Susan McPherson

Susan McPherson

Brooklyn, New York, United States
30K followers 500+ connections

About

There is nothing more important to me than building meaningful connections that drive…

Services

Articles by Susan

  • Connecting with Susan McPherson

    Connecting with Susan McPherson

    Image captured by Kristen Titus Susan McPherson is a serial connector, angel investor, and corporate responsibility…

    4 Comments
  • Connecting with Jarrid Green

    Connecting with Jarrid Green

    Jarrid Green Jarrid Green co-designs and implements programmatic efforts for the Center for Business and Social…

    4 Comments
  • Connecting with Brooke Baldwin

    Connecting with Brooke Baldwin

    Brooke Baldwin Brooke Baldwin is a TV host, award-winning journalist and bestselling author of Huddle: How Women Unlock…

    1 Comment
  • Connecting with Ambika Gautam Pai

    Connecting with Ambika Gautam Pai

    Ambika Gautam Pai Ambika Gautam Pai is the head of brand at TIAA and the host of Corner Office Breakdowns, a podcast…

    1 Comment
  • Connecting with Lisa Sun

    Connecting with Lisa Sun

    Lisa Sun Lisa Sun is the founder and CEO of GRAVITAS, a company on a mission to catalyze confidence. GRAVITAS offers…

    7 Comments
  • Connecting with Jacqueline Novogratz

    Connecting with Jacqueline Novogratz

    Jacqueline Novogratz Jacqueline Novogratz is the founder and CEO of Acumen, a global nonprofit impact investment fund…

    18 Comments
  • Connecting with Zara Mirza

    Connecting with Zara Mirza

    Zara Mirza Zara Mirza is an award winning visionary marketer, skilled at transforming the way brands go to market…

    16 Comments
  • Connecting with Susanna Pollack

    Connecting with Susanna Pollack

    Susanna Pollack Susanna Pollack is a cross-sector leader known for advancing ambitious social impact goals through…

    4 Comments

Contributions

Activity

Join now to see all activity

Experience

  • McPherson Strategies Graphic

    McPherson Strategies

    Greater New York City Area

  • -

    New York City Metropolitan Area

  • -

    Brooklyn, New York, United States

  • -

    New York City Metropolitan Area

  • -

    New York City

  • -

  • -

  • -

    Austin, Texas Metropolitan Area

  • -

  • -

    New York, New York

  • -

  • -

  • -

  • -

  • -

  • -

    Arlington, VA

Education

Licenses & Certifications

Volunteer Experience

  • USA for UNHCR Graphic

    Board Member

    USA for UNHCR

    - Present 10 years

    Human Rights

  • The Lower Eastside Girls Club of New York Graphic

    Board Member

    The Lower Eastside Girls Club of New York

    - Present 9 years

    Children

  • Nest  Graphic

    Advisory Board Member

    Nest

    - Present 7 years 8 months

    Economic Empowerment

    Founded in 2006, Nest is a nonprofit 501(c)(3) committed to the social and economic advancement of global artisans and homeworkers through supply chain transparency, sustainable business development, and widespread industry advocacy. By providing artisan businesses with replicable but also high-impact programs while building scalable solutions to challenges facing the sector as a whole, Nest is creating a more inclusive and circular global economy with the power to alleviate poverty, strengthen…

    Founded in 2006, Nest is a nonprofit 501(c)(3) committed to the social and economic advancement of global artisans and homeworkers through supply chain transparency, sustainable business development, and widespread industry advocacy. By providing artisan businesses with replicable but also high-impact programs while building scalable solutions to challenges facing the sector as a whole, Nest is creating a more inclusive and circular global economy with the power to alleviate poverty, strengthen families, and preserve endangered cultural traditions.

  • Board Member

    Blue Sphere Foundation https://www.bluespherefoundation.org/

    - Present 7 years 9 months

    Environment

    Blue Sphere Foundation works to safeguard the planet’s oceans, halting the destruction of threatened marine species and habitats. We go where there are urgent threats and critical resource gaps, and act quickly to establish the necessary groundwork for others to join in. We believe art and media are essential tools to spark curiosity and inspire action, and it is therefore an integral part of everything we do.

  • Board Member

    Hello Neighbor https://www.helloneighbor.io/

    - Present 6 years 10 months

    Human Rights

    A non-profit organization that supports recently resettled refugees through mentorship first launched in Pittsburgh, PA! Learn more: https://www.helloneighbor.io/

  • The 19th Graphic

    Member of Board and Chair of Development

    The 19th

    - Present 4 years 7 months

    A new nonprofit, nonpartisan newsroom reporting on gender, politics and policy.

