Cameron Shearer

At just 18 months old, Azur Technology is a story that started eight years ago when Azur Underwriting founded an MGA to build and underwrite their insurance products. Acquired by Aviva seven years later, Azur Technology broke away from the underwriting business. They quickly grew and needed a brand to reflect the business they had become. We unearthed some truths hidden in plain sight through our deep-dive discovery process. – Credibility, trust, and dynamism were values held by all stakeholders we interviewed. – Because they were once an MGA themselves, Azur thought of themselves as the ‘MGA’s insider’. – They looked like five people when they were 50 and needed to showcase their scale, culture, and diversity to attract talent, partners, and customers. – Azur needed to tell their product story, highlighting their MGA expertise, weaving in a narrative of how Azur partners with their clients. – As with all growing software companies, we needed to ensure the sales and marketing teams had consistent messaging across the customer journey so they spoke with one voice. We’re always proud of our work, and this was a collective effort from all at Kohde, with reportage from Mike Feather and brand voice, product messaging, and copywriting from Grace Baldwin. https://lnkd.in/e--Pz3a6 #insurtech #brand #growthstrategy #digitalmarketing #scalingup #mga

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Birds of a feather, flock together… That's certainly the case for established insurer Admiral and insurtech Flock who have a really exciting proposition for fleet insurance. 🚚 Here Admiral Pioneer CEO Emma Huntington expands on the partnership and what it brings to the table. 🤝 Watch the full interview to find out more. https://lnkd.in/e5E3THGe #admiral #fleetinsurance #insurtech #admiralpioneer #insurancetechnology

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In the insurance market, have you been told “that's just the way it is”? In our latest podcast, hosts Tim Weymouth ACII, AIOL and Jack Durrant BA (Hons) ACII attempt to demystify insurance misconceptions like this to help build better relationships between clients and brokers. They explore how the right broker should help challenge and explore all avenues available to help you get the right insurance. Listen to the full podcast here: https://lnkd.in/e8MrANqy

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Making sure we constantly evolve our cyber products to meet the risks that businesses face online is a top priority for Aviva. A couple of months ago, we made the latest update, to include the services of RiskEye Online Reputation Security for all of our policyholders. Here, George Thomas and Sarah Holland talk a bit more about what this means in practice 👌 #cyber #cyberinsurance #digitalrisk #onlinesafety

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Charging extra for monthly car insurance payments disproportionately affects those already facing financial challenges. It's about time providers stop penalising people for managing their expenses differently. Not everyone can afford to pay for car insurance in one lump sum, and those who can't shouldn't be charged more - it's not fair. #FairInsurance #EndExtraCharges #MonthlyPenalty #InsuranceEquality #SpreadTheCostFairly #NoToPremiumMarkup #FinancialFairness #SupportMonthlyPayers #StopOvercharging #FairFinance

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After being on one side of car insurance since 2016 it’s always interesting to see it from the claim perspective. Our car was hit yesterday, clear non fault, naturally I have a 360 dashcam. Other driver fled the scene. My insurer: can only deal as fault claim until other party accepts liability. Reasonable position but I need a hire car as my car is undrivable, so this route doesn’t work for me They kindly give me the details of the other party’s insurer. I call them but get the out of hours FNOL line. The person I speak to doesn’t really seem to know or care why I am calling. So now it’s in the hands of an accident management company* who is doing a great job putting me into a replacement car today … but knowing the costs of it makes me wish the industry was better at all this. *I had to try surprisingly hard to find one that would review the dash cam, agree on liability, recover car, and deal with the other driver fleeing, at 7pm last night

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Our YouDrive product is taking a different approach to insurance! Rachel - our Commercial Manager for YouDrive - tells us more about her role and what led her to join us in April. Watch Rachel’s full video: https://ow.ly/B2wV50SXoGt #lifeatHD #HastingsDirect #Commercial #YouDrive

