Suvra Shankha Dutta

Are you ready for Salesforce Prompt Engineering? 🏎️ Can you make AI dance to your tunes? 🕺🏼 See what you can do. AGENDA ⬇️ 1. Introduction: AI in Salesforce 2. Prompt Engineering Fundamentals: Lifecycle, Few Shot Learning 3. Advanced Techniques: Scoring-Based & Coaching Prompts, Humanizing AI-Generated Emails 4. Tips & Tricks: Recency Bias, JSON Prompts, HTML Generation 5. Enhancing Effectiveness: Dynamic Locale, RAG (Retrieval-Augmented Generation), File Analysis 6. Grounding Rules: Data Privacy and Security, Ethical Considerations, and Salesforce-Specific Guidelines 7. Q&A Today at 2PM CST. Sign up here https://lnkd.in/g3VBPHDv Event sponsored by GPTfy #promptengineering #salesforce #gptfy #aicloud #genai #salescloud #servicecloud

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📣 Cacheflow launches Revenue Recognition for Salesforce users in partnership with APPropoz REVvue! SaaS deals aren't as straightforward as they used to be, which has caused finance teams to struggle with Rev Rec. But with Cacheflow and REVvue, you can now... ⚙️ Automate contract ingestion ✅ Ensure compliance with ASC 606 accounting standards 👁️ Gain real-time visibility and reporting Read more about the partnership in the press release below!

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💸 How can Salesforce ISVs use tiered pricing and multi-year contracts? 😎 Clip from discussion with Chirag Mehta, Founder Satrang Technologies, an ISV partner with multiple paid apps on AppExchange. 😎 The full Video podcast will premier soon on 🔗 https://lnkd.in/gdkzhmsu #Salesforce #AppExchange #Startups #ISVs #PDOs #TagsPodcast

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An excellent read from the man himself Sanket Atal - MD, Salesforce India Operations talking about how the startup ecosystem in India now is very different from what it used to be a decade ago. A number of changes have occurred for the betterment of startups - a more conducive environment, access to capital, support from the Government and initiatives which are spreading this movement to Tier-2 and Tier-3 cities! There's easy access to organisations and initiatives like nasscom TiE India Startup India Ministry of Electronics and Information Technology and several others. I feel proud that my startup Vanshiv Technologies is a part of the Salesforce Startup Program - a brainchild of Sanket and his team at Salesforce-India. Whether you're from the Salesforce ecosystem or not, this article is a great read about the ongoing evolution of the startup space - I recommend you do read it! #Startup #Salesforce #India #StartupIndia

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If we had a nickel for every time someone said AI doesn't solve real use cases for Salesforce Service, we'd be on the NASDAQ. Just kidding. So check out some of the Service Cloud + AI Use Cases. Check out GPTfy to bring AI securely to your Salesforce: https://loom.ly/I0eFfBA. What use cases do you relate to your business? Let us know in the comments. #salesforce #ai #gptfy #aiusecases #servicecloudaiusecases

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With this announcement and new capability, you can now unlock all of your valuable product data -- get it out of the various silos, and make it available across the organization! Put the right data in the hands of all of your customer-facing teams #pvm, Propel Software, Salesforce

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💡 Think Differently: Innovate and Build Unique Apps 🚀 🎬 Clip from discussion with Chirag Mehta, Founder of Satrang Technologies, an ISV partner with multiple paid apps on AppExchange. ⏳The full Video podcast will premier soon on 🔗 https://lnkd.in/gdkzhmsu #Salesforce #AppExchange #Startups #ISVs #PDOs #SFTagsPodcast

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Salesforce launched their "Trends in Partner Selling" report and we digested it for you. This report covered everything from top statistics for partner selling, to AI in partnerships, to the state of B2B sales.. and so much more. Check out this blog post for everything you need to know: https://lnkd.in/gRbpGYAc

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Great article by Vernon Keenan talking about some of the new Einstein releases and the impact it will have on RevOps market. We've seen Salesforce recently take a number of steps to integrate more data sources between this announcement + Data Cloud and the deepening relationship with Snowflake. We think there is a big opportunity for an AI native company to help unite data across the enterprise sales data stack. That's where Myko comes in, as we build a proprietary knowledge graph of your data during onboarding so you have one layer than can communicate across systems.

