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Airtable Reviews & Product Details - Page 2

Airtable Overview

What is Airtable?

Airtable is the no-code app platform that empowers people closest to the work to accelerate their most critical business processes. Across every industry, leading enterprises trust Airtable to power workflows in product management, marketing operations, project & portfolio management, and more – all with the power of AI built-in. Central IT leaders deploy Airtable as a citizen development platform that empowers business users to build their own AI-powered applications. That’s why more than 500,000 organizations, including 80% of the Fortune 100, rely on Airtable for collaborative work management and citizen development to help transform how work gets done. The result? Faster innovation, happier customers, enterprise governance, and a modern work experience for teams and departments. Get the free edition today at airtable.com

Airtable Details
Product Website
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English
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Product Description

Airtable is the all-in-one collaboration platform designed to combine the flexibility of a spreadsheet interface with features like file attachments, kanban card stacks, revision history, calendars and reporting.

How do you position yourself against your competitors?

Airtable’s app creation platform combines the best elements of traditional project management tools with the power of data manipulation and AI-powered workflows to create the next generation of work management technology.

Typical project management tools center projects, tasks, and due dates – but what happens when your needs are more nuanced? Airtable picks up where traditional project management left off, using AI, automations, and mature data structures to empower you to build a custom application without any code required.

With Airtable, teams can ship new products faster, drive more engaging campaigns, and work more collaboratively across distributed teams.


Seller Details
Seller
Airtable
Company Website
Year Founded
2012
HQ Location
San Francisco, California
Twitter
@airtable
60,195 Twitter followers
LinkedIn® Page
www.linkedin.com
821 employees on LinkedIn®
Description

At Airtable, we enable teams to build solutions that perfectly fit their needs, whether they are bringing a new product to market or filming a blockbuster movie. Our powerful, visual platform helps companies like Netflix, Shopify and GitHub connect all their data, workflows and teams in a single source of truth. We are hiring! Join us in our San Francisco headquarters, or check out openings across Austin, Los Angeles, Mountain View, New York, and remote locations. See open roles here: https://airtable.com/careers


Patricia Q.
PQ
Overview Provided by:
Performance Marketing Lead @ Airtable

Recent Airtable Reviews

Cheryl Ann C.
CC
Cheryl Ann C.Enterprise (> 1000 emp.)
4.5 out of 5
"Airtable; Revolutionizing Productivity with Customizable Workflows"
I like the ability to customize the database and use as you wish. Airtable will allow you and team members to work together on the same project at ...
JH
Jorge H.Small-Business (50 or fewer emp.)
5.0 out of 5
"I hope you discover Airtable earlier than Excel"
With airtable there is very little you cannot do. You can create multiple tables for multiple purposes, and even create your own mini products. ...
Verified User
U
Verified UserSmall-Business (50 or fewer emp.)
4.5 out of 5
"Intuitive and Impactful"
Airtable is extremely easy to learn and use. We've been able to organize our data and create automations to streamline approval processes internall...
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Airtable Media

Airtable Demo - Airtable AI
Unlock your unknown with Airtable AI
Airtable Demo - Product on Airtable_1
Create a centralized product roadmap
Airtable Demo - Airtable Automations
Automate workflows with Airtable and integrations
Airtable Demo - Marketing on Airtable_1
Manage marketing campaigns with ease
Airtable Demo - Marketing on Airtable_2
Get a unified view of dates, deliverables, and resources
Airtable Demo - Product on Airtable_2
Manage efforts across the portfolio
Introducing Airtable AI
Play Airtable Video
Introducing Airtable AI
Airtable for Product Teams
Play Airtable Video
Airtable for Product Teams
Airtable for Marketing Teams
Play Airtable Video
Airtable for Marketing Teams

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Video Reviews

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2,770 Airtable Reviews
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Airtable Pros and Cons

How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Cons

Overall Review Sentiment for AirtableQuestion

Time to Implement
<1 day
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48+ months
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Jeff R.
JR
Senior Manager, Digital Product Management
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Airtable, and the community of users, has enabled me to build powerful tools that meet my personal and small business use cases. It's been tremenddously valuable to tap the community for ready-to-use bases or for starting point bases that allow me to customize and build tools for my needs.

I have built tools that power my personal and business expense ledgers, CRM's and even planned a group trip using a customized base. I am very proud of how I've used it to capture and store key digital items such as articles, images and links that come my way - easily referenced using a slick gallery view with cover images for each record. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

It can be tough to "know where to start" with Airtable. But if that's where you are with the platform - have a look at the Gallery pages and use what others have shared to get inspiration on how to get started! Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Helps me stay in touch with key contacts, on top of my finances and allows me to build a repository of key records / assets that inspire me on a daily basis because they are easy to retrieve/ view. Review collected by and hosted on G2.com.

