Turning marketing spend into real opportunities—that’s what matters. A recent campaign saw a $16K investment generate 36 leads, with 11% converting to opportunities and 12 first meetings booked. Smart investments lead to real pipeline. Want to see how this approach can work for you? Let’s connect https://hubs.li/Q03bjlWl0 #B2BMarketing #LeadGeneration #MarketingROI #PipelineGrowth #DemandGeneration
pharosIQ
Software Development
Philadelphia, Pennsylvania 37,955 followers
pharosIQ, a global leader in 'intent-to-purchase,' provides signals that help B2B revenue teams exceed goals.
About us
pharosIQ, a global leader in "intent-to-purchase" lead generation, provides insights and demand for B2B sales and marketing success. Leveraging over 40 years of expertise, pharosIQ turns intelligence into impactful engagements for efficient global revenue growth. Powered by first-party data, it connects vendors with buyers, transforming strategies worldwide.
- Website
-
https://pharosiq.com/
External link for pharosIQ
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- Philadelphia, Pennsylvania
- Type
- Privately Held
- Founded
- 2002
- Specialties
- Predictive Analytics, Account Based Marketing, Channel Marketing, Sales Enablement, Marketing Strategy, Sales Strategy, B2B Advertising, B2B Marketing, Buyer Journey Analytics, Account Intelligence, and B2B Intent Data
Locations
Employees at pharosIQ
Updates
-
🗓️ ¡El 25 de marzo está casi aquí! Únete a otros profesionales de marketing B2B en CDMX para un almuerzo exclusivo con la estratega Lorna Rivero (ex-Dell, Salesforce). Ella compartirá cómo logró un crecimiento del 11% en pipeline, 250% de ROI y más mediante la implementación de estrategias más inteligentes en torno a la calificación de leads, priorización de cuentas, capacitación y más. Establece conexiones con otros líderes de marketing mientras disfrutas de un almuerzo y conversación en La Única en Polanco. ¡Solo quedan 5 lugares! 🎟️ https://hubs.li/Q039d7N70 #B2BMarketing #MexicoCity #CDMX #IntentData #MarketingStrategy #DemandGen #LeadGen #RevOps #BDRStrategy #PartnerMarketing #ChannelMarketing
-
-
¡Nos complace anunciar nuestro primer Almuerzo de Líderes de Marketing en CDMX! Únete a los principales líderes de marketing B2B el 25 de marzo para un almuerzo exclusivo con la estratega B2B Lorna Cordon Rivero y la AVP de LatAm Valentina Etcheverry. Lorna compartirá el playbook exacto que siguió para generar un crecimiento del 11% anual en pipeline y un 250% de ROI durante su colaboración con pharosIQ. Hay cupos limitados para esta sesión íntima de networking en La Única, en Polanco. 👇Detalles en los comentarios a continuación #B2BMarketing #MexicoCity #CDMX #IntentData #MarketingStrategy #DemandGen #LeadGen #RevOps #BDRStrategy #PartnerMarketing #ChannelMarketing
-
-
Yesterday’s #B2BMX case study session with Mary Beth Labuda from DataRobot and our very own Kevyn Garcia was a hit! Mary Beth walked attendees through the strategy behind a digital transformation she led at DR. With her surround-sound approach to strategic accounts, she achieved results like: • Penetration into 33% of key accounts, all demonstrating high intent • Time to demo decreased by 75%. • Conversion-to-Opportunity rate DOUBLED. • Influence felt across all marketing driven pipeline. Can you say award-ready? We can't wait to see what else Mary Beth accomplishes. Curious how it all works? Cruise on over to our site, drop us a line, or say hi at Booth 407 if you're at the event. #B2BMarketing #B2BMX2025 #IntentData #PharosIQ
-
-
Day 1 in the desert sun of #B2BMX is off to a hot start. ‼️ There are just 8 seats left for our case study session at 4:15 today with Mary Beth Labuda of DataRobot on "Precision ABM at Speed and Scale: How DataRobot Advanced Strategic Accounts by 44%" 😀 Team is looking sharp and having great convos already at Booth 407. Stop by for a demo and learn how clients achieve bragging rights with results like 184:1 POAS on #contentsyndication #b2bmarketing #intentdata #accountintelligence
