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How to Market: a Summarized Essentials Guide with Minimum Bore
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About this ebook
The message and the main content of the book was compiled from the skim-read notes of a local library marketing books. It became very clear that most such books are too boring and theoretical for the public audience. Also, big chunks of it were filler. This book takes out the diamonds in the rough from them and polishes them into a summary of practice-proven marketing theory.
The addressed topics include attention economy, managing difficult customers, business growth, marketing as the core of business and numerous ways to generate interest for products out of nothing.
LanguageEnglish
PublisherPertti Aholanka
Release dateSep 15, 2019
ISBN9780463959947
Author
Pertti Aholanka
Writings mostly about personal research and the related notes. Things are kept real, no matter the topic. Occasional spite and dry humor very likely.
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How to Market - Pertti Aholanka
How to Market: a Summarized Essentials Guide with Minimum Bore
By Pertti Aholanka
Copyright 2019 Pertti Aholanka
Smashwords Edition
License Notes
This is a free ebook edition. Feel free to share it with your friends.
CONTENTS
1. Quick Marketing Essentials Summary
2. Your Very Own Marketing Style
3. Spirited Planning
4. Execution Pitfalls to Avoid
5. Upping the Sales Volume
6. Petting Your Client Base
7. Different Kinds of Marketer Jobs
8. What the Hell Is Growth?
9. These Prices Are Too Damn High
10. Advanced Marketing Hypotheses & Attention Economy
Dedications
Author Commentary & Experience
1. Quick Marketing Essentials Summary
In brief, marketing is the inseparable core of all business, shorthanded as ‘biz.’ Without marketing, there is no biz.
No matter how much you hate things involving sales, marketing and marketing people, you cannot live without them. They, on the other hand, can
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