WMSP
WMSP (740 AM, "Sports Radio 740") is a radio station licensed to serve Montgomery, Alabama, USA. The station is owned by Cumulus Media and the broadcast license is held by Cumulus Licensing LLC. Originally licensed in 1953 as WBAM, the station broadcast contemporary and country music before turning to sports talk under the WMSP callsign in 1995. The WMSP studios are located on the 3rd floor of The Colonial Financial Center in downtown Montgomery, and the transmitter tower is in Montgomery's northeast side.
Programming
WMSP broadcasts a sports-talk format. Notable local programming includes Sportsline with John Longshore and Barry McKnight on weekday mornings and The MAX Roundtable on weekday afternoons. On Sunday mornings, WMSP airs both the traditional service and the contemporary service of Frazer United Methodist Church.
Regional syndicated programming includes Paul Finebaum's afternoon drive-time show. The station is an affiliate of CBS Sports Radio. Network programming on WMSP includes assorted CBS Sports Radio shows on nights and overnights.