Stephanie G.
SG
Senior Product Operations Manager
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Airtable is easy to use for non-technical people, but also robust and powerful enough to be an enterprise solution. For Product Operations management it can't be beat in term of creating workflows, tools for tracking, automations for communication... this isn't the Airtable of 2019... Airtable has become user friendly and enterprise worthy.

I was able to build an OKR tracker, project tracker, feature development and roadmap, feedback loop and release tracker in less than a month and onboard the entire team.... Review collected by and hosted on G2.com.

What do you dislike about Airtable?

I wish it had a bit more functionality to support task mangement in project management.... milestones work well, and you can create anything that is in Asana.... but I wish it had a way to create sections in a project without taking up a level in the interface... but this isn't that bad because you can use fields to make sections... I would love to see more than 3 levels to an interface.... Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Connecting our strategic planning with our roadmap and project portfolio. Review collected by and hosted on G2.com.

RF
Curator, publisher, author
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

It's the most versatile software I use. I've been able to track incredibly complicated art collections for clients and share only the details buyers need to see. Airtable always wows people! It looks complicated, but when I show clients how they can move around Airtable and access important details, they are blown away. For art collectors, this is a powerful tool becaue it's so easy to implement and integrate their colelction into the format. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

I find their system of charging for use very confusing. I want to share my art collection template but worry that I'll be charged when people request permission to use it. I wish this were better explained. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Number one problem is keeping track of art collections--images, purchase records, details about provenance, framing, condition, and current appraised prices are vital for imortant collections. When a client wants to see art, it is so easy to create a table with a subset of images and details and send that to the buyer. Airtable is a gamechanger in my business dealings. Review collected by and hosted on G2.com.

TD
Principal and Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Airtable is easy to set up and modify as needed. I did not have to attend any special training or learn complex codes to get business automation up quickly. When there is an issue to figure out, I'm usually able to puzzle my way through fairly straightforward interfaces and implementations. Many of the features provided meet my need.

It also helps, that I was able to bootstrap my business when a gracious former employer let me clone and modify their setup.

Airtable provides a time-saving connection to purchases in my Shopify store, so every sale is eased, and manual interventions are infrequent. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

A coworker of mine who is not database-savvy had a hard time figuring it out, so it's not completely "dummy-proof". Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Customers purchase seats in my training classes in a Shopify store. An Airtable automation imports data from the sale and generates an enrollment for a particular class. Airtable then generates class lists, allows me to coordinate logistics, and provides useful summaries of attendance, profits, etc. Review collected by and hosted on G2.com.

Cody W.
CW
Lead Technology Trainer
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

User interface is done really well. Workflows are intuitive and powerful. Lots of free extensions and prepackaged code snippets to work with and use Data to prototype custom applications. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

Airtable is not as scalable as it could be. Increasing users, adding administrative functions, as well as advanced features such as Portals or A.I. become prohibitively expensive quickly. The business model Airtable has now makes it so some companies will simply grow out of it and find something else that's more cost effective. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Streamlined tabulated data that allows quick and effective creation of tables that would otherwise be annoyingly tedious in Excel or Numbers. Given that it is web based, Airtable allows one to flawlessly utilize tables to embed forms or interactive data into other websites and applications without sacrificing beauty or user experience. It's extendability with products such as Data Fetcher allows for quick connections to other databases to develop the proof of concept for more advanced workflows including those that can be automated. Review collected by and hosted on G2.com.

LC
Founder
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Ability for multiple users to collaborate on records and keep a sparate chat on each record.

Lately, we've been impressed with the ChatGPT integration. Linking the prompt to client fields has been a huge game changer for us in creating social captions.

Love the formula fields and how quick they are. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

Don't like that you can't change the data entry on the record detail. Many mistakes are made because this screen isn't intuitive or friendly to NOT taking your hands off the keyboard. (we LOVE the tab key!!)

At least would like to tighten it up a bit, shorten fields, combine fields on one row (ie: first / last name). It would make it easier to read and navigate when there are alot of fields to work with in a record.

Implementation was a CHORE. Not intuitive at all. Took months to get things working just right. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

As a marketing agency, we have social media posts with tons of data about each post all over. Airtable not only allows us to consolidate all that data, as it comes in over time, but also collaborate on each piece.

