On Tesla’s earnings call yesterday, Technoking Elon Musk spent a lot of time discussing Tesla’s other businesses: Optimus robots! Real-world AI! Autonomous ride hailing! Semis! Energy storage! Solar roofs! How the company could be the “ most valuable company in the world by far.” At one point, he muttered to himself, “Earth to Elon.” Very little time was spent on regular electric vehicles, the ones people drive and which make up the bulk of the company’s revenue.
Partly that’s just what Musk does: Sells a dream, where Tesla is an AI, autonomous vehicle, and robotics venture instead of a lowly car company. “ My prediction long term is that Optimus will be overwhelmingly the value of the company,” Musk said. If you focus too much on regular EVs, the present, or, God forbid, last quarter’s numbers, you are dull and unimaginative.
Partly, that's because the present day looks very bad.
Telsa missed the Street’s expectations on a number of fronts. Tesla sold fewer cars in 2024 than it did in 2023, especially in the US. As such, automotive revenue was down 8% in the fourth quarter and down 6% for the year.
Average sales prices were down — not because the company released its long-teased affordable car, but rather because Tesla has had to slash prices to move the meager number of vehicles it did. As a result its margins declined.
Profit dropped a whopping 53% thanks to the declining sales price as well as increased operating expenses driven by AI and other R&D projects, the company said. That was despite a $600 million mark-to-market benefit from bitcoin.
The richest man in the world can will outcomes into existence mortals can’t, and to some extent an investment in Tesla is an investment in Musk himself, but that doesn’t make it good business. And connections and clout can conceal a variety of ills. Pointing in every other direction doesn’t mean you shouldn’t keep your eyes on the road (the one that exists, now).
Despite all the bad news, the stock is up 4% premarket.