Meghan Donnelly

In 2025, most search engines are now focusing on providing definitive answers. They will display the answer in a snippet along with the correct source. This means you need to optimize your website so your content appears in this format. For example, if I search 'What is Diamond Podcast in Wayne County?', the search engine will provide the answer and highlight the specific information you're asking about. See the screenshot below: https://lnkd.in/gerHihZu #SEO #SearchEngineOptimization #DigitalMarketing #ContentMarketing #GoogleSnippets #WebsiteOptimization #SearchEngineTrends #ContentStrategy #MarketingTips #OnlineVisibility #WayneCounty #PodcastMarketing

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Extra domain names? Multiple domain names can be a challenge for a business. What do you do with them? Business acquisitions, old domain ideas, spelling variations, you name it. You have a domain name for it. How do you point them to your main website? You’ve got a couple options: 🔀 Change the htaccess file on the web server 🔀 Redirect from your domain registrar 🔀 Use a CNAME entry in DNS (but not the best idea) How many domain names do you have? What are you doing with them?

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Who needs a crystal ball when you've got reverse sourcing? Ditch the traditional product search tools and go straight to the source. Literally. Contact manufacturers and ask for every sample they've ever produced. It's like having a product treasure map in your hands! Once you've got the samples, you can make informed decisions and place bulk orders—all from a single point. Efficiency meets savvy spending. Want to save on time and improve your margins? Here's your game plan: → Reach out to manufacturers directly for a wider product perspective. → Evaluate samples in your niche to spot top sellers. → Negotiate bulk orders with favorable net terms. Remember, the best products aren't found, they're sourced smartly. Get into reverse sourcing and set your sales graph on an uphill climb!

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Rocket Fuel Discover the vital relationship that will take your company from "What's next?" to "We have liftoff!" Visionaries have groundbreaking ideas. Integrators make those ideas a reality. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald's. It worked for Ford. It can work for you. From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can help your business thrive. Offering advice to help Visionary-minded and Integrator-minded individuals find one another, Rocket Fuel also features assessments so you're able to determine whether you're a Visionary or an Integrator. Without an Integrator, a Visionary is far less likely to succeed long-term ,and realize the company's ultimate goals—likewise, with no Visionary, an Integrator can't rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, it's like rocket fuel—they have the power to reach new heights for virtually any company or organization. https://lnkd.in/gtZhCXhW

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Talking about website 🕸️ conversions. This comes up a lot when I'm on sales calls. I get asked well what do I need to do to improve my website to get people to convert? You have a form that says get demo. That's good enough right? 🙅‍♂️ Why not offer them something like a savings calculator or something where they can interact with. They can put in their data, try to figure out is the solution that you're offering me right for me. It's creating something sticky 🍯 on your website. It's keeping them there a little bit longer, and then maybe ask for their email address, and then you can nurture them a little bit. Drop in the comments what you think and what you're doing to try to get people to convert beyond a demo request. Go, Sixers! #website #conversion #technology #digitalmarketing #content

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Client testimonials are everything. Post them on your website and social media channels. Let J.Flowers Marketing reel in dozens of testimonials for your business by elevating your digital strategy. * * * #JFlowersMarketing #TheSanctuarian #BestSellerLaunch #DigitalMarketing #EngagementSurge

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Here's your Friday freebie: Everything about your business should be available on your business website. Your website should always feature the most important discussions you want to have with existing and potential customers and clients. My friends in the midwest? You don't *quite yet* understand the following: 👉 Your Facebook page is not an official company website but it can have the same information as your business website. 👉 If you have a schedule of ANY kind: it should be on your website. 👉 If you have a menu: It should be on your website. 👉 If you have events: Those details should be on your website. Third-party experiences often require hurdles people aren't willing to go through like separate logins. Not everyone is active on every social platform in 2024. I don't want to "follow you on Eventbrite" so I know when your next XYZ is happening. **I WILL opt-in for your newsletter and yes, that's where you can ALSO inform me of dates, times, special events, etc. ** YES, you can repeat the same information on your social platforms and use them to register people (and I'm not suggesting you don't). But if you're a vendor and you send me a link to Facebook to check out work that should also be on your website or in a slide deck? That's a recipe for people bouncing before you even have a chance to meet with them. If this sounds like you and you don't know how to fix any of those issues? I'm only a DM away. The first 30 minutes is on me.

