Albert Kim 🌈

Want to master Meta paid ads and maximize your ROI? 🚀 In this video, I reveal the top strategies we use at our 7-figure agency. Learn how conversion-focused campaigns, specific audiences, creative testing, and lookalike audiences can transform your ad performance! 🔄 And don’t forget the power of retargeting to capture those hot leads who visited your site! Want to multiply your results? Follow for tips on scaling, client retention, and lead generation! 📲 #marketing #stealth #whitelabelmarketing #onlinebusiness #metaads #seo #onlinemarketing #marketingdigital #marketingstrategy #marketingtips #instagram #socialmedia #digitalmarketingagency

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Jennifer Strange shares why B2B brand research is more than just brand tracking in this snippet from the B2B Insights Podcast 👇 Listen to the full episode to learn how to incorporate different audiences in brand research, creative techniques for better brand insights, and how to make brand research actionable > https://lnkd.in/edBsC4RC #b2b #marketresearch #mrx #insights #brand #branding #brandresearch #brandtracking #brandpositioning #brandperceptions

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Audience measurement innovation is transforming how advertisers and agencies connect with viewers. Nielsen’s Big Data + Panel brings insights from 45 million households and 75 million devices, showing increased TV usage across demographics. Learn how better data improves campaign targeting and ROI. Dive into the insights here: https://bit.ly/4g9H8cs

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No, AI isn’t coming for your job—but it can make you a copywriting superhero. While AI handles the data crunching and repetitive tasks, you bring the creativity, nuance, and brand voice that truly connects with audiences.   Want to know how to blend these strengths and create B2B content that's fast, engaging, and packed with personality? Check out our latest tips and learn how to get the best of both worlds. #TurningHeads #NotSoB2B #Copywriting #B2BMarketing #AI 

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Who will the merger between Omnicom and IPG be good for? Not for employees - Expect to see layoffs and for those that remain, a huge amount of busywork adapting to new corporate policies and procedures. Not for the work itself - Consolidating creative agencies and media buying will further water down creativity and disincentivize innovation. Not for clients - See above. It's a survival move with shareholder value being the primary consideration. Could these holding companies have saved themselves by other means? I've worked at big brands and small startups, big holding companies and small agencies -- and I can tell you that the best work, the most creativity and the most innovative solutions are coming from the smaller outfits. If you're a brand of any size looking for an agency partner that will deliver outsized value, consider these smaller guys, to name just a few. nmbl, Public Display of Affection (PDA), Magic Camp, Darkroom, X&O, QRY

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Tired of struggling with SEO and Google Ads? SoCal Digital Marketing, your Orange County, CA SEO and Google Ads experts, can help! We publish regular how-to videos that break down complex digital marketing strategies into easy-to-understand steps. Here's what you'll get by subscribing: 1. Learn SEO best practices: Optimize your website for higher search rankings and attract more organic traffic. 2. Master Google Ads campaigns: Reach your target audience and drive conversions with effective ad strategies. 3. Stay up-to-date on the latest trends: Get insights and tips on the ever-evolving world of digital marketing. 4. Actionable advice from the pros: Learn directly from experienced SEO and Google Ads specialists. Whether you're a small business owner, marketer, or entrepreneur, SoCal Digital Marketing can help you achieve your online marketing goals. Click subscribe and take control of your digital presence today! https://lnkd.in/gAJmFCd4 #SEO #GoogleAds #DigitalMarketing #OrangeCounty

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The digital ad space is shifting, and hedged gardens are leading the charge. Unlike walled gardens, hedged gardens open up new ways to reach audiences with privacy, transparency, and collaboration at the core. They give marketers the flexibility to connect in a meaningful, compliant way—balancing scale with respect for consumer privacy. Discover how hedged gardens are reshaping advertising here → https://lnkd.in/eu98SdQW

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70% of US marketers and agencies say social video is a “must-buy,” while 69% say the same about CTV (Source: IAB & Advertiser Perceptions) This shows the growing importance of integrating BOTH formats into your marketing strategy. 📱 Social Video is great for short, attention-grabbing content on platforms like Instagram and TikTok. These ads drive quick engagement, shares, and interactions, making them ideal for building brand awareness. 📺 CTV (Connected TV) is perfect for delivering longer, immersive ads to highly engaged audiences on streaming platforms like Netflix or Hulu. CTV ads allow precise targeting and measurable results, offering deeper engagement and higher ROI. 💡 By combining the real-time engagement of social video with the immersive reach of CTV, you can create a powerful, cross-platform strategy that reaches your audience wherever they are. 🚀 Stay ahead in the advertising game—follow @NewRoadAdvertising for more expert insights and strategies! #NewRoadAdvertising #DigitalAdvertisingAgency : : #OTTAdvertising #VideoAdvertising #CTVmarketing #SocialMediaMarketing #StreamingAds #GeoTargeting #StreamingTrends #AVOD #OTTads #OTT #OTTStrategy #VideoROI #VideoCampaigns #OTTads #BusinessTips #MarketingTools #MarketingStrategy #BusinessTrends #MarketingDigital #DigitalMarketing101 #GrowYourBusiness #LocalMarketing #DigitalMarketingAgency #MarketingTips #DigitalMarketingExpert #ContentMarketing #MediaTrends #MarketingTrends

