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As a highly experienced and innovative CTO with over 25 years of experience in the tech…
Articles by John
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5 Critical Retail Realities You’ll Face In 2025—And How to Tackle Them
5 Critical Retail Realities You’ll Face In 2025—And How to Tackle Them
Picture yourself standing at the crossroads of a changing retail world. You’re juggling slim profit margins, an uneasy…
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Should We Be Worried About Shein and Temu: The Retail Need To Know
Should We Be Worried About Shein and Temu: The Retail Need To Know
During my recent travels through parts of the Middle East and Europe, I found myself in one fascinating conversation…
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Unlocking RAG for Beginners: How Advanced Data Retrieval Boosts Confidence, Accuracy, and Insights
Unlocking RAG for Beginners: How Advanced Data Retrieval Boosts Confidence, Accuracy, and Insights
Have you ever used generative AI applications and marvelled at how they produce such detailed answers? It’s impressive,…
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Contributions
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Struggling to balance automation and personalization in E-commerce?
AI currently plays a key role in automation within ecommerce. Its applications range from creating product descriptions, blog posts, and buying guides to providing product recommendations. However, it's important not to overlook areas such as digital assets. It's essential to automate the delivery of appropriately sized product images for PLPs, PDPs, baskets, etc. These include thumbs and zoom images, as well as images optimized for specific browsers to enhance site performance. Neglecting these automation processes would result in heavy reliance on manual labour.
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Struggling to balance automation and personalization in E-commerce?
Personalization in ecommerce has mainly focused on product recommendations, but the real challenge lies in creating personalized experiences. This requires generating enough relevant content. While a Customer Data Platform (CDP) can help identify different customer groups, it’s ineffective if you have nothing unique to say or if you repeat the same message. This is where automation and personalization converge. By leveraging generative AI, you can automate content creation, allowing for tailored messages that resonate with each customer. This approach brings us closer to the ultimate goal of delivering truly personalized shopping experiences.
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Here's how you can expand your understanding of E-Commerce platforms and technologies.
Important trends in eCommerce are usually a confluence of factors Therefore I monitor a blend of factors: evolving buying patterns, generational social behaviors, and advances in adjacent technologies like social networking, AR, and AI. keep informed on emerging architectural approaches like headless, composable commerce and MACH, which offer flexibility and adaptability. I look at organisation models such as product teams over traditional hierarchies, to foster innovation and efficiencies. I observe tech ecosystem roadmaps and not just the core eCommerce platforms. Additionally, I look at global markets, especially Asia, where countries like China leapfrog incremental steps the west had to follow, providing insights into the future.
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Here's how you can expand your understanding of E-Commerce platforms and technologies.
Ecommerce platforms is not a simple subject. They are vast and varied, catering to a wide range of business needs and requirements. As you look to expand your understanding of these platforms and the technologies behind them, it's essential to recognize the different types available and how they align with your specific business context. ecom platforms range from simple, out-of-the-box solutions to more sophisticated SaaS (Software as a Service) offerings, and even to fully composable commerce platforms. Each type serves different business needs and scales according to complexity and functionality.
Activity
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Living with ADHD and Autism Amidst Growing Scrutiny of Opinions and Views https://lnkd.in/g_85ezf2
Living with ADHD and Autism Amidst Growing Scrutiny of Opinions and Views https://lnkd.in/g_85ezf2
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As 2024 comes to an end, I’ve been reflecting on what has been an incredibly eventful year, both professionally and personally. It’s been a year of…
As 2024 comes to an end, I’ve been reflecting on what has been an incredibly eventful year, both professionally and personally. It’s been a year of…
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We came together for our UK partner event at the Bulgari hotel in Knightsbridge. Last time I was here it was to watch Prof G Scott Galloway on stage…
We came together for our UK partner event at the Bulgari hotel in Knightsbridge. Last time I was here it was to watch Prof G Scott Galloway on stage…
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I saw this today...thanks to Mickey Wilson, Firestarter and I'm excited to share it here - even though I suspect the LinkedIn algorithm won't thank…
I saw this today...thanks to Mickey Wilson, Firestarter and I'm excited to share it here - even though I suspect the LinkedIn algorithm won't thank…
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AI and automation are transforming B2B marketing, but how do you separate the hype from real impact? Our Director of Content Marketing, Beth Norton,…
AI and automation are transforming B2B marketing, but how do you separate the hype from real impact? Our Director of Content Marketing, Beth Norton,…
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What’s a logo without a brand? 😉 Last week, we teased you with the new logo we designed for recruitment experts, Talentedge. But that was just the…
