Jamie Branson

Chrome Digital Distribution Track is gearing up to release its highly anticipated Connected TV SES (Subscriber Establishment Survey) 2024 Report on December 25, 2024... Read More At:- https://lnkd.in/gKuXZnQt Chrome Data Analytics and Media Pankaj Krishna #connectedtv #chromedata #survey #news #NewsUpdate #newsfeed #dailynews #IBWNews

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The stage was set at the NAB Show 2024. Hundreds of products battled for supremacy in the ever-evolving streaming video arena. Tensions were high as the industry's elite judging panel meticulously evaluated each offering. Then, a true champion emerged from the fray. Vimond's VIA App Builder captivated the experts with a perfect fusion of power and elegance. Features that dazzled: - Lightning-fast development capabilities that make deploying streaming services across devices a mere formality. - An interface so intuitive even a novice could wield its might. - Unparalleled content management that monetises like never before. In an epic clash of innovation, the VIA App Builder reigned supreme – conquering the "Next TV" category to seize the coveted Best of Show honour. A thousand competitors stood in awe. This was more than just an award. It was a statement of Vimond's unwavering commitment to streamlining video streaming for the modern era. An undisputed mark of quality that will shatter industry conventions. The victory horn has sounded. All others have been put on notice. Brace yourselves for the VIA App Builder's continued dominance, as it leads content creators to a new era of broadcast supremacy. https://lnkd.in/gssvefKG

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Quality Over Quantity in FAST Channels Users may have been initially drawn to free streaming services, but they're staying for the high-quality content. Analyst Gavin Bridge notes a slight slowdown in new FAST channel creation, yet growth continues with over 5,000 channels across 18 platforms in the U.S., up by 1,129 from last year. This shift towards prioritizing quality ensures ongoing user engagement and satisfaction. #Streaming #ContentQuality #FASTChannels #MediaTrends #DigitalGrowth

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The Magic Formula for Fair Streaming Creator Payments - Former BBC Studios executives Simon Brown and Adrian Wills aim to revolutionise how streamers compensate creators through their Content Valuation Report. Using a simple formula — streaming revenue multiplied by a show’s viewership share — they determine fair payouts for IP owners. Highlighting underpaid successes like Peaky Blinders, they advocate for creators to leverage data-driven negotiations and bridge the gap in equitable payments for streaming hits.

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I agree with Marc BAILLAVOINE CTO of Synamedia when it comes to his predictions for 2025, but particularly on one point, here is why Marc anticipates that 2025 will mark the beginning of significant efforts to standardize short-form video and live stream delivery across social media platforms. Currently, each platform operates on its own technology stack, making collaboration challenging. As existing Content Delivery Networks (CDNs) approach their capacity limits, establishing these standards becomes crucial. Initiatives like Media Over QUIC and the Streaming Video Technology Alliance (SVTA) working groups are promising steps toward this goal. My interview this year with Michelle Munson gave me a huge insight into how much potential there is in the CDN space to expand and advance when it comes to CDN technology. (Full Interview with the CEO of Eluvio here https://lnkd.in/d28bEJug) In the Middle East, platforms such as blinx have already made strides in bridging the gap between traditional over-the-top (OTT) media services and social media formats. Blinx, launched in September 2023, is a digital media hub that connects Gen Z and Millennials across multiple screens, platforms, and smart devices, offering fresh perspectives and authentic storytelling. If I draw on the topics I have been discussing with broadcasters, vendors and innovators in the creator economy space, I predict that traditional broadcasters will aggressively adopt hybrid OTT/social media formats in 2025. I feel like they need to, should do and that the whole market would benefit from exapanding commercial and operational lessons from platforms like Blinx and DramaPops We already saw some of these gains recently in STARZPLAY when Maaz Sheikh made a post about how much their AI powered recommendation engine created a 68% uplift in playback time and 39% more content clicks (post here https://lnkd.in/dJJEaZUg) This strategic shift will engage new demographics, modernize content delivery, and rejuvenate their broadcasters catalogs, to align with the evolving landscape when it comes to viewer preferences and the benefits of technological advancements. Great article Marc & Advanced Television, full article here: https://lnkd.in/ddvMV6wW

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In the ever-evolving landscape of television and film, the rise of free-to-air (FTA) streaming services has been a game-changer. As traditional cable subscriptions decline, viewers are turning to FTA platforms for their entertainment fix. However, the sustainability of these services hinges on a crucial factor: sponsorship. https://lnkd.in/eaYdcrfM