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SiteSpect integrates seamlessly and is designed for collaborative campaign management — so all of your teams can innovate confidently across platforms. If you’re looking for a testing framework that’s efficient and designed to scale, we can help you make the most of your A/B testing program. Get the full guide to hybrid experimentation today. ➡️ https://hubs.la/Q02N0CKz0 #hybridexperimentation #hybridtesting #abtesting #hybridabtesting

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On Breaking and Entering Media’s latest episode, Kate Kenner Archibald discusses the value of blending the art and science of marketing.

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Wondering how traditional media can work alongside digital? Listen to Dan as he breaks down how blending the two can amplify your reach and create a more powerful, integrated strategy.

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CMOs are embracing innovation to drive business growth, with 63% launching new experiences to engage broader audiences. Merkle’s latest CMO Navigator report explores how leading marketers are transforming customer experience and leveraging digital advancements to stay ahead in today's dynamic market. Dive into insights on “Perceptive CMOs” and the strategies shaping future revenue. Don't miss out on these insights. Download the full report now: https://lnkd.in/g2Ks5P2p #CMO #CustomerExperience #Innovation #MerkleInsights

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CMOs are embracing innovation to drive business growth, with 63% launching new experiences to engage broader audiences. Merkle’s latest CMO Navigator report explores how leading marketers are transforming customer experience and leveraging digital advancements to stay ahead in today's dynamic market. Dive into insights on “Perceptive CMOs” and the strategies shaping future revenue. Don't miss out on these insights. Download the full report now: https://lnkd.in/g2Ks5P2p #CMO #CustomerExperience #Innovation #MerkleInsights

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With video, you get it all: sight, sound, and motion wrapped into one compelling ad unit. But the real magic happens when you add emotion into the mix. Video enables brands to create a deep, emotional connection with consumers, captivating their attention and leaving a lasting impact. Experience the power of video advertising with Evolution. Let us help you tell your brand's story in a way that engages the senses and touches the heart. Sight, sound, motion, and emotion—discover the full spectrum of possibilities today! #sight #sound #motion #emotionalconnection #videoadvertising #gamingadvertising

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Advertisers, how do you measure your campaign success when people watch TV together? Unlock the power of co-viewing! Learn how this essential metric can drive greater impact for your brand. Discover why advertisers need to measure co-viewing accurately. Nielsen’s new article explains it all: https://bit.ly/4dk2a6C

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Discover the power of strategic creativity with Oak Creative. Whether you seek standalone creative services or a fully realized campaign, trust Oak Creative to strategically craft your message and forge meaningful connections with your audience. We'd love to help your brand grow. Learn more at oakcreative.studio or email [email protected] to schedule a call! #creativedesign #marketstrategy #campaigns #oakcreative

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Looking for new shows to drive campaign performance? The Optimization tab in Magellan AI's measurement dashboard analyzes your campaigns and recommends high-potential podcasts you haven’t advertised on yet. • Discover new opportunities: Data-backed recommendations to expand your reach. • Gain data-driven insights: Suggestions based on conversion rates, response rates, genre, and more. • Drive growth: Continuously identify and test high-performing podcasts. Watch the overview video to see how it works - or reach out for a customized demo: https://lnkd.in/eHprzaFQ

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Reminder: Expert tips for breezy advertising compliance this festive season 🎅 If you’re advertising medicines or medical devices, now isn’t the time for last-minute content creation. Compliance checks require focus—and distractions are everywhere. Many advertisers planned their holiday campaigns weeks ago. But what if you need to get something out now or before the year ends? Here are our tips. 🎄 Stick to non-therapeutic goods until things settle. 🎄 Reuse a previous compliant ad for medicines or medical devices. Add a festive twist or special pricing—but keep the core message unchanged. 🎄 Partner with a pro. Seeside can fast-track a compliance check so you can stay stress-free. Don’t risk the TGA putting you on the naughty list this holiday season! 🎁 #medicineadvertisinglaws #medicaldeviceadvertisinglaws #advertisingcompliance

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