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Don’t leave your loved ones in a difficult position. Secure their future and yours from unexpected financial burdens. It’s not just about coverage; it’s about care. Watch the full episode here - https://lnkd.in/eHXDgHxi  #LifeInsurance #LivingBenefits #FinancialProtection #SingleButSecure #NoHouseNoProblem #FamilyFirst #StressFreeFuture #EssentialForAll #InvestInLife #PeaceOfMind

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☑️ The role of Digital Tools to overcome Life Insurance decline Research by Kantar Media shows that older groups are engaging less with life insurance, with a drop from 30% having life insurance % in 2018 to 29% in 2024. This is where digital tools and interactive calculators, are so valuable in the adviser/customer journey that empower financial advisers to have more meaningful, personalised conversations with their clients while simultaneously demonstrating the value of their protection products. Check out the link in comments to start to visualise the interactive tool you could create to deliver great customer outcomes and a strong marketing ROI. #LifeInsurance #FinancialMarketing #DigitalTools

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Nothing speaks louder than the voices of our satisfied clients. At insuranceBASE, we pride ourselves on the positive feedback we receive from those we've helped.  From seamless claims processes to personalised service, our clients appreciate the difference we make in their insurance experience. Read their stories and see why so many choose insuranceBASE for their insurance needs. 😊 Curious about what our clients say? Read their testimonials and see how we’ve made a difference. Click to learn more. 🌟 #ClientTestimonials #InsuranceBASE #HappyClients #ClientStories

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3 ways to maximise your marketing ROI. 👇

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Ever wondered about the difference between product warranty and product insurance? The Bolt Cover team has you covered! Seems like we discuss this a lot, especially in categories like furniture: - Warranty - provided by the product manufacturer, typically 12 months (though sometimes more), only covers structural damage, which is rare in most products. Usually serviced via replacement only. - Insurance: provided by an insurer, usually covers all harms (for furniture accidental damage, stains and structural coverage), in this case serviced by a repair-first network of 100+ furniture repair technicians (via our partner Castelan Group). If you're not offering your customers insurance, you're doing them a disservice. #warranty #insurance #insurtech

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If you're going to the International Cyber Expo 2024 then I hope you can join my session with Lucy Fraser, EngD from the ABI on whether Insurers should be paying ransom demands - hopefully an interesting discussion!

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All you need to know on solvent exit planning from our insurance policy experts in the wake of the final published PRA rules...

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Exciting News! Over the coming weeks we will be announcing the launches of multiple employee benefit products. If you are keen to discuss how we can help you with our current products, please get in touch with our Head of Pulse Clarity Ben Broom #Employeebenefits #news #insurance #Smallbusiness #Business #Staff #business #employeewellbeing #workplace

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David Eccles, our Head of Distribution, introduces our ‘bigger than you think’ campaign which highlights our expertise to insure risks of all sizes. He explains how Ansvar Insurance has invested heavily in our people and expertise, helping to support cases that are £20k, £50k and in advance of £100k in premium. We’re bigger than you think. Learn more... https://lnkd.in/e-yWgECH Protecting communities. Insuring their future. #charityinsurance #notforprofitinsurance #givingback #charity #notforprofit #insurance

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📢 In Case You Can't Be There, Leave Them a Safety Net 💼❤️ Life is unpredictable, but your loved ones' future doesn’t have to be. At Kattallage Insurance, we understand the importance of planning ahead to ensure your family's financial stability, no matter what life may bring. Our easy-to-use Shop and Compare platform lets you explore a variety of Whole Life, Universal Life, and Variable Life insurance options to find the coverage that best suits your family's needs. Whether you’re looking for a long-term safety net or a flexible policy, our agents are just a call away to guide you through every step. 💬📞 Secure their future today with Kattallage Insurance, because protecting your loved ones starts with the right decision. #KattallageInsurance #LifeInsurance #FamilyFirst #FinancialProtection #SafetyNet

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#COLPs keep a record of every exchange pushed through yesterday to beat sdlt increases, as insurers will want to know on renewal if 'pushed' through could have been 'rushed' through. This will form part of your ongoing risk profile.

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