Alison Sales Roach

Climb to the top of search results with PSM Marketing’s expert SEO strategies! Drive traffic, boost visibility, and grow your business. #SEO #DigitalMarketing

1

I scraped 300k agencies. I’ve got things like their service, country, headcount, and more. You can filter the google sheet for “ad agencies, <100 people, in United States.” Drop in your favorite enrichment tool, grab your emails, and you’re good to go! Apollo and Zoominfo don’t have filters for “industries” like agencies. This crucial first step gets you the right companies so can write targeted cold emails. Preview it here! https://lnkd.in/dSFFaQJf

8

Best Practices for Setting Up and Using Sales Forecasting in HubSpot https://hubs.ly/Q02Kyn_R0

3

Positioning is the natural process of a market making sense of its options. Product marketers and sellers can help. What if, instead of just shouting our product capabilities at anyone willing to listen, we shared our expertise to help buyers understand their options and make an informed choice? I call that "Decision Framing," and it's a subtle art. Clara Smyth and I are going to talk about it live this Friday on Klue's Power Half Hour series. If you're trying to figure out your competitive messaging in a crowded market, or you want a better way to think about competitors than "we have no competitors," join in. Hope to see you. Signup link in comments.

27

2 Comments

Customer retention strategies are evolving rapidly. In this week's #TuesdayTips, B2B CMOs share what's working now: 🤗 Hug your customers (metaphorically) 🦸‍♀️ Make your clients the heroes 🔄 Develop a solid re-engagement strategy 💬 Prioritize relationships over transactions 🤝 Be an authentic community steward 📅 Schedule regular value check-ins Tune in to hear how CMOs James B. Stanton of Empyrean, Bindu Chellappan of Corpay, Kate Campbell of York IE, Grant Johnson, and Lesley Davis (Norwood) of Waggoner Engineering are revolutionizing their #CustomerRetention approaches. What retention tactics are working for you? Drop a comment below 👇

21

20 Comments

The Seismic CMO now has its own custom ChatGPT! Check it out here for quick insights on how to leverage AI in your marketing strategy: https://lnkd.in/gdAxKhFx #ai #marketing #chatgpt #marketingleadership

11

2 Comments

It's exciting to share that Prometheus Agency is now a certified HubSpot Solutions Partner. This partnership allows us to work closely with HubSpot's resources to better serve our clients. The HubSpot team has already jumped in on TWO specific opportunities, helping us craft unique solutions for our clients. We specialize in Manufacturing, Distribution, Consumer Services, and Financial Services, driving growth across these industries. It's a massive advantage to have HubSpot helping us craft unique solutions to serve our clients. HubSpot is a powerful tool and we always recommend the best platform for each client's needs. Whether you're looking into CRMs like HubSpot, Microsoft Dynamics, Salesforce, or need Marketing Automation and Growth Marketing Solutions, we'd love to help. We're using tools like HubSpot, working closely with their team to provide customized CRM solutions, Lead Scoring/Routing, and seamless integrations within your existing ecosystem. Send me a DM and let's chat! #HubSpotSolutionsPartner #GrowthMarketing #CRM #PrometheusAgency

32

5 Comments

Think Bigger. Think Smarter. Scaling doesn’t just mean growing—it’s aligning your strengths with scalable opportunities. From untapped revenue streams to building a scalable framework, this guide is your roadmap to intentional, impactful agency growth. Dive into actionable strategies to grow sustainably and position your agency for long-term success. https://lnkd.in/g5YwY7kt #AgencyLife #Scaling #BusinessGrowth #WLIQ #AgencyLeaders

6

1 Comment

Most B2B marketing teams are lighting their budget on fire right now. Why? Because they're trying to be everything to everyone. In building your 2025 GTM plan, we've got to identify our best possible customers, or our marketing will fall flat. [Video: Watch how top B2B companies are fixing this 👇] Pro Tip: We use HubSpot to automate this entire process. Their customer journey analytics help us track which ICPs: -Convert fastest -Have lowest CAC -Generate highest LTV The math is simple: Narrow ICP = Better targeting = Higher conversion = More revenue DM me if you'd like to see how we implement this in HubSpot 👋 Time to stop spraying and praying.

21

11 Comments

Fan of systems & processes? Probably not - until you realize they can take your business to the next level, when done right. Hear how to become an architect of your business from Bradley Hamner of BlueprintOS in the latest episode of #MarketingSmarts: https://lnkd.in/gYmXJWiQ ForthRight People #Systems #Processes

4