Having multiple fields that are links are critical too, so we can link out to a reasearch document, and the related CANVA graphic. And then upload the final CANVA image right into the record.

The seperate chat piece allows the team to leave each other feedback as the social post progresses. Removes the need for emails and a seperate SLACK thread!

Very convenient! Less mistakes, quicker creation, better quality due to the improved collaboration. Review collected by and hosted on G2.com.

Daniel H.
DH
Associate Director of Public Relations
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Airtable is a very versatile and user-friendly platform that offers a wide range of features that can be applied in creative ways. I have found it extremely useful for data tracking and database management and find myself using it on a fairly regular basis. If I ever stumble upon a problem that could benefit from having a technical solution, Airtable is usually my go-to solution.

I find the view sharing feature greatly helpful for distributing data and resources internally, especially among others who don't need to access the platform itself but would benefit from the information contained in the bases and workspaces I create. It is easy to implement, especially given the ability to add on integrations and pulgins. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

In order to track and manipulate data in the right way, I have found there is a need for some coding experience. There are also instances where I've been unable to complete a task or execute a desired outcome, leaving me wondering if the issue is user error or a limitation of the platform. I also wish I better understood, or had more helpful guidance, around dependent records and multi-layered sorting and grouping. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

There are two major priojects where Airtable has been a lifesaver. The first is a large organizational directory. Each record has become a page in the directory with organizational information (addresses, phone numbers, mission statement, leadership, etc.). Through a plugin, I was able to create a self-serve portal where organizations can independently manage their listing. This has significantly reduced the need for myself or another database administrator to manually update these entries, and instead focus on cleaning up records for consistency before publishing.

The second is a work in progress project where we are tracking education program metrics and statistics. I have found it incredibly useful for calculating attendance numbers, parsing out numbers by certain parameters (e.g. city council districts, etc.) and producing quick and easy to access reports when we need to access accurate and timely information at any given time. Review collected by and hosted on G2.com.

Tammy B.
TB
Executive Director/Assistant Dean, Marketing & Communications
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Since I discovered Airtable a few years ago, it quickly became one of my all-time favorite platforms. I was trying to figure out how to do something technical on Excel when I stumbled across Airtable...and Airtable easly did it for me. Even for people who get nervous about learning new products find that this is so easy to learn, efficient and effective for pretty much any project you're working on. I've used it for creating an annual marketing plan, event management, database management, forms...the list goes on and on... Review collected by and hosted on G2.com.

What do you dislike about Airtable?

I honestly haven't found anything I don't like about Airtable. Typically, when I think it can't do something, I find out it was user error and whatever I was trying to do is very easy if I just use the correct tool within the program. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

I use Airtable for many different types of projects: database management, strategic planning and implementation, project management, forms integrating into a database, org charts, page designs, etc. Find a project and I will find a way to use Airtable to help. Review collected by and hosted on G2.com.

JG
Owner/Manager (LLC)
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Initial setup is a breeze. So many functions are easily configurable. New fields (many different types) are easy to add. Complex programming is not required, but more advanced functions are available with their programming language. And the Community is very helpful when I want to do some more advanced functions.

I used to track my photography leads with Excel. No more. Airtable is SO much better. I can enter a project as a sales lead and execute it all the way through invoicing should it turn into a revenue project.

Changes are so easy. No copy and paste, no macros. It is an awesome database. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

There are just a few minor annoyances, but they are miniscule compared to the functionality I receive. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Tracking projects from Sales Lead to actual project. Making sure I do my followups by color coding projects based on followup needed. Tracking my workflow on active projects so I know where I am and what is needed at all times. Review collected by and hosted on G2.com.

Jenn M.
JM
Social Team Manager
Apparel & Fashion
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Seller invite
Incentivized Review
What do you like best about Airtable?

Airtable gives you the flexibility to choose how to use it. They offer multiple plan levels at some of the best rates on the market. There are more features and funcitonality compared to similar project management tools. Review collected by and hosted on G2.com.

What do you dislike about Airtable?

There can be a learning curve for automations. If an automation is not already provided, or a field can't be created using a formula, your only other option is to create a script in your automation. There isn't a lot of resources available for this, as you're expected to have prior knowledge of JavaScript. Review collected by and hosted on G2.com.

What problems is Airtable solving and how is that benefiting you?

Airtable allows us to keep all tasks in a centralized location, and we're able to carry large workloads rather than using Excel as a database. Almost every feature available in Excel is also available in Airtable, plus additional reporting, collection, and automation features. Rather than having to use several tools to accomplish a task, all of them are available in one place. Review collected by and hosted on G2.com.