  • USA for UNHCR Graphic

    Board Member

    USA for UNHCR

    - Present 11 years

    Human Rights

    USA for UNHCR protects refugees and empowers them with hope and opportunity. We are with refugees from their greatest time of need - from emergency or crisis and beyond through the months and likely years that many are displaced from their home countries.

Publications

  • The Lost Art of Connecting

    McGraw-Hill

    For those tired of tech-driven, transactional networking, a guide to reclaiming the power of human contact―and a new approach for developing lasting and fulfilling personal connections. Today, people have hundreds of "friends" on Facebook and countless "contacts" on LinkedIn, so why do so many of us feel disconnected? In The Lost Art of Connecting, Susan McPherson presents a paradigm shift for the way we make meaningful connections in business and in life.

    While social media platforms…

    For those tired of tech-driven, transactional networking, a guide to reclaiming the power of human contact―and a new approach for developing lasting and fulfilling personal connections. Today, people have hundreds of "friends" on Facebook and countless "contacts" on LinkedIn, so why do so many of us feel disconnected? In The Lost Art of Connecting, Susan McPherson presents a paradigm shift for the way we make meaningful connections in business and in life.

    While social media platforms make it easier for people to connect with those they want to reach, these interactions are often dehumanizing, feel transactional, and agenda-driven. McPherson explains that we need to go back to basics and connect in an entirely new way, using technology as a tool and not a means to an end. We need a paradigm shift: one in which we look for ways to answer “how can I help?” as well as an opportunity to shine the light on others. Her methodology is broken down into three simple steps: Gather, Ask, Do.

    Shot through with equal doses of humor, humility, and encouragement, The Lost Art of Connecting is the handbook everyone needs to catapult their way to success through relationships. McPherson draws on her own experience starting a communications firm and cites stories of experts like Baratunde Thurston, Tiffany Dufu, Whitney Johnson and Adam Grant, who have spent their careers building meaningful connections into successful enterprises.

    See publication
  • The Most Dynamic Social Innovations of 2012

    Forbes

    From a national day of giving back to an inspiring show of corporate support after Hurricane Sandy, 2012 was a remarkable year for social innovation, philanthropy and corporate responsibility. Below, I share my picks for this year’s social innovation highlights and best-in-show campaigns. I’d love to hear your top picks too, so please share in the comments section.

    See publication
  • Big Business Increasingly Supports Gay Rights

    Harvard Business Review

    From Chick-fil-A to Apple, more and more major companies are taking policy positions on gay marriage. Arguably, there's a business case for supporting it. Google, Starbucks, Nike, General Mills, and other big brands have all opened themselves up to both the potential risk and opportunity of supporting LGBT equality. Even Lloyd Blankfein, CEO of Goldman Sachs, announced his support in a Human Rights Campaign public service announcement: "America's corporations learned long ago that equality is…

    From Chick-fil-A to Apple, more and more major companies are taking policy positions on gay marriage. Arguably, there's a business case for supporting it. Google, Starbucks, Nike, General Mills, and other big brands have all opened themselves up to both the potential risk and opportunity of supporting LGBT equality. Even Lloyd Blankfein, CEO of Goldman Sachs, announced his support in a Human Rights Campaign public service announcement: "America's corporations learned long ago that equality is just good business and it's the right thing to do."

    Other authors
    See publication
  • Women Entrepreneurs for Peace in Afghanistan

    Harvard Business Review

    As Afghan-U.S. relations continue to deteriorate, it's hard to imagine that the two nations can find political common ground. But the language of business is a common one. Stronger business (coupled with innovation) is a powerful driver for peace.

    See publication
  • Why CSR's Future Matters to Your Company

    Harvard Business Review

    More and more, companies are building long-term commitments to corporate social responsibility (CSR). In 2012 the rise in consumer activism and mobility, the Occupy movement, 24-hour accountability (thanks to social media), and global resource depletion will force every enterprise, large and small, to make CSR a focal point. Four particular areas stand out among many.

    See publication

Projects

  • Avon Communications Awards: Speaking Out About Violence Against Women

    -

    The Avon Communications Awards recognized exemplary communications campaigns and best practices among the global community of organizations working to end violence against women. The awards were part of a larger project to assess communications strengths, challenges and needs in the field; compile and curate communications materials to share among stakeholders; and help build communications capacity.

    Other creators
    See project

Honors & Awards

  • Forbes 50 over 50 - Impact

    Forbes Magazine

    Meet the inaugural class of entrepreneurs, leaders and creators who are part of an exhilarating movement redefining life’s second half and proving that success has no age limit.

Languages

  • French

    -

Recommendations received

19 people have recommended Susan

Join now to view

More activity by Susan

View Susan’s full profile

  • See who you know in common
  • Get introduced
  • Contact Susan directly
Join to view full profile

Other similar profiles

Explore collaborative articles

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Explore More

Others named Susan McPherson in United States

Add new skills with these courses