Steve Lamont

Is traditional sales content management stifling your org’s growth potential? In this video, Mindtickle Principal Product Marketing Manager Christian Pieper outlines how orgs can build a content strategy using data from your CMS, DSRs, and CRM. The result? A content strategy that’s driven by data and perfectly aligned with the buyer journey Here's what Christian covers: -How centralizing content can alleviate administrative burdens and boost adoption rates. -The importance of layering engagement data to truly understand the impact of your content. -How to use data for strategic content planning Watch the entire video here: https://brnw.ch/21wK7HD

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Disovery. Impact. Roadmap. If you're looking to jumpstart your campaign with the right messaging, learn more about our Impact Strategy solution to get clear insights that drive results: https://hubs.li/Q02NTWW80

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Content creation is more than just words—it's about intent. Our latest blog, "Understanding Content Intent," dives into the four types of search intent—informational, commercial, transactional, and navigational—and how understanding them can elevate your content strategy. Whether you’re aiming to boost visibility or align with your audience's needs, knowing why people search is the key to success. Get insights into crafting content that guides readers along their journey and discover common mistakes to avoid! #SeekMomentum 👉 https://lnkd.in/gy3mivJ4

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"Is your organization aligned and ready for ABM success? 🤔" In this week’s podcast episode, Jessica Fewless and Andrea Frazier break down what it really takes to make ABM work: ✨ Alignment: Across your organization on ICPs, target accounts, and revenue goals. ✨ Readiness: Researching your tools, ensuring your data is clean, and using your tech with purpose. Spoiler: Technology alone isn’t a strategy—it’s about how you prepare and use it. Ready to rethink your ABM approach? 🎧 Check the full episode in the link in bio!

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It’s #Workshare Wednesday and we’re focused on account-based marketing. #ABM is a powerful tool that allows brands to target and engage audiences of one, few, or many. April Six creates account-centric ABM programs that combine AI-driven dynamic segmentation with innovations for advanced delivery & reporting. Visit https://bit.ly/3VhcyWF to learn how we’ve leveraged ABM to help B2B brands understand & connect with prospects. And watch for the next case study post showcasing how we helped semiconductor leader AMD transform its acquisition of new accounts through ABM. #agencylife #digitalmarketing

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Is your MarTech stack cluttered and inefficient? A recent Gartner study reveals organizations are using only 33% of their available capabilities. This underutilization wastes resources. In our newest guide, "Your Path to A Modern MarTech Stack," we provide a detailed roadmap designed to streamline and modernize your stack. Get started: https://lnkd.in/gx2wRXr8 #MarTechStack #CMOs

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/6043jrSFD #NPTech #Nonprofit #SmallNonprofits #GA4

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/60405XERC #NPTech #Nonprofit #SmallNonprofits #GA4

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This is #marketresearch that rocks! Cornerstone Research surveys radio listeners and asks their opinions about songs or even hooks. Then, this market research firm enables the radio industry to sort, filter, and categorize survey results so they can find trends. Read the case study today: https://lnkd.in/gYzEHgcG

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/6046o6v90 #NPTech #Nonprofit #SmallNonprofits #GA4

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/6049on8R5 #NPTech #Nonprofit #SmallNonprofits #GA4

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This is #marketresearch that rocks! Cornerstone Research surveys radio listeners and asks their opinions about songs or even hooks. Then, this market research firm enables the radio industry to sort, filter, and categorize survey results so they can find trends. Read the case study today: https://lnkd.in/gYzEHgcG

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/6043Q4Akx #NPTech #Nonprofit #SmallNonprofits #GA4

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Google Analytics 4 provides comprehensive insights into user behavior, allowing #nonprofits to optimize their online presence, better understand donor engagement, and ultimately maximize their impact. Through #TechSoup's Google Analytics Setup service, our experts will set up #GoogleAnalytics4 for your organization's websites and apps. Learn more: http://spr.ly/6047vGouN #NPTech #Nonprofit #SmallNonprofits #GA4

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