About the Author

Mohamed is a full-time assurance and advisory consultant, he has worked in Oil & Gas, Finance and Real Estate. Leveraging his expertise in the field and learning experience, he created a practical guide for effective consulting engagements.

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Mohamed AlNuaimi 2023

The right of Mohamed AlNuaimi to be identified as author of this work has been asserted by the author in accordance with Federal Law No. (7) of UAE, Year 2002, Concerning Copyrights and Neighboring Rights.

All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior permission of the publishers.

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ISBN – 9789948779841 – (Paperback)

ISBN – 9789948779858 – (E-Book)

Application Number: MC-10-01-7917580

Age Classification: E

First Published 2023

AUSTIN MACAULEY PUBLISHERS FZE

Sharjah Publishing City

P.O Box [519201]

Sharjah, UAE

www.austinmacauley.ae

+971 655 95 202

Module 1: Introduction

When you’re a new consultant, getting started might sound difficult, daunting, and even downright challenging. Well, the fact of the matter is that getting started is always the hardest part of doing anything. But not worry – this eBook is specifically designed to help you learn the right strategies to get started in the field. From basic consultant strategies to learning how to engage with clients to taking on new projects and building a team from the ground up, you’ll learn about it all in this eBook.

If you’re ready to get started, let’s begin with the first chapter. Here, we’ll talk about one of the fundamental aspects of starting your very own consulting business – connecting with a client and analyzing their business.

Learning Outcomes

At the end of this chapter, students are expected to have understood:

Detailed characteristics of a company profile

Method to devise a business plan summary

Various types of process objectives

Client Analysis

When you first take on a new client, it’s important to get to know their business on a deeper level. As a consultant, your role is to essentially provide clients with services that they cannot do themselves. This is likely why they’ve contacted you, to begin with. During the client analysis stage, you’re going to take the time to connect with your client personally.

We always recommend presenting yourself as an extension of their business. In this way, you can provide them with tailored and personalized support that truly meets their needs and exceeds their expectations. Your goal is to handle their pain points so that they can focus on what’s most important for them – running their business.

You can begin your client analysis with a thoughtful information collection process that allows you to build a company profile. Your company profile should include a list of critical details about your client. This information will allow you to get to know their business better on a fundamental level, while also giving you the insight that you need to further tailor their experience working with you. Take a look at the information down below to get a better idea of just what a company profile is and what it should include.

Company Profile

A company profile is a summarized version of a business and its operations. It is devised for professional use. Company profile is majorly generated to raise funds, attract investors, and keep the stakeholders in the loop. This provides clear information that the clients need to know and have the information of. A company profile is meant to introduce your products or services to the target audience and future investors.

Let’s have a look at the components of a basic company profile.

Introduction of the Company

This includes the name of the company, the official website of the company, the physical location, date of establishment, and all the other contact information. In this section, you can also add a brief history of your company and details that might be important to highlight.

Vision, Mission, Strategy

The vision highlights the future goals of a company. It talks about where the company wants to be and its future position. A mission statement includes the objectives of the company. Strategy is the approach to achieve these objectives and be at the predicted future position.

Organizational Structure

As the term suggests, it is the structure of the organization. The structure of activities in the organization and how the chain of command works in the company. This can include the roles and responsibilities of the employees. Moreover, the rules and ethics to conduct these activities in a professional environment.

Key Person’s Profile

The key person can be the CEO or the owner of the company. Brief information about this person is also included in the company’s profile as the people need to know who has the decision-making power and complete hold of the company.

Nature of Products and Services

Adding the nature of products and services is essential in a company profile. As this profile is primarily for buyers and stakeholders, they need to know what kind of products you are selling or services you are offering. This information is vital to sell and market your product or services.

Existing Clients or Core Business Areas that You Are Targeting Your Business

Details of existing clients