What’s a logo without a brand? 😉 Last week, we teased you with the new logo we designed for recruitment experts, Talentedge. But that was just the…
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Absolutely loved working with Tracy Flowerday and the team at Talentedge on their new brand design! ✨ Creating a logo is all about telling a story…
Absolutely loved working with Tracy Flowerday and the team at Talentedge on their new brand design! ✨ Creating a logo is all about telling a story…
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Amplience is bringing next-level content creation to #eTailWest! Join us in Palm Springs and see how Studios can help you generate, manage, and…
Amplience is bringing next-level content creation to #eTailWest! Join us in Palm Springs and see how Studios can help you generate, manage, and…
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Had an incredible time at the Amazon Web Services (AWS) GenAI Bootcamp in London! We explored Generative AI trends & use cases and dived into…
Had an incredible time at the Amazon Web Services (AWS) GenAI Bootcamp in London! We explored Generative AI trends & use cases and dived into…
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Yesterday, I had the pleasure of speaking at the Amazon Web Services (AWS) GenAI Bootcamp in London, alongside John Williams and Darren Lee. We spoke…
Yesterday, I had the pleasure of speaking at the Amazon Web Services (AWS) GenAI Bootcamp in London, alongside John Williams and Darren Lee. We spoke…
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Happy Monday! It was great to see a fully loaded room of enthusiastic customers at the reInvent GenAI Bootcamp in the London office today! (Even…
Happy Monday! It was great to see a fully loaded room of enthusiastic customers at the reInvent GenAI Bootcamp in the London office today! (Even…
Liked by John Williams
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Registrations for #AWSSummit London are now open! 🚀 Join #AWS on 30 April at the Excel London to uncover the latest innovations in cloud computing.…
Registrations for #AWSSummit London are now open! 🚀 Join #AWS on 30 April at the Excel London to uncover the latest innovations in cloud computing.…
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I'm profoundly grateful to Steven K F. and the AWS team for the invitation to participate in the AWS #GenAI Bootcamp. It was an honour to share the…
I'm profoundly grateful to Steven K F. and the AWS team for the invitation to participate in the AWS #GenAI Bootcamp. It was an honour to share the…
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techSPARK uk
How do you make sure you're building the product people want? 🤔 Find out by reading this blog from Bristol Tech Festival sponsor, Oh Blimey, and discover 5 steps to increase the chances of your product working 🔗 https://lnkd.in/eyrdzU7D #BristolTechnologyFestival #Product #TechInsights
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Connect Yorkshire
We are teaming up with our friends at VeUP to host an AWS Marketplace Bootcamp on the 10th July as a way to help accelerate the growth of SaaS and cloud businesses within the region. The session will be hosted at the beautiful Bowcliffe Hall Estate. VeUP and Connect Yorkshire are thrilled to share more information about their AWS Marketplace Bootcamp in Leeds. If you're looking to accelerate your AWS journey, this is for you! Each bootcamp is limited to 15 companies, and although participation typically costs £5k, VeUP are offering it for free in partnership with Connect Yorkshire. Bootcamp Agenda: Day 1 - Technical Day: - Companies get listed on AWS Marketplace and go live on the day, a process that usually takes 3 months. Day 2 - Commercial Day: - We outline Marketplace best practices and look to enable companies to maximise their relationship with AWS via ACE and APN. Post-Bootcamp Support: - We offer each company cloud desk support, managing their listing for a 12-month period. Benefits of Listing on AWS Marketplace: - Increased sales pipeline from AWS - Reduced sales cycle - Simplified procurement process - Access to the Amazon Partner Network Don't miss out on this incredible opportunity to elevate your business on AWS Marketplace. We only have a couple of spaces left available. If this is of interest to you, please drop us a message or comment below to find out how to apply for a place. A special thank you to Shay O'Carroll Tom Dickson Andy Sands for making this possible! #connectyorkshire #connectingyorkshire #yorkshirebusiness #businessgrowth #businessleaders #entrepreneurs #awsmarketplace #veup
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ManufacturingNI
🔈 Digital Innovation Fund Open Call - Funding Available to support digitisation in the manufacturing sector. Made Smarter Innovation - Smart Manufacturing Data Hub (funded by Innovate UK) is supporting manufacturers to capitalise on the productivity and growth gains that come with adopting the latest data-led digital technologies. 💡 Rapid Demonstrator - grant funding up to 50K 💡 National Lighthouse - grant funding up to 315K Projects should focus on manufacturing productivity, efficiency, sustainability, resilience and collaboration in order to: ☑ Gather, create, communicate, and deliver new knowledge ☑ Validate existing products, services and processes facilitate professional development ☑ Deliver business impact in real-life contexts For more info and application forms visit - https://smdh.uk/funding Closing date: 27th May 2024 #datadriven #smartmanufacturing #industry4 #iot #funding
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Saleslogic
The SaaS industry is very successful right now as the demand for apps and software continues to rise. The UK has 2,000 providers, making it the second-largest SaaS market, and we are not slowing down. More organisations are turning to SaaS apps to help scale their businesses, improve customer acquisition, retention and satisfaction rates. This article curated a list of over 30 SaaS companies that are doing exceptionally well in 2024: https://bit.ly/4bxXFEX #SaaS #SaaSIndustry #Saleslogic #Innovation