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I'm looking for CPQ success stories! If you don't have one yet, perhaps consider our Health Check offering. We specialize in CPQ remediations and have quite a few success stories to share. CPQ can be tricky so if yours gets a gold star, do share. I'm sure others would appreciate any tips or best practices. #happytohelp #cloudgiants

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Salesforce isn’t just acquiring companies for growth—they’re doing it to reshape the future of CPQ. These acquisitions are strategic moves to enhance their CPQ and RevOps capabilities, not just to expand their portfolio. The real value? It’s in how these newly acquired technologies are driving innovation in pricing, quoting, and revenue management. Take Slack and MuleSoft, for example: These weren’t just tools to add to Salesforce’s stack. They’ve become integral parts of the CPQ process, connecting sales operations, streamlining workflows, and making it easier for teams to manage complex deals. Salesforce is positioning itself to lead in AI-driven CPQ, and these acquisitions are making it possible. What does this mean for your business? It means you’ll need to rethink your CPQ strategy. The old way of doing things—manual quotes, siloed processes, static pricing—won’t cut it anymore. If your sales team isn’t ready to adopt these changes, you’ll struggle to keep up. Salesforce’s acquisitions are about reshaping how you run your sales operations. #salesforce #slack #mulesoft

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🚀 Salesforce takes a giant leap with "Salesforce Marketing Cloud Growth", but is it enough? 🚀 Salesforce's recent announcement of Marketing Cloud Growth feels like a page taken straight from Adobe's playbook when they built AEP from scratch. With this move, Salesforce is empowering its small and medium-sized customers with capabilities built on top of Einstein 1. It’s an impressive leap forward, similar to Adobe’s AEP strategy, allowing businesses to harness advanced personalization, automation, and insights on a single platform. But here’s where it gets interesting: This development showcases Salesforce’s understanding of the importance of having a core, unified platform that ties everything together. And let’s be honest, it could well be a strategic play to build a “walled garden” ecosystem, much like their competitors. However, there’s a notable gap. Enterprise customers, often the big spenders in MarTech, are left out of this game-changing upgrade, at least yet. Why leave them waiting? Imagine the impact if Salesforce extended these robust capabilities to its enterprise clients—it would be a win-win. Enterprise customers gain the same level of integrated tools, and Salesforce solidifies its position against competitors. 🏆 Salesforce’s journey so far has been impressive, but to truly cement their leadership, they need to ensure this growth momentum doesn’t just stop at SMBs. Here’s hoping they don’t miss the opportunity to level up their enterprise offering as well. 🚀 What are your thoughts? Should Salesforce extend these capabilities to enterprises or stay focused on SMBs for now? #Salesforce #MarketingCloud #MarTech #AI #SFMC

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Salesforce won’t invest more in CPQ. The market sentiment says so. Since the launch of RLM (Revenue Lifecycle Management), the market sentiment for CPQ has gone down. People are speculating: → no new advancement → differences b/w RLM and CPQ → CPQ as an outdated tool and more. Here’s the most absurd yet believable speculation: In light of RLM, Salesforce will discontinue CPQ in 2-3 years. But all of this may be just that - speculation. There is nothing to worry, yet. Because RLM isn’t ready to use. It is still in beta. I’ve been getting a lot of queries around - how to migrate from CPQ to RLM. My answer - There is no straight forward way. Even if we do, the migration is going to be costly. What do you think about the future of Salesforce CPQ? #cpq #salesforce #salesforcecpq #rlm

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#Salesforce Earnings Rise Amid #AI Growth Focus: Salesforce Earnings: A Tale of Growth Amidst AI Revolution In a landscape where #tech companies constantly grapple with growth and innovation, Salesforce has emerged as a beacon of hope, reporting a top-line increase of 8% year-over-year. This performance has spurred optimism and excitement, particularly around the potential of AI integration into their... https://lnkd.in/gzcaFxkz

