Agentic AI is here, and it’s redefining not just how AI performs, but how we test it. In a new piece for Forbes Technology Council, Applause CTO Rob Mason unpacks what makes agentic AI fundamentally different from traditional or generative AI, and what organizations must do to ensure these systems operate safely, responsibly, and with user trust in mind. From the need for scenario-based testing at scale to the importance of transparency, Rob makes a compelling case that the testing practices of yesterday won’t cut it for the multi-dimensional, decision-making AI systems of today. The future of digital experiences depends on testing that understands intent, adapts to context, and puts humans at the center. Read Rob’s full breakdown here: https://lnkd.in/gPSCnXHx
Guyer Group
Marketing Services
Manchester by the Sea, Massachusetts 408 followers
A Communications Consultancy for Technology Companies
About us
Today, companies of all sizes are challenged with achieving differentiation in a crowded and noisy market. Guyer Group helps companies stand out from the crowd by providing executive-level communications counsel and programs. Offering a complete portfolio of Communications service offerings for companies of all sizes, Guyer Group provides the experience and flexibility that allows organizations to strategically invest in only the areas that are aligned with their business objectives. At Guyer Group, we provide communications services including media relations, analyst relations, content development, social media, demand generation, and event management. info@guyergroup.com Guyergroup.com
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http://guyergroup.com
External link for Guyer Group
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- Marketing Services
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- 11-50 employees
- Headquarters
- Manchester by the Sea, Massachusetts
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- Privately Held
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- Communications, Public Relations , Analyst Relations, Writing, Technology, Communications Strategy, Press Releases, and Research
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Updates
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🎙 Vulnerability management has come a long way from just patch prioritization, and Nucleus Security is leading the charge in redefining its role in modern cybersecurity. In a new Risky Business Media podcast episode, Nucleus Co-Founder and COO Scott Kuffer joins Casey Ellis for a thoughtful conversation on how vulnerability management has evolved into a strategic pillar of cyber risk reduction. From visibility and context to automation and integration, Scott shares how Nucleus is helping security teams cut through the noise and focus on what actually matters. As the attack surface continues to grow, this episode is a must-listen for anyone looking to make smarter, faster, and more effective vulnerability decisions. Listen to the full conversation here: https://lnkd.in/gUPepASY
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🌟 Thank You Interns! 🌟 Today, we’re celebrating the incredible contributions of our summer interns, who’ve brought fresh ideas, sharp thinking, and a lot of heart to our team. At Guyer Group, we believe the future of PR is being shaped by curious minds, and this group is proof. From showing up every Monday for our "Lunch and Learn" sessions to diving into media research and drafting pitches, they’ve made an impact from day one. Thank you, Madeleine Taylor, Tommy Bowen, and Olivia Nolan, for your energy, creativity, and willingness to jump in and learn. All the best of luck for a great semester back on campus. We’re proud to be part of your journey and lucky to have you on ours.
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The vulnerability management status quo is no longer enough. With federal funding shifts putting resources like the NVD at risk, the cybersecurity community faces a clear signal: it’s time to rethink our dependence on outdated data pipelines, and reinvent how vulnerability intelligence is delivered. In a compelling interview with Channel Insider, Nucleus Security Co-Founder and COO Scott Kuffer explains why now is the moment for MSPs and MSSPs to evolve from “patch everything” to strategic services that drive real security outcomes. As he puts it, “It’s been a set-it-and-forget-it service for a lot of years. But vulnerability exploitation is now the number one cause of breaches, and general patch management alone won’t cut it.” The article explores how MSPs can shift their mindset, invest in premium intelligence services, and simplify their offerings to provide immediate, high-impact support for customers who need better visibility and guidance. Kuffer also shares insights into the role AI will play in the future of vulnerability management, and why success lies in delivering clarity and action, not complexity. Read the full article by Jordan Smith in Channel Insider: https://lnkd.in/dFBK3hue
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Federal IT teams know the challenge: too many tools, too little visibility. With 10–15+ monitoring platforms operating in silos, diagnosing and resolving network issues becomes a slow, resource-draining effort. In a recent Breaking Defense article, Jeremy Rossbach of Broadcom makes the case for unified network observability as the key to driving mission success. His message is clear: it’s time to consolidate, simplify, and empower. With Network Observability by Broadcom, agencies can: 💡Cut 20–30% in network admin labor 💡Reduce mean time to resolution by 25–35% 💡Unlock 60–90% WAN/SD-WAN cost savings 💡Proactively prevent outages and bottlenecks 💡Free up IT staff for strategic, mission-driven work From hybrid environments to cloud transitions, Broadcom’s platform gives federal agencies a single source of truth, eliminating the noise and enabling faster, smarter decisions. Mission continuity, efficiency mandates, and modernization goals don’t have to compete. Unified observability helps them work together. Read the full article by Jeremy Rossbach: https://lnkd.in/eEiqjK8f
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We are very proud of our clients AXON Networks, DriveNets, and Tarana Wireless for being named "Finalists" in this year's draft Light Reading "Leading Lights Awards." A true recognition of innovation and execution in action. Best of luck to all the finalists in this year's awards.