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Yes, I said it. B2B customer testimonial videos suck. They all look the same, they are boring, nobody watches them, and the customers usually look like they are in a hostage video. A lot of companies put lots of money and effort into creating customer testimonial videos, just to have them suck. You realize, you don't have to follow the same format that all other companies have for their testimonial videos right? In this blog, I provide a breakdown of why customer testimonial videos suck and some ways to make them not suck. #customeradvocacy https://lnkd.in/dw2BC-Xu

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New podcast with Peter Rota just dropped! He's one of the biggest names in technical SEO... And has worked with several Fortune 500 companies. So awesome to have him on! We talked about: - His 20 hour audit process - Working with Fortune 500 companies - The future of SEO and what role AI will play Super valuable episode as always. Peter is super knowledgable and well known in the space. If you want to learn about website SEO... This podcast is for you! Link in the comments below ⬇️

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I’m huge on DIY when it comes to small business ownership. I’m also huge on outsourcing only when you understand what you are outsourcing. This column started from someone going to one of Corey Hinde ‘s excellent trainings on local seo, then announcing she was going to get to number one for her keyword - describing what she does in a way NO ONE would ever look for. You can call yourself whatever you like as a business title But in the end, if you want the right people to find you, if they aren’t looking for that, you might need to think a little more “basic” SEO is a massive topic - this column just scratches the surface and hopefully helps you understand it a little better so you can either start your own DIY or know what to ask for if you outsource ( I write a fortnightly column for small business owners on Stuff to help breakdown small business blocks, and explaining it in everyday language - especially around marketing.) https://lnkd.in/gPKN57RG

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Want custom feedback on your content so you can make immediate shifts to consistently convert more of your audience into clients? I'm looking to do 5 free content audits. This isn't some fluffy "I check out one post and tell you to be authentic" sorta deal. - I will look at the last 2 weeks of content (or equivalent if you don't most daily) -I will provide you a 10 minute loom video going through your feed and giving you feedback/thoughts Interested? Comment below and I'll give you the link to the audit form.

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Think working harder is the only way to grow your revenue? Think again. There are 4 proven ways to boost your revenue… 1️⃣ Raise your prices 2️⃣ Generate more leads 3️⃣ Improve your conversions 4️⃣ Restructure your offer – and when you combine these strategies, the results multiply. Curious what that could look like for your business? Check out my Revenue Calculator! Follow the link in the comments! #businesscoach #womenentrepreneurs #BusinessGrowth #RevenueGrowth

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How Long Should Your Blog Articles Be? https://buff.ly/2pzmD22 - Good news for those writing website content. You don't need to write massive posts to rank. Depending on industry, how well you write and format the content, posts can be between 1000 - 2000 words and still rank.

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What would an extra $20,000+ mean for your agency this month? Jared secured a $15,000 client and ongoing SEO + web support at $2,500/month by doing three key things: ✅ Positioning himself as a trusted expert, not just another service provider. ✅ Communicating his value with confidence. ✅ Aligning his offer with what his client actually needed. We helped him break through his upper limit and stepped into a new level of success. What’s your next big number—and how are you preparing to achieve it? #CreativeAgencyGrowth #ClientSuccess #MindsetMatters #Leadership

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WordPress and WP Engine are no longer playing nicely together, but don't worry you can still update your site. Below is a tutorial I put together to quickly show you how to update your plugins and themes if your site is on WP Engine.

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Understanding how businesses choose and use software (aka the SaaS buyer’s journey) helps you make irresistible offers for every stage, as shown in the image below. Read more 👉 https://lttr.ai/ASlHj #SEO #SaaS

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🚀✨ Dive into the future of B2B manufacturing marketing with Ballistic Arts ' latest guide! 🏭 📈 Learn why content marketing is the game-changer you need to attract and retain B2B buyers. 🌟 Did you know? 71% of manufacturing marketers see content marketing as crucial! 💡 Don’t miss out—read our blog now to craft compelling content that drives engagement and builds industry authority. #ManufacturingMarketing #ContentStrategy #B2BMarketing #DigitalTransformation 💼 https://lnkd.in/gYj2H-sq

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