-
-
We’re honored to be recognized as the ‘Best First-Party Data Strategy’ winner at the Digiday Europe Awards! This award is a reflection of the hard work, dedication, and innovation of our entire team—who continuously push the limits of what’s possible in B2B marketing. Our mission? To help sales and marketing teams leverage AI-driven first-party audience data for smarter engagement, stronger pipeline, and better revenue outcomes. A massive thank you to our partners and clients for believing in us—this win is just as much yours as it is ours. Excited for what’s ahead! 🚀 #pharosIQ #DigidayAwards #B2BMarketing https://hubs.li/Q037v8WW0
-
-
Proof is in the data, strategy and the outcomes. See what we mean when you stop by Booth 407 at #B2BMX next week. • Book a meeting • Walk us through your goals • Get our next-level swag bag • Celebrate your wins With client results like 1,000% ROI on strategic content syndication and 500k pipeline via digital BANT, we’re ready to get your pipeline and returns fired up now and into the next quarter and beyond. You can book time ahead - link in comments below 👇 #B2BMarketingStrategy #GTMStrategy #IntentData #ContentSyndication #LeadGen #DemandGen
-
-
Ready to transform your GTM strategy with advanced account signals? Join us at #B2BMX Scottsdale next week in Booth 407! We're showcasing how first-party audience intelligence can revolutionize your account targeting and competitor insights. Don't miss our exclusive case study presentation with DataRobot on Monday, Feb 24th. Reserve your personalized demo to discover: ➡️ Real-time insights on your top in-market accounts ➡️ Critical competitor activity trends and topic analysis ➡️ Advanced AI-powered engagement signals ➡️ And more Our experts will walk you through actionable intelligence that drives revenue. Limited slots available during Marketplace hours (Feb 24-26). 👉 Book your 1:1 session now [Link in comments] #B2BMarketingStrategy #GTMStrategy #IntentData #AccountIntelligence #LeadGen #DemandGen
-
-
Scaling a sales pipeline takes the right mix of strategy and execution. Here’s how we helped a client drive measurable growth: • Tripled their pipeline with a focused campaign. • Combined signal-driven syndication and direct mail for impact. • Delivered high-intent opportunities that fuel long-term success. When the right signals guide the way, growth follows. #SalesGrowth #MarketingResults #B2BMarketing #LeadGeneration #PipelineSuccess
-
-
WOAH just 2 weeks out from B2BMX in one of our favorite places to visit - Arizona 🏜️ Join the pharosIQ team the following ways: 🟡 Monday @ 4:15 pm: Case study session with Mary Beth Labuda of DataRobot and pharosIQ VP of Sales Kevyn Garcia Mary Beth transformed DR's digital profile by: ➡️ Applying advanced down-funnel account signals ➡️ Adopting rigorous investment guardrails for efficiency and conversion ➡️ Developing a surround-sound approach to the buyer journey ➡️ Leveraging new approaches to transition buyers through each stage of the funnel Come to the session and get the exact playbook Mary Beth used. 🟡 Tuesday @ 6:30pm: Marketing Leaders Dinner on site at the Phoenician. Seats are limited and reserved for executives. Dinner and engaging conversation courtesy pharosIQ, RevSure AI and TACK 📢 Message Katrina Denk Gonzalez to check availability. 🟡 All Days: Stop by Booth 407 for ➡️ Book a Personal Demo (*hint: your own top in-market accounts) ➡️ Learn how 1st-party down-funnel intent accelerates pipeline and improves ROI ➡️ Request a custom Account Insights Report 📅 Get ahead and Book Time with us now - link in comments Still don't have a ticket? Use Discount code 25MXwSilver6 #B2BMX #IntentData #AccountSignals #IntentToPurchase #ABM #LeadGen #DemandGen #MarketingEvents #AccountInsights