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Content Monetization is the primary revenue generation #contentstrategy for content libraries, #fast and #fastchannels just does not cut it, join the race to prove #streamingmedia and #broadcastmedia is an amazing business model if deployed via the #streamingplaybook. https://viewtvx.com

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🚨 Features of "Video Quality Monitor", episode 2 🚨 In a previous post, I detailed the metrics available in "Video Quality Monitor" (VQM). Today, let's check the different ways video (and audio) can be injected in VQM. Let's put it simply: VQM is one of the tools which has the most important number of available video and audio inputs. Indeed, VQM can use video and audio from: - audio/video files (decoding via DirectShow) in all common formats: MP4, TS, ProRes, AVI, MKV, etc - audio/video files (decoding via FFmpeg LGPL) in all common formats: MP4, TS, ProRes, AVI, MKV, etc - Particular video file formats like OpenEXR and RGBE - uncompressed YUV formats: 4:2:0 planar, 4:2:2 planar, 4:2:2 UYVY, 4:2:2 YUYV, 4:4:4 planar - IP streaming via DirectShow, to receive UDP, RTP, HTTP, HTTPS, HLS, MPEG-DASH, RTMP, RTSP - IP streaming via FFmpeg LGPL, to receive UDP, RTP, HTTP, HTTPS, HLS, MPEG-DASH, RTMP, RTSP - IP streaming via NDI via NDI drivers - IP streaming via NDI via MediaFoundation - any video or audio capture device supported by DirectShow (that's 99% of available devices) - any video or audio capture device supported by FFmpeg - any video or audio capture device supported by MediaFoundation - HDMI and SDI capture devices from Blackmagic Design devices (Decklink series) : native support via the manufacturer's driver - HDMI and SDI capture devices from Magewell : native support via the manufacturer's driver - Desktop capture (capture your desktop at the frame rate you want, use the full screen images or crop the interesting area) - YouTube URLs Videos can have any frame rate and any resolution up to 8K (for more, contact us). More than 20 pixel formats are supported. SDR and HDR (10 bits, 12 bits, N bits, floating point). Would you like to check how VQM can process your video and audio signals? Evaluation is free! To evaluate VQM, go here: https://lnkd.in/ecXFQVZA #videoquality #audioquality #lipsync #loudness #audiovideofiles #HDMI #SDI #IPstreaming #desktopcapture

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Over the weekend, James Cridland posted an article highlighting the recent data showing that #streaming of AM/FM (not #radio writ large) has overtaken OTA in the UK. It's an interesting read that sheds light on the nuances of the situation given the deployment of DAB (a technology we do not rely on here in the US.) What does this mean for #stations here in the US? We've seen a steady increase in the share of the audience consuming their favorite stations via the #digital stream over the last 5 years. In fact, some demographics now register over 25% of their listening of #AM/FM radio through digital streaming platforms. As mentioned in James' piece, multi-platform #distribution and a dedicated strategy around your digital footprint will be critical to your stations success in navigating these changes. If you're a station or #broadcaster needing guidance on your digital strategy, let Maz Man Media, LLC be your guiding hand. We're here to help!

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STREAMING VIDEO: Despite being a market where broadcasters are making great strides in moving to a streaming model, and with TV manufacturers such as SAMSUNG reporting that a high percentage of TVs sold in Australia are never connected to an antenna, Australian consumers wanting to migrate fully to IP still face some restrictions. Even whilst Hubbl's current marketing is promoting TV without cumbersome coax cables, those attempting to watch free TV in Australia without a digtal terrestrial antenna or satellite TV service may find their sports viewing options are somewhat limited. Anyone trying to watch AFL games on Channel 7 via IP, be that via a PC browser, via the 7Plus app on smart TVs, streaming devices or a Hubbl that's not connected to DTT are greeted instead with repeats of Border Patrol with this scrolling message: 'Sorry! We don't currently have the rights to stream the AFL on 7plus. To watch the game, tune in on broadcast via your aerial, or find more of your favourite shows on 7plus. Stay tuned - the AFL rights are coming, live and free, from season 2025'. Sometimes I think it is useful to flag and illustrate these occasional exceptions so we can better understand the challenges of legacy sports and other content rights agreements in a rapidly changing TV landscape. 7plus (seen via an IP connected Hubbl) June 2024 #7plus #afl #iptv #sportsrights #streamingvideo #samsung #australia

