Oaka Studio

What a month January was for the Microsoft Partner community. In January, we had the privilege of attending three fantastic events, each offering valuable insights and new opportunities. Here’s a summary of our key takeaways: 📌 Partner Pulse with Seer 365 We highlighted this event throughout the month, but once again, it reinforced the importance of strong partnerships, shared insights, meaningful connections, and, most importantly, the opportunity to develop your own AI story as a Microsoft. What does the Copilot Agent opportunity mean for you? 📌 IAMCP UK P2P Networking & Speed Dating A day dedicated to building partnerships, sharing knowledge, and exploring Microsoft’s key focus areas: Copilot & AI, Security, and Migration. Huge appreciation to CPS, HTG - Secure Cloud Experts, Experian, and Arquiconsult for their valuable contributions, and to the IAMCP UK team for putting together an excellent event. 📌 Women in Tech Meet-Up Our own Tamara Phelan joined an incredible group of women to explore goal setting, self-belief, and stepping into new possibilities. Thanks to Laura Ussher, Hillary Batchelder, and Jonathan Lui, who made this experience so impactful. What a fantastic month of learning and collaboration. Looking forward to what’s next! What were your highlights from these events? We’d love to hear what you took away from them. 👇 Microsoft AI Cloud Partner Program | Microsoft Power Platform Community | Microsoft Dynamics 365 Business Central #OakaStudio #PartnerPulse #IAMCP #WomenInTech #Networking #Growth #PartnersMakeMorePossible #MSPartner #DataandAI #BizApps

Big news for the tech community! We’re delighted to announce that Oaka Studio is sponsoring the 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐑𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 𝐀𝐰𝐚𝐫𝐝𝐬 𝟐𝟎𝟐𝟓, an event that celebrates excellence, innovation, and the outstanding contributions of tech leaders from around the world. Our mission at Oaka Studio has always been to empower Microsoft partners to thrive, helping them grow their market presence, strengthen their relationships with Microsoft, and build impactful delivery practices. Partnering with the Digital Revolution Awards is a natural extension of our commitment to driving progress and celebrating success in our field. On 𝟏𝟓𝐭𝐡 𝐌𝐚𝐲 𝟐𝟎𝟐𝟓, just 107 days away, we’ll gather at London’s stunning Grosvenor House for an evening filled with inspiration, celebration, and connection. This year, our very own director, Lucy Bourne, will be serving as a judge, giving her a unique opportunity to witness and celebrate the extraordinary talent that drives the tech industry forward. From innovation in AI to advancements in business applications, the nominees are truly pushing boundaries. Not only will we celebrate the achievements of our peers, but we’ll also support two wonderful causes: 𝐒𝐭. 𝐌𝐚𝐫𝐭𝐢𝐧’𝐬 𝐒𝐜𝐡𝐨𝐨𝐥 and 𝐭𝐡𝐞 𝐓𝐞𝐞𝐧𝐚𝐠𝐞 𝐂𝐚𝐧𝐜𝐞𝐫 𝐓𝐫𝐮𝐬𝐭. These charities remind us of the importance of giving back as we recognise the incredible work within our community. Join us in celebrating the innovators, disruptors, and leaders who inspire us to dream bigger and reach higher. #DigitalRevolutionAwards #TechLeadership #Innovation #OakaStudio #MicrosoftPartners

Thank you for making Partner Pulse 2025 such a success! We’re still buzzing from the energy and ideas shared during our first Partner Pulse of the year. It was incredible to see so many Microsoft Dynamics 365 and Power Platform partners come together to share, learn, and collaborate. A big thank you to everyone who attended and brought their enthusiasm to the table. Your questions, insights, and conversations are what make events like this so special. A heartfelt shoutout to our amazing speakers, who delivered practical advice and actionable insights to help partners grow in 2025. And, of course, a huge thank you to our co-host, Seer 365, and venue sponsors, Cognitive Group | Part of the Focus Cloud Group, we couldn’t have done it without you. 📸 We’ve gathered some highlights from the day, check out the photos below and relive the event. https://bit.ly/3PWenVz If you’d like to be part of our next Partner Pulse, we’d love to have you. Follow us or DM us, and we’ll ensure you’re on the invite list. Let’s keep the momentum going. Here’s to a successful 2025 for all of us. #PartnerPulse #PartnersMakeMorePossible #MicrosoftPartners #MicrosoftDynamics365 #PowerPlatform

