Stunt Watch: AI makes a splash in UK press, Aldi does London Fashion Week and Ikea propositions customers Lee Sanders is back with Stunt Watch this week, discussing some great stunts from the last week. From the creative fightback against AI and LLM’s (Large Language Models) announcing they can scrape everything from creators, websites and user created content, unless creators explicitly opt out, to Aldi doing LFW, it's got it all. If you want to see Lee's fave stunts of the week, take a look 👇 https://lnkd.in/ghtMANGn
About us
PRmoment aims to explore the evolution of PR with expert insights, podcasts, webinars and thought-pieces. Our editorial looks behind the scenes of the UK PR industry, highlighting best practice and giving our readers an insight into how PR services the different sectors in which it works. We interview the leading lights of the PR industry, find out what it’s like to work in the sector and talk to leading journalists about their media requirements. Values At PRmoment we are committed to building a sustainable online forum for our readers. Our editorial will highlight best practice within the PR and feature interviews with both senior PRO’s and those newer to the industry. At PRmoment we are governed by certain values. We believe a business that has sound core values will have happier staff, greater customer loyalty, better business prospects and positively affect the wider community. We therefore have certain values that govern the way we do business: Quality: We aim to produce interesting and thorough editorial. We will not produce mediocre products and believe that quality is vital in everything we do. Innovation: We will take an innovative approach to publishing. Our product’s will be created for today’s PR sector and will designed to add value for both readers and advertisers. Honesty: Very simply we will communicate and act truthfully in everything we do.
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http://www.prmoment.com
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Updates
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We’d do a Good & Bad PR post ourselves, but Andy’s smashed out a great video, so take a look below 👇
Good morning dearest Serious folk of LinkedIn... My latest column for PRmoment is out! It has been out for about 2hours I am guessing. Why am I guessing? Because I have already had 5 DM's telling me that I got the Manchester United Good PR wrong! All from Man Utd fans. Here is the article: https://lnkd.in/eRwRNrRv Anyway... I HAVE MADE ANOTHER SUPPORTING VIDEO! It is in no way, professional in its appearance, nor is it endorsed by PRMoment, Ben Smith or Elizabeth Howlett. It is a doozy. I don't have permission to use the logo's, but no one watches them anyway so I am taking a punt with it. Enjoy and Happy Friday. Kind regards Andy Barr 48, Capricorn Hat tip: Alan S. Morrison MBA, CIPR Prof PR Cert, MCIPR Accredited #manchesterunited #unilever #scottishwhisky #KimJongWrongUn
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While there's a buzz about the upcoming PRmoment Awards, it's important that we highlight the sponsors that help make it happen 👋 Opinium have sponsored the PRmoment Awards for many years, and we're delighted to have them back as our headline sponsor again. The Opinium team is a big supporter of the PR industry, and we're looking forward to seeing them in London and Manchester to celebrate the best PR talent. We're sure you've heard of the great research they do across PR, but if you haven't... Opinium Research is a leading research agency based in London. It has wide experience in generating research specifically for PR and communications teams, offering an extensive range of consumers and B2B, bespoke or omnibus research solutions. Whether it is regionally, nationally or internationally, Opinium can produce quick and accurate data to enhance any PR campaign. You can learn more about them on their website: www.opinium.com
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Our top 10 jobs of the week, powered by LATTE are here! If you're on the lookout for a new role, our top jobs prides itself on only sharing jobs that provide a salary (because it's 2025 and salary transparency is needed). Take a look below at the top ten jobs. Like what you see? Take a look at the full job descriptions here: https://lnkd.in/eRjSghS5
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It's been an exciting week at PRmoment HQ with the announcement of our PRmoment Awards shortlist. Not only that though, we've got some excellent content for you to take a look at, and also have a couple of great new webinars for you to check out too. Read our newsletter below...
PRmoment Newsletter
PRmoment on LinkedIn
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The perfect excuse to jump on the Kendrick Lamar hype, as our LinkedIn notifications have been "bing, bop, booming" all day. Thank you to everyone who has tagged us in their #PRmomentAwards shortlist success and sent in videos 🎉 congratulations again, we can't wait to see you all soon
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Exciting news 🎉 Our PRmoment Awards shortlist is now LIVE! Take a look at what agencies and individuals we'll be celebrating over the next couple of months below... www.prmomentawards.com
PRmoment Awards
prmomentawards.com
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It's that time of the week again! Our Top 10 PR Jobs, powered by LATTE is here with some excellent roles. As always, if you'd like to see the job descriptions in full, you can do so on our website. Until then, take a look at our top 10 jobs of the week, including roles with ITV, IKEA, Lloyds Banking Group and more. Take a look at the job descriptions in full here: https://lnkd.in/eRjSghS5
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NEW WEBINAR ALERT! In 2025, social is the key to greater brand effectiveness, and PR definitely has an advantage. If you want to understand the vital importance of attention in social content consumption, then join our experts for our free webinar. Kindly sponsored by Tangerine this webinar will teach you how quickly social media users’ attention picks up and drops off (and the implications of this for your social media content). Our agenda will include: – Understanding the impact of attention on your content with Anna Rashid, chief innovation officer, Tangerine Communications – Case study: Specsavers’ best worst team in the world campaign with Lisa Hale, head of consumer PR, Social Media & Brand Activation, Specsavers – A comms director perspective: How to unite PR and social within an organisation with Clara Biu, former head of PR events and social impact, Just Eat Takeaway.com This is set to be a really insightful event, which is completely free to attend. Join us on 12th March from 3.25pm… https://lnkd.in/ePdEXFbA
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