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As our smart TV home screens gravitate to global viewing, it stands to reason that expanding the Geo-Block ban on the audio-visual sector must include expiration of regional licences and introduce one single content licence. Not just for Europe, but for every streaming territory as a whole. Although much can be said about content quotas, they are in fact near-sighted to the fact that technology and consumers are driving this demand because of the content choices audiences are making. Netflix features content in over 60 languages, with 80% of the platform’s users claiming to use subtitles at least once a week. This implies that content providers would be compelled to make movies and TV shows unlicensed in one country but sold in a neighbour available on the same streaming service on the same device in Amsterdam or Sydney. For those interested, 'Streaming Without Borders' is a panel topic at this year's Ad Forum event in Sydney. #CTV 🌏

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STREAMING BUNDLES: Is the cable box making a comeback!? Subscriber churn remains an issue for SVOD services – 42% of US streaming subscribers report that they “'regularly subscribe, cancel and resubscribe,” according to Ampere’s Media Consumer survey covering 1Q24. But bundling streaming services can have a significant impact on mitigating the issue. Ampere cites Disney subscribers as an example: Consumers who had previously churned and then returned to take the Disney+/Hulu/ESPN+ bundle are 59% less likely to churn within 12 months than those who take Disney+ alone, based on 1Q23 sign-ups. Ampere also found that US resubscribers skew younger (aged 18-44), are more likely to be in family households, and are typically avid media consumers. And with that wide media diet, the cohort is 40% more likely than average to exhibit signs of subscription fatigue and 21% more likely to desire unified access to content across different services. Which makes bundles, Ampere concludes, a key strategy in subscriber retention. The cable box is making a comeback! This time, it's on your mobile device$!

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This is an update on how successful #fast and #fastchannels are reporting across the USA ….. #ctv #ottx #ott #dpp #broadcastmedia #streamingmedia #adtech

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In the world of Free Ad-Supported Television (FAST) channels, a seamless and dynamic viewing experience is crucial. As viewers' expectations align more with traditional TV experiences, the need for sophisticated channel playout solutions becomes undeniable. Check out this article on the importance of advanced channel playout selection for FAST channels: https://lnkd.in/d5S7xnGd #FAST #television #viewingexperience

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#FAST and #FASTCHANNELS are up a creak without a paddle - The #futureoftv #streamingmedia is now very simple - https://lnkd.in/eUgBMfeZ

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#programmatic is broken for #ctv #fast and #fastchannel #broadcasting for #streamingmedia companies across the world. #streamingtv is pointless if it does not provide a higher yield thank #youtube and FAST certainly does not. #COMO puts content in charge of #contebtstrategy and delivers at least two thirds of gross revenues compared to the pathetic 10% of FAST on #OTT

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Sky and Amazon extend collaboration agreement. Media giant Sky (Sky TV, Sky Broadband etc.) has announced an extension to its long-term relationship with Amazon. This means that 'Prime Video' apps and related content will continue to be available on Sky devices (e.g. Sky Q, Sky Glass, Sky Stream etc.). The agreement was first signed in 2020. Sky has agreed to offer the Amazon Prime Video streaming service to millions of customers across Europe. This partnership has allowed both streaming platforms to extend their reach in some of their key markets, giving Amazon customers the opportunity to watch original productions and content previously only available on Sky. The new deal builds on the existing partnership to ensure that Sky customers will continue to have access to Prime Video’s Premier League and UEFA Champions League football, as well as hit shows including Clarkson's Farm, LOL: Last One Laughing, The Boys and many more. Prime Video content will remain alongside award-winning Sky Originals such as 'Rob & Romesh Vs' and 'League of their Own', as well as Sky's unrivaled live sports and news content and popular programming from partners including Netflix, Apple TV, Disney+, BBC, ITV and Channel 4. Nick Herm, Chief Business Officer, said in a recent statement that they want to provide users with a platform that brings all their favorite apps and channels together in one place. He highlighted that the renewed partnership with Prime Video will allow Sky users to enjoy award-winning content across all available devices. Barry Furlong, VP Prime Video Europe, noted that users of both platforms appreciate having access to the wide range of their favorite TV series, movies or live sports available on both platforms. The extension agreement applies to Sky’s outlets in the UK, Ireland, Germany, Austria, Italy and Switzerland. The main objective of the collaboration between the two platforms has been to integrate their services to improve the viewing experience for customers across Europe. So far, it is clear that this the two big players are succeeding in this goal. Let me know what you think in the comments. You can find a link to the full article in the first comment under this post. Follow my profile to stay up-to-date when it comes to industry news, technology updates, and market analysis. #SzymonKarbowski #StreamVX #videostreaming #Sky #Amazon #Collaboration #AmazonPrimeVideo #SkyOrginals

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