Amy Hamilton

Lobby Signs Make a Great First Impression! When done well, lobby signs can be an excellent tool to drive the first impression you want your company to have on all visitors. Professional custom lobby signs help customers trust your Austin business and have confidence in the products or services you offer. A well-designed lobby sign demonstrates that you value your customers and make a concerted effort to serve them well. There is plenty of opportunity when it comes to creating custom lobby signs that are unique and that effectively delivers a company’s brand message. Thankfully, there are many options available that not only look professional, but impressive too. Some top options we suggest for lobby signs include: An illuminated sign. A 3D dimensional reception sign. An acrylic sign. A completely custom made lobby area sign. Custom Lobby Signs That Build Your Business You want your lobby sign to contribute to your success by actively welcoming your customers. When it comes to creating the right lobby signs for your needs, there are plenty of choices such as design, shape, material, size, color and mounting options. If you want customers to be impressed when they enter your facility, then it’s well worth it to invest in professional signs that build brand and increase your credibility. In order to create a professional look for your lobby that will impress everyone who walks through the door, follow the suggestions we’ve listed below. 1. Think outside the box. Impressive reception signs often use vibrant colors and powerful designs. Just because the signs will be in the lobby area, doesn’t mean you have to be boring or bland. Great custom lobby signs that can be seen the minute customers enter your lobby will make it easier for people to recall and remember your brand. 2. Practice consistency. Custom lobby signs will ensure that what your customers see when they come in the door will be recognizable and consistent with the rest of your brand identity, including all other interior and exterior signs you use. Not to mention, if your business has more than one location, professional lobby signs create cohesion so that customers have the same experience everywhere they go. 4. Communicate. Even established businesses should make the most of lobby signs as a way to further educate people on products or services, your service commitment, as well as milestones and awards. Make use of your lobby signage to share more about your business and what you’ve accomplished. A smart and professional custom lobby sign also sends the message that you value your business and the work you do. Investing in high quality lobby signs and reception signs can help you build your customer base to reach your business goals. We provide all our clients with memorable, durable and custom-designed signage that gets noticed. Ready to find out more about what great custom lobby signs can do for your business? Contact us to request a free quote.

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Find out the answer in this fact brief, a new service of the Fort Worth Report.

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Struggling to stand out in the crowded Dallas marketplace? Let Art of Strategy Consulting give your business the edge it needs! Our team of experts will craft a customized marketing plan that sets you apart from the competition. Read the full blog here: https://buff.ly/3QgWlOc #DallasMarketing #StandOutInDallas #MarketingEdge #DallasSuccess #GetNoticed

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What would an attorney say about how to set up your startup? If you want the answers, be at the Fort Worth Innovators Forum on August 16th. Andrew Kussmaul is presenting and Edward A. Ipser, Jr. is hosting! "Join us to gain a clear understanding of the legal landscape for startups and learn how to navigate these complexities to set a strong foundation for your venture's success." Register for this free event here: https://lnkd.in/gNfXZdm4

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🔥 🔥 🔥 Great article from J. Walker Smith about how AI is continuing to disrupt marketing. The article from MediaPost is below and gated, but free, and worth the two minutes to put your email address in. Walker's audience is brands--generally big brands--but the #nonprofit space is no different. For years, our sector has chased scale – bigger lists, more emails, broader reach. But just like traditional marketers, we may have overlooked something crucial: loyalty and genuine connection. (I know we talk about it, but are we really practicing it? Across all segments?) Here's what's keeping me up at night: We're about to face unprecedented disruption in our industry. AI will soon preview our email content, decide which messages get seen, and transform how personalized ads work. The storytelling that's been our bread and butter? It might never reach our donors' eyes if it doesn't satisfy the algorithms first. But there's hope in adaptation. Just as brands must balance "advertising to algorithms" with maintaining human connections, we fundraisers must master this delicate dance. We need to: ➡️ Understand how AI will mediate donor relationships ➡️ Rethink our approach to donor loyalty (it might become more important than ever) ➡️ Learn to tell our stories in ways that resonate with both AI gatekeepers and human hearts ➡️ Keep our creative unique, interesting, and bespoke. Sure, we'll use AI to do better targeting, improve the outreach cadence, optimize the channel mix, and make the right ask. But we also need to remember that these approaches are impersonal. The nonprofits that thrive tomorrow will embrace this evolution today, finding ways to maintain authentic connections in an increasingly AI-mediated world. What steps is your organization taking to prepare for these changes? https://lnkd.in/gX6KjgWg #NonprofitFundraising #DirectResponse #AI #FundraisingFuture #DonorEngagement

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In 2022, Texas nonprofit hospitals provided nearly $2.4 billion in charity care – 32% more than the most commonly used charity care standard. In 2022, ALL 127 non-profit hospitals met Texas' charity care standards. That's the value of Texas hospitals.

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Exciting news! 🎉 Workforce Solutions Rural Capital Area (WSRCA) has been awarded a grant from the Texas Workforce Commission to expand our Rural Healthcare Initiative. This funding will support the development of high-demand healthcare careers by partnering with local organizations to provide essential training, certifications, and resources in rural Texas. We're excited to help equip residents with the skills needed to meet the growing demand for healthcare professionals and drive economic growth in our communities. Learn more about this opportunity and how we're making an impact in our communities: https://lnkd.in/gNrPKkPp #WSRCA #TexasWorkforce #HealthcareTraining #WorkforceDevelopment #TWC

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To keep up with what small businesses in Tarrant County are doing, you need to subscribe to our Monday Business Report. Here's the latest from our Made in Tarrant series: A decades-old Fort Worth company that produces awnings has become a women-owned business. Get inspired by reading more of our Fort Worth entrepreneur profiles.

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Everett Sands is on the move again! This week, he met with Sequoia Houston, MBA from Sur-Ryl Marketing to discuss her top tips for #smallbusiness marketing. https://loom.ly/Zw3xCnM

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You have two sets of ideal customers. You’re already focusing on the direct purchasers of your product. But what about other people you need to win a ‘yes’ from so you can influence those direct purchasers? We bring you a specific example in today's case study article. Read on to see how San Antonio’s EDO greater:SATX expanded its brand beyond corporate relocation decision makers to also win more of the people that influence those decision makers to relocate: workers. https://lnkd.in/ezFGfTUc #Marketing #MarketingStrategy #MarketingB2B

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Find out the answer in this fact brief, a new service of the Fort Worth Report.

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As we start a new year, it is important for patients to understand how their health insurance plan works and how that can affect their care at Texas Retina. Many insurance plans, especially Medicare Advantage plans, require a prior authorization for certain procedures and prescriptions. This means that the health plan must provide the patient and us with approval before care is provided for the plan to cover the cost. Learn about how patients can stay informed and assist with the prior authorization process in our latest blog: https://lnkd.in/enmCXU5w  

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Join us in celebrating the power of podcasts for International Podcast Day. Building Texas Business is an award-winning podcast about corporate innovation, entrepreneurship, and business leadership in the Lone Star State. Give us a listen to hear inspiring success stories or tips to grow your business. If you or someone you know is a Texas based entrepreneur, click below to submit them as a podcast guest. https://hubs.la/Q02RzCG20 #internationalpodcastday #buildingtexasbusiness #texasentrepreneurs #podcasting #businesssuccess

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