Stensul

After a major reorganization, Xylem's segment-specific marketing teams suddenly owned their own campaigns — without the technical depth or infrastructure to support them. The old centralized model stopped working overnight. In the first year with Stensul, they created 600+ emails and landing pages, exceeded campaign goals across the board, and built a waitlist of marketers wanting access. Read the full success story: https://lnkd.in/g2_4PGcy  

We're hiring! Calling all AEs and AMs! DM me if you're interested. AEs: https://lnkd.in/g8XdZ7Sj AMs: https://lnkd.in/gU8ym49W

Is it really possible to govern an AI agent? It depends on what it's connected to. An agent building email through Stensul's MCP Server works inside the same guardrails a human does — pre-approved templates, encoded brand rules, automatic accessibility checks, built-in approvals. The governance travels with the work. That's what makes AI output actually shippable. Our latest blog dives into what governance for AI agents means in practice: https://lnkd.in/etRG8a8E 

Stensul is a proud sponsor of the Amazon Marketing Technology & Automation Summit 2026. If you'll be in attendance in Seattle, join us for a rooftop patio happy hour at Frolik Kitchen + Cocktails on Tuesday, July 7th at 5:30pm. Connect with fellow marketing and technology leaders over handcrafted cocktails, light bites, and sweeping views of downtown Seattle. Secure your spot: https://lnkd.in/e2QGxgT2

AI in Salesforce Marketing Cloud isn't slowing down. Neither is the pressure on brand and compliance teams to keep up with it. Salesforce Connections set a clear direction. Now the hard work begins — figuring out how enterprise teams actually execute against it without trading speed for control. Tomorrow, Angie Weyman is hosting a webinar to break it down: the announcements that matter, where governance becomes critical as AI scales, and what Stensul's Governed Creation™ Platform delivers inside SFMC workflows today. Save your spot: https://lnkd.in/e8ZW-dsM

We’re hiring for enterprise AE and AM roles at Stensul. AI has created a new problem for marketing leaders: turning AI output into work that actually reaches customers. I joined Stensul in May because this is becoming one of the defining challenges for enterprise marketing. CMOs approved the AI spend. They bought tools and tokens. Now they need to answer a harder question: How do we turn all of this activity into business impact — without losing control? That’s where many teams are stuck. More experiments, more drafts, more activity…but not enough market-ready work going live. Stensul helps enterprise marketing teams ship with AI, without losing control. We serve leading banks, healthcare firms, and pharma companies, as well as iconic brands like BlackRock, Cisco, Equifax, Siemens, and Thomson Reuters. After we opened access to the Stensul MCP Server earlier this month, we saw a surge of interest in connecting AI tools and agents directly into our Governed Creation platform. AI expands what people, tools, and agents can create. Stensul governs what’s ready to ship. We’re hiring for exceptional AE and AM talent who want to shape how the world’s leading marketing teams work in the AI era. Links are in the comments.

Adobe's stack does what it was designed to do. AJO personalizes. Marketo nurtures. Adobe Campaign orchestrates. GenStudio accelerates. AEM holds the assets. Workfront tracks the work. But none of them know what happened to your content before it got there. The upstream half — templates, modules, brand rules, compliance sign-off, AI guardrails, approvals — is where enterprise teams are losing time, quality, and control. And it's the layer the Adobe stack wasn't built to cover. Our newest blog dives into what the Adobe Experience Cloud doesn't cover, and where Governed Creation™ fits in. https://lnkd.in/eX6xZXux

A Fortune 500 fintech company was producing campaign emails in about 3 weeks. Quality was high. But as volume grew, the wait got longer and iteration basically stopped. The fix was moving governance upstream. Into the templates, into the modules, into creation itself. 52% reduction in email production time. Review cycles shortened. Teams that used to wait on production started owning their campaigns. Read the full success story: https://lnkd.in/eGN-rp9X 

The best career advice doesn't come from keynotes. It comes from the conversation after, when someone tells you what actually happened. We're proud to have been part of the Movable Ink Pink Collective's Think Breakfast yesterday. Hosted by Movable Ink SVP of Marketing Anjali Yakkundi, the panel brought together women who've built careers in marketing and technology and were willing to say something real about it. Stensul's fearless CRMO, Rachel Meranus was all in. Curveballs. Career pivots. Negotiating for what you're worth. Executive presence when the room isn't built for you. No polished advice. Just honest, practical perspective from people who've navigated the climb themselves. The kind of conversation worth making time for.

Most Salesforce marketing workflows have governance at the end: legal reviews the draft, a developer checks the code, brand signs off before send. At lower volumes, that's manageable. As production scales, end-of-line review becomes the bottleneck. From waiting on developers to build to brand drift, here are the 5 signs your Salesforce creation process needs a governance layer: https://lnkd.in/eVzV8khA