creates dynamic player and character movement including detailed limb movement and mannerisms. For more info click here: https://lnkd.in/eh_g3E3P

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SBC has recognized #BetVision as the #Innovation of the Year. Two years ago, we set out to redefine the live betting experience through truly collaborative effort (and new #rights class) with our partners at the National Football League (NFL). Teamwork really does make the dream work, especially through the challenges of a new technology launch with the biggest U.S. media property. Last season, fans were able to watch and bet live on multiple different sportsbooks, including the national market leader. The differentiator is low-latency at scale and #madden style graphics, but the real game changer will be the tasty #interactive features rolling out for 2024. #SportsTech #Collaboration #Techpartnerships #lowlatency #streaming #immersive

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Every year I get dozens of people reaching out to me about how to break into the sports industry. The reality is: it is really hard! Sports is a supply and demand industry. Many more people want jobs in sports than there are jobs available. Really excited to partner with Sports Business Ventures to help people achieve their goals in this industry. From their mentor marketplace (matching job seekers with mentors in their field) to The Playbook (job boards, peer to peer networking, virtual panel discussions, and more), SBV is a tremendous resource for anybody who wants to work in sports. Check out The Playbook today! https://lnkd.in/eTs_Bx4W

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The newest SportsLine mock draft in the #FantasyFootball PPR format includes a reminder that you can never fully predict what will happen in the first round - https://lnkd.in/gpzE9p74

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Diamond Sports Group’s bankruptcy case appears to be nearing a conclusion after more than 18 months. The regional sports broadcaster recently disclosed plans to shed 11 of the 12 Major League Baseball (MLB) team contracts held this past season as part of its reorg (including four that expired). Those clubs must now renegotiate terms with DSG or find an alternative local distribution solution for 2025 and beyond (note: Diamond remains contractually obligated to five). The latter does not necessarily mean a hard pivot from the established pay TV ecosystem. In fact, baseball, appears to be advising its clubs to remain in the cable bundle. While counter to the media narrative, it has become directionally obvious that guaranteed affiliate fee economics are the surest way to preserve local media revenues–even if the team’s new channel gets tiered and/or commands a lower sub fee than budget for (and after accounting for the macro decline in distribution). MLB would like to see its clubs supplement local cable television distribution with a direct-to-consumer streaming option (and perhaps a small number of OTA games). The league views that combination as the best approach to maximize reach and revenue. Most organizations look to be taking the direction. It was recently announced that MLB will handle production and distribution for the Cleveland Guardians, Milwaukee Brewers, and Minnesota Twins moving forward. The league has managed both for the Arizona Diamondbacks, San Diego Padres, and Colorado Rockies the last two years. In addition to those six clubs, the Chicago White Sox (Chicago Sports Network) and Texas Rangers have partnered on or are considering starting their own RSN projects. cc: Patrick Crakes Ryan Dastrup, PhD Randall Friedman Jacie Brandes JohnWallStreet #media #mediarights #sports #sportsbiz #cable #RSN #strategy https://lnkd.in/eG5crmsN

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Bryce Yang (Sr. Director, Global Sports Marketing at 2K) shared insightful comments this week on the launch of "Top Spin 2K25," the most recent in a growing list of sports releases — 7 of their last 8 games! To me, the interview reinforced the strategic value of collaboration between sports brands and game publishers. Here are my top 3 takeaways, plus how building expertise in gaming can help accelerate your career in sports 👇 🎮 1. Sports allow game publishers to *reach into the mainstream* by welcoming casual gamers. From this foundation, 2K can introduce other titles to passionate gamers: e.g., Borderlands, Bioshock, Civilization, XCOM. 🎾 2. Tennis is a sports that can capture *youth enthusiasm* and partnerships with games can help accelerate that trend. For example, Frances Tiafoe and Carlos Alcaraz have each promoted the game on their Instagram pages. 📸 3. Sports games are natural destinations for *in-game brand advertising,* driving revenue for athletes/leagues/tournaments as well as game publishers. Top Spin 2K25 includes the real-live sponsors of tournaments, such as BNP Paribas's support of Indian Wells. __ As you build your career in sports, showing vigilance on the development of *alternative channels* (including game publishers) is a valuable way to reach new audiences and help grow a sport overall. As gaming continues to become mainstream, expertise on how your sport can help a game publisher expand could give you an edge in building for this new medium. __ Check out the full interview with Digiday: https://lnkd.in/eu44_fiY ⭐️ To contribute to tennis's growth, explore 200+ open Golf / Tennis jobs, including roles at the (USTA) United States Tennis Association, ATP Tour, WTA, and more on TeamWork Online: https://lnkd.in/e8pRjQRB What sports game do you believe has contributed the most to the growth of the sport itself (and why)? ⬇️ 💬

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