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Trustmi co-founder and CEO Shai Gabay shares his insights in his new article in Security Magazine on a threat more organizations need to take seriously: the rise of vendor fraud in an era shaped by AI-powered social engineering and global trade instability. “On a weekly basis, I see this same scenario play out firsthand with the companies I work with. Recently, I spoke to a business that was one click away from paying a $1.2 million invoice to a group of fraudsters. This company had all the top-of-the-line security tools and proper internal controls in place. But their vendor did not. The vendor’s CEO had their email compromised, and the hacker lurked undetected, eventually finding a real $1.2 million invoice and bank details. They then used this data to trick the vendor’s bank into creating a real (but fraudulent) account. The attacker submitted a bank wire change request with the new info, which was sent to the target company. The request passed all internal checks. All it needed was one signature, and the money would have been gone.” – Trustmi CEO Shai Gabay For companies dealing with new vendors due to tariffs, to those that aren’t, this article is a wake-up call for CISOs, procurement leaders, and risk teams alike: https://lnkd.in/dvnjjGhe
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In his latest piece with SecurityInfoWatch.com Nucleus Security, Scott Kuffer breaks down the uncomfortable truth about compensating controls: too often, they’re deployed as stopgaps and forgotten. The result? Silent liabilities hiding in plain sight. In “The Truth About Compensating Controls,” Scott challenges security teams to stop treating these controls like permanent fixes and start treating them like the temporary scaffolding they are tracked, tested, and tied to real-world risk. Key takeaways: 🔍 Controls must be auditable and validated regularly 🔍 Mature programs map controls to assets and severity scoring 🔍 Hope is not a strategy; continuous validation is non-negotiable This isn’t theory. This is how top-tier enterprises use Nucleus to turn breathing room into better security, without incurring hidden risk. If your vulnerability management strategy includes compensating controls, make sure it includes accountability too. A must-read from Scott Kuffer for anyone serious about maturing their security operations. Read it here: https://lnkd.in/dH-PJ2WX
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🚨 Mission-critical doesn’t wait — and neither should your technology. In her powerful new piece for Federal News Network, •Indira Rice Donegan, Federal CTO at Broadcom’s Agile Operations Division, lays out why Broadcom AOD isn’t just another software solution, it’s serious software for serious outcomes. With more than 20 years of DoD experience and deep insight into both sides of federal IT, Indira cuts through the noise to address a central truth: “The DoD doesn’t have a capability problem. It has a visibility problem.” From real-time observability to enterprise-scale automation, Broadcom AOD delivers what federal and defense leaders need most: speed, clarity, control, and the confidence to operate at the speed of the mission. 🔹 Built for classified complexity 🔹 Trusted by global enterprise 🔹 Deployed on-prem or in your cloud of choice If you're tired of operating in the blind, it's time for tech that’s ready for the battlespace. Read Indira’s full piece on Federal Insights: https://lnkd.in/gNvahbsA