Our Miguel Fernandez-Gil shares his perspective on the future of the programmatic supply chain. He explores key strategies like SPO, media curation and CTV, highlighting how these approaches empower advertisers to make smarter, more impactful media investments -- via PROGRAMMATIC SPAIN: https://lnkd.in/dx3j9sqg
PubMatic
Technology, Information and Internet
Redwood City, CA 340,128 followers
PubMatic (Nasdaq: PUBM) is an independent technology company delivering digital advertising’s supply chain of the future
About us
PubMatic (Nasdaq: PUBM) is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future. PubMatic’s sell-side platform empowers the world’s leading digital content creators across the open internet to control access to their inventory and increase monetization by enabling marketers to drive return on investment and reach addressable audiences across ad formats and devices. Since 2006, our infrastructure-driven approach has allowed for the efficient processing and utilization of data in real time. By delivering scalable and flexible programmatic innovation, we improve outcomes for our customers while championing a vibrant and transparent digital advertising supply chain.
- Website
-
https://pubmatic.com/?utm_source=LinkedIn
External link for PubMatic
- Industry
- Technology, Information and Internet
- Company size
- 501-1,000 employees
- Headquarters
- Redwood City, CA
- Type
- Public Company
- Founded
- 2006
- Specialties
- Real-Time Bidding, online advertising, Yield Optimization, Ad Revenue, Sell Side Platform, marketing automation software, mobile advertising, video advertising, in-app advertising, and inventory quality
Locations
Employees at PubMatic
Updates
-
When a $7 million Super Bowl Ad isn’t Enough, PubMatic’s Abbie Reichner writes for Street Fight. The Super Bowl is the ultimate ad buy, but the real impact comes from an omnichannel strategy. Learn how to extend your reach with CTV, digital, and community-driven campaigns here:
When a $7 Million Super Bowl Ad Isn’t Enough
https://streetfightmag.com
-
A huge thank you to our distinguished guests from AdInMo, BidMachine, Easybrain, GADSME, GameBiz Consulting , illumin, InMobi Advertising, Kolibri Games, LoopMe, ZephyrMobile, and ZiMAD for joining us at our inaugural "Drinks & Tapas" event last night in Barcelona! A special shoutout to our amazing team, Lashanne Phang, Andi Krasniqi, Fabiano Fonseca, Ivan K. and Marcus Trulsson for hosting an incredible evening with 20 fantastic partners, filled with networking, insightful discussions, and great company—setting the perfect tone for the exciting two days of Gamesforum ahead.
-
-
-
-
-
+1
-
-
CTV's honeymoon isn't over! Despite a forecasted slowdown, enhancing buying and measurement capabilities can reignite growth. Discover how to unlock CTV's potential in Nicole Scaglione's latest byline on Streaming Media Magazine: https://lnkd.in/eTNNjMEA
The CTV Honeymoon Isn't Over: A Path to Renewed Growth
streamingmedia.com
-
PubMatic is proud to be attending #PrebidAscent2025. The event brings together industry thought leaders to explore critical programmatic trends, emerging market trends, and innovative solutions. The Prebid Ascent Summit enables attendees to shape the future of digital advertising through collaborative discussion and strategic insight. Learn more: https://lnkd.in/euG73XDd
-
-
Our Co-Founder and CEO, Rajeev Goel, is a featured guest on the World of DaaS podcast today! Rajeev shares how PubMatic’s proprietary infrastructure drives our innovation and enables us to efficiently process over 780 billion ad impressions daily. Discover how the PubMatic platform empowers publishers to maximize revenue and equips advertisers with the insights they need to win bids: https://lnkd.in/e7Tg8et7
-
-
PubMatic will be attending Gamesforum Barcelona 2025 with our Global VP, Mobile, Lashanne Phang lending her expertise to the discussion panel "Changes to Templates: Ad Experiences & Quality". Learn more about the event that brings together mobile gaming industry professionals: https://lnkd.in/eNMa_kkP
-
-
Our Mark Williams explains why programmatic media curation is the future of digital advertising. Discover how it's revolutionizing CTV campaigns and first-party data activation -- via Advertising Week: https://lnkd.in/evAR9ExC
Programmatic Media Curation: A Path to Quality and Control?
https://advertisingweek.com
-
PubMatic wishes everyone a joyful and prosperous Year of the Snake! May this year bring new opportunities, lasting partnerships, and boundless success. Here’s to thriving together in 2025! #HappyLunarNewYear
-
-
We’re proud to introduce PubMatic Assistant, a generative AI-powered tool designed to streamline analytics, enhance productivity, and unlock new growth opportunities by uncovering insights in big data. Our Nishant Khatri explains more: https://lnkd.in/eYKtDxqG
-