Marketing to Gen Z: Referral Best Practices
Gen Z is fast becoming a powerful and influential purchasing demographic, but not all referral programs are built with them in mind. While the most
June 24, 2025
Gen Z is fast becoming a powerful and influential purchasing demographic, but not all referral programs are built with them in mind. While the most
Reward multiple steps of the customer referral journey. Give customers a better reward experience. We’re excited to announce Reward Bank, the newest addition to the
With summer approaching, now is the perfect time to refresh your referral marketing efforts with new tactics designed to energize your customers and turn them
Why Incentives Matter Choosing the right referral incentive can be the difference between a program that simply works, and one that delivers real results. A
One of the key components of an effective referral program is in-app promotion. Product managers play a crucial role in ensuring that users are encouraged
Are you getting the most out of your credit union’s or bank’s referral program? Focusing on the right referral program tracking metrics can be the
According to 80 percent of consumers, the positive experiences a brand offers are just as important as its products and services. So, if you’re not
Glossier’s marketing is a digital-first word-of-mouth approach to skin care and beauty products. They’ve transformed into one of the most successful D2C beauty brands in the cosmetics industry today.