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Government Digital Service
GOV.UK Forms is now in public beta! Learn how easy it is to use the new form builder platform to make better, digital forms. This will help save people time, and improve people’s experience of interacting with government services. Find out more, including GOV.UK Forms latest features, in our latest blog post: https://lnkd.in/earhyjB6
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iCONQUER Ltd
Your website should be more than just pretty - it should be a revenue-generating machine. Our development approach focuses on: ● Lightning-fast loading speeds ● Seamless user experience ● Mobile-first design ● Conversion optimization 💻 Ready to transform your online presence? Let's build something amazing together. Explore our web development services: https://lnkd.in/eAJB_mqt #WebDevelopment #SEO #WebDesign #iCONQUER #IDontCompeteICONQUER
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Shadow Dev UK
🎉✨ Happy New Year from Shadow Dev! ✨🎉 As we step into 2024, it’s the perfect time to set your business up for success in the year ahead. Whether you’re looking to enhance your online presence, develop a powerful web app, or modernise your current website, Shadow Dev is here to help you achieve your goals. 🌟 Kickstart 2024 with Our Expertise: ✅ Website Creation & Redesign – Make a lasting impression with a modern, user-friendly site. ✅ Web App Development – Custom tools to streamline your operations and engage your customers. ✅ SEO Optimisation – Ensure your website gets found with a free checkup and no cost unless you choose us to fix any issues. ✅ AI Integration – Harness the latest technology to elevate your digital capabilities. 🎁 Start the New Year Right: We offer free quotes, and you don’t pay a penny until you’re fully satisfied with the results. 📩 Contact us at [email protected] or call 0330 223 6724 to get started. 🌐 Visit shadowdev.co.uk to learn more. Let’s make 2024 the year your business thrives! 🚀
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Entrepreneur UK
Building a resilient tech company requires more than just a great idea—it demands vision, adaptability, and unwavering commitment. Entrepreneur UK's latest article dives deep into what it takes to succeed in the ever-evolving tech landscape. In this piece Rob Gamlin, founder of Oxfordshire based VoCoVo, reflects on his journey from developing early communication technologies to founding a company that aims to improve collaboration within retail teams. He discusses the challenges, including navigating the impacts of the COVID-19 pandemic, and offers practical insights on entrepreneurship and leadership. Read more below! #TechLeadership #Resilience #Innovation #Entrepreneurship #TechStartups #EntrepreneurUK
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ElevateX
Consider these tips when selecting a software development partner. At Weavind Online we offer exceptional value within clearly defined turnaround times and at fixed rates. Book a consultation today: https://lnkd.in/eJt24cWs #tiptuesday #softwaredevelopment #weavindonline
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Prolific North
Specialist AI fund makes “pivotal investment” in FOTENIX "Based in Greater Manchester, we’re also uniquely positioned to leverage the region’s growing AI expertise to drive the viability of UK fresh produce.” https://loom.ly/nyanvUo #Manchester #Salford #AI #Investment
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Striim
🌟 Day 2 of the Google Cloud Summit just got better! 🌟 Join Nigel Craven & Mark Skowronski of Morrisons as they present a Morrisons Case Study: Accelerating Actionable Data at Scale with Striim & Google Cloud. Joining them is Striim's Adam Fox. 🗓 Thursday, October 10th ⏰ 12:30 PM - 2:00 PM 📍 Dockers Inn Pub Come for the insights, stay for the lunch! 🍽 Sign up now to save your spot: https://lnkd.in/eZE6jTTc #GoogleCloudSummit #Striim #DataTransformation #LunchAndLearn
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Wiliot
📦 Royal Mail becomes world’s first delivery company to use tech innovator Wiliot’s digital tags to boost efficiency and cut carbon https://hubs.ly/Q02-rC740 Nathan Preston, Tech Director for Strategy, Innovation & Data at Royal Mail, said: “Data led modernisation is an important part of our strategy to improve the effectiveness of our operation and make it as efficient and customer focussed as possible. We are excited to be the first postal company in the world to be using Wiliot’s innovative technology. Read the full press release: https://hubs.ly/Q02-s9fY0
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TechSparx
A new report from UKTN examines the evolving AI landscape in the West Midlands. The report highlights key startups, investment trends, and government initiatives shaping this regional tech ecosystem. Sponsored by Lloyds, KPMG, and Nuom, the analysis provides an in-depth look at the strengths, challenges, and growth potential of AI in the area. https://lnkd.in/ey5Xg-T9 #MidlandsTech #AI #UKInnovation #WestMidlands
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SEO Advisers
🚀 Unlock Your Business's Potential with Expert SEO Services in Bristol! 🌟 Are you struggling to get your business noticed online? It’s time to change that! Our SEO consultants in Bristol specialize in transforming your digital presence, driving targeted traffic, and boosting your sales. ✨ Why You Should Visit SEO Adviser in Bristol: Tailored Strategies: We focus on what works for YOUR business. Expert Insights: Benefit from industry-leading knowledge and experience. Real Results: Watch your website rank higher and attract more customers. Don’t let your competition leave you in the dust. Discover how our personalized SEO solutions can lead your business to success! 🌐 👉 Click here to learn more: https://lnkd.in/gt3aJrU7 #SEOBristol #DigitalSuccess #BusinessGrowth #SEOExperts #OnlineVisibility
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