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Key takeaway from Lenny Rachitsky's podcast with Marc Benioff:  1) Salesforce can’t win the AI Agent race 2) Marc’s part of the problem 3) Salesforce's customers will suffer most 𝐒𝐚𝐥𝐞𝐬𝐟𝐨𝐫𝐜𝐞 𝐜𝐚𝐧’𝐭 𝐰𝐢𝐧 𝐭𝐡𝐞 𝐀𝐈 𝐀𝐠𝐞𝐧𝐭 𝐫𝐚𝐜𝐞 Salesforce is a 30-year old platform designed from the start to silo data, it's completely isolated from other critical enterprise systems, and it's been frankenstiened by various bolt-on acquisitions (e.g. mulesoft, tableau, slack, heroku, etc.). Agents require seamless data connectivity. The only thing seamless about Salesforce is the annual price increases. "I keep having these kind of existential freak out moments about AI." Rightfully so, Marc. He knows Salesforce is structurally deficient. The best he can do now is paint an alternative reality:  “This is a startup. We're a 25-year-old, 75,000-person, $300-something billion market cap startup.” Sure, Marc. Just like Larry’s got Oracle running like a $500B startup. No one’s buying the distribution stats. Call it AgentForce because it'll be forced into every renewal, just like “premium support,” whatever that is. And, telling us that Einstein led the way is simply insulting. No customer ever looked at their bill and said “that Einstein upgrade really paid for itself.” 𝐌𝐚𝐫𝐜’𝐬 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐭𝐡𝐞 𝐩𝐫𝐨𝐛𝐥𝐞𝐦 Just to be clear, Marc’s a brilliant entrepreneur. An all-time great. But, he could not sound more out of touch: > Ads with Matthew McConaughey and Woody Harrelson (jump the shark?) > Name dropping “my friends” Chris Rock, Michael Dell, and Neil Diamond > Stock’s at an all-time high but “I didn’t even know” > “Money isn’t the goal,” easy for you to say > Various homes, especially the one in the “blue collar town” A 60-minute podcast, and two-thirds of it was Marc humble-bragging. Even Lenny joked "You have the most amazing friends list, all these folks you mentioned." Engineers capable of solving this generation’s most transcendent technological challenges want a leader who’s in the trenches with them grinding, sacrificing, inspiring. Look at Sam Altman, Elon Musk, and Jensen Huang - driving cutting edge technology, leading with mission and purpose. The contrast could not be more striking. 𝐒𝐚𝐥𝐞𝐬𝐟𝐨𝐫𝐜𝐞 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬 𝐰𝐢𝐥𝐥 𝐬𝐮𝐟𝐟𝐞𝐫 𝐦𝐨𝐬𝐭 “I'm throwing everything against the wall and looking at what's going to stick.” Translation: Salesforce is spraying and praying.  1) Flood the zone with noise and misinformation 2) Buy time sewing seeds of distrust and consuming customer resources 3) Get lucky and find something that works, likely via M&A.   Marc’s right, AI is an existential threat to Salesforce. It’s just sad that Marc’s willing to burn the bridges at the expense of his customers. Hopefully, one of Marc's many "good friends" will offer some candid advice. #AI #Agents #CDO

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Salesforce Earnings Rise Amid #AI Growth Focus: Salesforce #Earnings: A Tale of #Growth Amidst AI Revolution In a landscape where tech companies constantly grapple with growth and innovation, Salesforce has emerged as a beacon of hope, reporting a top-line increase of 8% year-over-year. This performance has spurred optimism and excitement, particularly around the potential of AI integration into their... https://lnkd.in/gzcaFxkz

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#Salesforce Earnings Rise Amid #AI Growth Focus: Salesforce Earnings: A Tale of Growth Amidst AI Revolution In a landscape where tech companies constantly grapple with growth and innovation, #Salesforce has emerged as a beacon of hope, reporting a top-line increase of 8% year-over-year. This performance has spurred optimism and excitement, particularly around the potential of AI integration into their... https://lnkd.in/gzcaFxkz

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The launch of Salesforce’s Revenue Lifecycle Management has given birth to doubtful market sentiment: → RLM vs. CPQ → no new CPQ advancement → the death of Salesforce CPQ In my opinion, it shouldn’t be a point of debate. RLM is a smart move towards automating and managing the product-to-cash process. It caters to businesses of all sizes and industries, aiming to streamline operations across: → product/service design → price management → contract lifecycle management → configuration, quote, and order management → billing, collections, and revenue lifecycle intelligence Salesforce RLM isn't a standalone product but a suite of offerings designed to address the full revenue lifecycle for a diverse range of customers. This includes: → Salesforce CPQ → Salesforce Contracts → Salesforce Billing → And RLM itself I have written a full article explaining RLM and the operational areas it covers. Link in comments below. #salesforce #salesforcecpq #rlm

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