Jessica George

Unlock new insights into manufacturing marketing with my latest post, "Why Manufacturing Marketing Strategy is More Than a Checklist." Explore how a strategic approach can push your marketing strategy beyond just ticking boxes. Read more at https://buff.ly/4ilmDeL. #ManufacturingMarketing #ManufacturingMarketingStrategy

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Unlock the secrets to impactful branding with folding carton packaging! Explore our latest blog post for essential insights on elevating your brand presence. #Branding #PackagingDesign #Marketing

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Social commerce is changing how we shop, blending social media and online shopping. Statistics reveal a rising trend of consumers, including not only younger generations but also older demographics like Baby Boomers, turning to social media platforms for shopping and product recommendations. Genevieve Jerve at SGK explores more here: #SGK #SocialCommerce #ShoppingTrends

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RRD’s 2024 Print Impact Report found that marketers expect new technologies to play a role in their print marketing future. For example, 32% of marketers are currently using AI and 31% plan to use the technology to support print marketing. See the entire report here: rrd.com/print-impact #PrintMarketing #DigitalMarketing #Marketing #AI #RRD

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RRD’s 2024 Print Impact Report found that marketers expect new technologies to play a role in their print marketing future. For example, 32% of marketers are currently using AI and 31% plan to use the technology to support print marketing. See the entire report here: rrd.com/print-impact #PrintMarketing #DigitalMarketing #Marketing #AI #RRD

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What sets top marketing leaders apart? Merkle's infographic uncovers how Perceptive CMOs align their strategies with consumer expectations. Explore key insights from our CMO Navigator Report and see where leaders and consumers agree on the future of CX: https://bit.ly/40mtSvO

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Calling all tech marketing leaders: Seeking to understand the impact of AI on marketing investments? Want to know what your peers are investing in marketing and how they are allocating that investment? Look no further, our tech marketing benchmark infographic is now publicly available. Clients- we have much more than what's publicly available and our analysts are happy to deep dive into these and more with you on an inquiry. #techmarketing #marketinginvestment #marketingplanning #genai #ai

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What’s a relationship without trust? My colleagues, Kelly Boyle and Mike Olson, help to break down three ways agencies can foster more trusting, fruitful, and lasting client relationships: https://ow.ly/1QUi30sEPcv #Agencies #ClientRelationships #DigitalAdvertising

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With our focus being #printmarketing, #brands can be hesitant to test into #directmail because of the misconception it's less environmentally friendly than #digitalmarketing. Check out our latest #blog to learn more. #directmarketing #printmarketingtrends #omnichannel #multichannel

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Innovation plus fundamentals equals success. That’s one of the lessons brands can learn from Dunkin’s Hall of Fame-worthy OOH strategy.

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Measuring Consumer Engagement with #Retaildisplays is an arduous task that challenges many brand managers. In our latest blog, our goal is to help you gain insight into the #customer journey.

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window to the weekend. wrapping a very full week of American Marketing Association events and board meeting. more to follow next week, but sharing this view from our Chicago office space. the future is bright. 😎 #boardservice #marketing #strategicplanning

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Beauty brands are adapting to changing consumer mindsets shaped by age, values, and time. Some seek the convenience of fast beauty for quick results, while others embrace slow beauty, focusing on mindfulness and long-term care. As Julie Darras explains, today’s consumers want skincare that fits their unique needs and lifestyle. By recognising these different approaches, brands can create strategies and campaigns that connect authentically with diverse audiences in the evolving beauty landscape. #Marketing #SGK #Beauty

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Here are seven practical tips to build strong connections with new colleagues. Learn how simple, intentional actions can help you form lasting workplace relationships from day one. https://bit.ly/3WR0XNK

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Who is today's consumer? Shifting behaviors, a surge in promotional shopping, and growing concerns over dupe products have brands asking: What's the key to success? In a new article for Total Retail , our President Polly Wong explores how brands can adapt and thrive in the evolving retail landscape. https://ow.ly/UXG550UBsv3 • #ConsumerBehavior #Retail #Marketing

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Providing superior patient care is driving the healthcare industry to revolutionize day-to-day operations. Check in with me to discuss how Comcast Business' technology can help support today's healthcare demands. Let's discuss your security pain points and solution needs. Direct message me on LinkedIn. #healthcareIT #AI #enterprisesolutions #comcastbusiness #iworkforcomcast

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