Arka Venture Labs reposted this
Everyone told us to just focus on prompts. Over the last two years, we kept hearing the same advice from security experts - smart, seasoned people who meant well: "The big risk is prompt injection. Just build a firewall for that." We understood the concern. Prompts are part of the equation - just like network firewalls are part of traditional security. But here's what they missed: in AI, the bigger attack surface is the data. Prompts may open the door, but data is the house. AI doesn't just access data - it learns from it, reasons through it, and acts based on it. If you don't control the data, you don't control the behavior. Or the risk. 🔐 And unlike prompts, data is everywhere. It's fragmented. It's messy. It lives in documents, knowledge bases, APIs, emails, and user memory. It's the hardest part to secure - but also the most critical. Team Daxa chose to take on that harder problem. While others raced to prompt firewalls, we built runtime data controls for AI apps and agents. Not just detecting malicious input - but enforcing what can be retrieved, reasoned on, and revealed. Now, with data-focused attacks like EchoLeak making headlines, the shift is happening. Prompt firewalls are becoming checkboxes. The data ingested by AI is becoming the core of AI governance and security for enterprises. Today: We're proud to be protecting production AI apps at Fortune 100 companies 💼 We're humbled to be recognized by leading analysts like Gartner 📘 And we're fielding inbound requests from $20B+ enterprises that understand what's at stake 📈 It's a good reminder for anyone building something new: if you believe in what you're doing, don't give up just because the experts don't get it yet. Sometimes the clearest truths take the longest to be seen. Keep building. Keep listening to your convictions. The world eventually catches up. 🚀 Daxa, Inc Nico Popp Tammy Schuring Apoorva Ruparel Habib Baluwala Ph.D VR Satish Ryan Tolentino Anand Singh, PhD Mehlam Shakir Rajat Srivastava Yashwanth Hemaraj Viraj Phanse Chee-We Ng Anand Jagannathan @