Mediaocean

Innovid is now our official name for Mediaocean's global ad tech business, following the merger with Flashtalking by Mediaocean. This marks Innovid as the industry's most powerful independent advertising platform, providing omnichannel AI and automation across creative, delivery, measurement, and optimization. Read more at: https://lnkd.in/gtfytnfp #AdTech #TeamMediaocean #Innovid

This morning in Cannes, we kicked off the day with an inspiring mentorship brunch alongside rising stars from digilearning, Cultured Connections Community, The Creative Ladder, and The Marketing Academy Foundation. Leaders from across Mediaocean—including Prisma, Innovid, and Protected by Mediaocean—joined fellow industry mentors from brands, agencies, and platforms to share stories, spark conversations, and dive into what’s next for our industry. From AI and authentic storytelling to career journeys and inclusive leadership, the dialogue was honest, energizing, and a powerful reminder of what we can build together—and how much we gain from listening and learning from young talent. Big thanks to our incredible co-host Lisa💫 Goodchild of Digilearning and to Ahmed Omer of Cultured Connections for helping shape such a meaningful experience. And deep appreciation to our exec mentors for showing up with purpose and passion: Linda Boff, Jennifer Dass, Stephanie Dorman , Gisela Germano, Amy Lehman, Sara Maskivish, Simon M., Jenny Penich, Stacey Reney, and Amanda Glen Smith. #Cannes2025 #AdTech #DigitalAdvertising

Cannes Lions is this week, where thousands of brands will gather to get the latest in creativity, advertising, and AI. CEO Bill Wise shares his thoughts with Brand Innovators on what to expect this year—and why it will be different than ever before. Read now at the link in the comments to see what's coming, and stay tuned for live updates from Mediaocean this week! #Cannes2025 #AdTech #DigitalAdvertising

Agentic AI is on the rise ... but what does that mean for media buying? Prisma's Alexander Tsai explains how the next evolution of automation isn’t just about speed, it’s about decision-making. Agentic AI can now react, adapt, and act within execution platforms, doing what rule-bound APIs never could: optimizing workflows across planning, trafficking, reporting, and even billing. Read now on Advertising Week to better understand how agentic AI operates, and what it means for the future of media buying. https://lnkd.in/ewzehRJc #AI #AdTech #DigitalAdvertising

Work hard, play harder. 🎟️ #TeamMediaocean in London took a break to hit the arcade for some well-earned fun and friendly competition. Thanks to everyone who came out! 🫶 #TeamBonding

The media landscape is evolving in real time—and one currency simply can't keep up. Marketers need measurement that can ride the waves of a changing landscape. Chief Transformation Officer Drew Kane joins Comscore, Inc. to share his thoughts on currency in today's landscape, and how the industry needs to change. Read now! https://lnkd.in/dkGA6ZuW #AdTech #Currency #Measurement #DigitalAdvertising

That's a wrap! 🎥 In the last clip from our "6 Questions For ..." series, industry veteran Gerry D'Angelo provides his advice for those who want to get started in the industry. Missed a part? Check out the full video on our YouTube! https://lnkd.in/gAkj_m4F #SpeakerSeries #TeamMediaocean #Measurement

Clarissa Season is ready to hit the high notes at Karaoke For Causes during the Cannes Lions International Festival of Creativity! From the office to the big stage, she’s bringing the energy and singing for a cause that matters. Huge thanks to Innovid for sponsoring her performance. Catch Clarissa in action on Tuesday, June 17 at 5 PM! Learn more: https://lnkd.in/eR_-42PM #KaraokeForCauses #CannesLions #GoingGlobal

Don't forget to join #TeamMediaocean this year at Cannes Lions! June 16-20, we'll be back with pros from all our family of brands, including the #NewInnovid, Protected, and Prisma—hosting conversations, activations, and networking opportunities for partners and clients. Connect with one of our experts to discover how you can consolidate your ad tech stack and make the most out of your advertising! Look for the link below. 👇 #Cannes2025 #AdTech #DigitalAdvertising

Join us Thursday, June 26th from 9:45 AM for our session at #TVOT SF 2025, where Chief Transformation Officer Drew Kane will join industry professionals from broadcasting, streaming, and media buying agencies to dive into the future of converged TV and what it means for the broader ecosystem. Don't miss out! Register here: https://lnkd.in/gcTDQPZq #TVOT2025 #CTV #AdTech #TechEvents