Business of Speed (formerly The Qualifier) is a free weekly newsletter that breaks down the business opportunities and emerging media in sports. Read by industry executives, investors, and leaders, BoS and Vincenzo Landino have become a go-to resource for more than 40,000 people.
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Business of Speed by Vincenzo Landino reposted this
Lewis + Ferrari = Ferris. It all makes sense now. Lewis Hamilton had been teasing "Ferris," and the payoff was awesome. One of Lewis favorite films features one of cinema's most iconic Ferrari scenes, so he remade it with Ed Norton. The content from Lewis move to Scuderia Ferrari has shown off the best of brand content partnerships and storytelling. It's something to keep an eye on all season. #sportsbiz #F1 #content Formula 1
As a sponsor, having Lewis Hamilton and Charles Leclerc to work with must be a dream. Love this ad from Peroni. #sportsbiz Scuderia Ferrari Ferrari Asahi Europe & International
📺 Formula 1 in 4K is here on F1TV! We're less than a week away from the season's first race. $130/year or $16.99/month Sign up or upgrade now ➛ f1tv.bizofspeed.com
⌚️ TAG Heuer will show off their new pit lane clocks in Melbourne. // Formula 1 Formula 1® Australian Grand Prix Australian Grand Prix Corporation #sportsbiz
Great opportunity with the Audi F1 Project! Apply now 👇 https://lnkd.in/exHGF5CR
Business of Speed by Vincenzo Landino reposted this
Business of Speed by Vincenzo Landino reposted this
Sempre Forza Ferrari
Congratulations Nate Saunders on the launch of Forza Ferrari! If you're in the UK, order now. For USA, pre-order now: https://amzn.to/3F64vGy #essereFerrari #F1 #books #sportsbiz
Rare post on LinkedIn to promote this - my book, Forza Ferrari, is out in the UK on March 6. It was a great case of making your own luck, pitching the book around the same time Lewis Hamilton just happened to be signing a deal to move to Ferrari, and has turned into a great story I'm really proud of. For the book to come together I spoke to numerous people from Ferrari's past and present - former president Luca di Montezemolo remains one of my favourite interviews ever - to tell the story of how the modern Ferrari team came to be, and why such a long drought has come to pass for the greatest team in motor racing. Guenther Steiner said "you won't be able to put it down" - hopefully he's right! Available at ASDA, Waterstones, on Amazon and hopefully any other good local book shop near you. Buy here - https://shorturl.at/87VHx
The 2024 Formula 1 Las Vegas Grand Prix generated $934 million in revenue, with $45 million in taxes raised—$15.5 million of which will go to Nevada schools. #sportsbiz #f1 LinkedIn News
The Red Bull Racing & Red Bull Technology x the LEGO Group RB20 is here. Love this partnership.
The wait is over! The LEGO Technic RB20 is here, and we’re so excited to have partnered with the LEGO Group to bring this to life. 🙌 Want to get your hands on this beauty and build your own piece of racing history? Head here 👉 https://lnkd.in/e57q-K6D #F1 || #RedBullRacing