Step by Step, We’re Beating Cancer. Join Us Today! Cancer is relentless. But so are we. This February, the Oaka Studio team is joining thousands of others for the Cancer Research UK London Winter Run 2025 to raise vital funds for life-saving cancer research and we need your support to make a difference. Over the past 50 years, Cancer Research UK (CRUK) has helped double cancer survival rates in the UK. Today, 2 in 4 people survive the disease. But there’s still a long way to go. Your donation can help accelerate progress, save more lives, and improve outcomes for families everywhere. A special thanks to Ewan Dalton for organising our team. To our amazing runners: Lee Baker, Tamara Phelan, Sam Graber, and Dr Pip Fox. Together, we’re determined to make a difference. The London Winter Run is more than a 10k through the capital. It's a journey filled with live music, world-famous landmarks, and larger-than-life winter characters. Whether you’re running, walking, or cheering from the sidelines, it’s a day of hope, resilience, and togetherness. 💌 Every Step Matters: Your entry fee covers the cost of the event, but it’s your donations that truly save lives. Every pound raised powers the research breakthroughs that will bring us closer to a cancer-free world. Since its launch in 2015, the Winter Run has welcomed over 100,000 participants and raised over £6 million for life-saving research. Last year alone, more than 22,000 runners took part, earning rave reviews and proudly collecting the much-acclaimed finisher medal. “If my running and fundraising means one less person has to suffer, it’s absolutely worth it” - Natalie Time is of the Essence: The Winter Run takes place on Sunday, 23rd February 2025, but we’re starting the fight now. By donating today, you’re powering research that saves lives tomorrow. Here’s How You Can Help: Donate here: https://lnkd.in/dYe9G-xw Want to run with us? Email: [email protected] We are beating cancer, step by step, day by day. Together, we can make giant strides toward a future where everyone lives longer, better lives, free from the fear of cancer. #WinterRun2025 | #DonateToBeatCancer | #OakaStudioCares

Wow. What. A. Day! Exploring all areas marketing and demand generation at this quarter's Partner Pulse has inspired a huge amount of discusssion already - and we’re only half way through the day. Alison Wright gave us a full run down on not only what it take for partners to engage with Microsoft’s SMB Segment, but also how Microsoft’s message and story around AI has evolved from generative to agentive. Nigel Ridpath & Adam Palmer took us through the development of a marketing strategy/leadership role and proactive demand generation approaches. Now onto the SME panel with Azzy Aslam, Jonathan Bennett and Sophy Gray discussing their experience of how demand strategies and brand awareness has evolved. Thanks to Cognitive Group | Part of the Focus Cloud Group for hosting us. If you’d like to get involved in the next Partner Pluse, follow us or drop us a DM and we’ll have you added to our invite list. #PartnerPulse #MSpartner #PartnersMakeMorePossible #BizApps #BuisnessApplications #DataandAI #Agentive #Copilot #Agent #CopilotAgent

It’s Partner Pulse Week! We’re thrilled to be joined by some incredible guest speakers as always, and wanted to take a moment to spotlight all involved. This quarter, the content is designed to support you in elevating your marketing game to drive growth in your practice. As always, Partner Pulse aims to provide you with actionable insights and practical tips to enhance your marketing efforts. Here's a sneak peek at what you can expect: Alison Wright will kick off the day as our Microsoft keynote speaker, she will take us through opportunities for targeting the SMB market and how Microsoft tells its AI story to customers, to help you with yours. The Marketing Leadership Role within a Dynamics 365 Partner Next, Nigel Ridpath will be taking us through common marketing challenges and KPIs, understanding your market opportunity, developing an effective marketing strategy, and building an effective team. From Concept to Conversions: Developing Strategies to Generate Qualified Leads Adam Palmer Will show us how to discover why end-to-end campaigns are the route to success and gain tools, tips, and tricks for optimizing campaign effectiveness. Unlocking Leads with Telemarketing – Demand Generation Adam Palmer will lead a panel discussion with our SMEs Azzy Aslam, Jonathan Bennett, and Sophy Gray comparing different tactics used by industry experts to unlock leads through telemarketing and demand generation.  Partnering to Drive Opportunity Richard Hughes and Lucy Bourne will take you through how to explore and how to partner with Microsoft, ISVs, other partners, and nearshore teams to drive opportunities and success. Throughout the day, you'll have the opportunity to network with like-minded professionals, engage in interactive workshops, and gain valuable insights to take your marketing strategies to the next level. We’re so looking forward to seeing you all tomorrow, and excited to share this opportunity to learn from the best and transform your marketing approach. If you missed registering for this month’s event, make sure to mark your diaries for the next in the series on April 2nd. We look forward to seeing you there! #PartnersMakeMorePossible #PartnerPulse #MicrosoftDynamics365 #MicrosoftPartners #PowerPlatform

Looking to kickstart 2025 with fresh ideas and practical advice? We’ve got just the thing. We’re teaming up with our good friends at Seer 365 to bring you Partner Pulse 2025 — a day dedicated to helping Microsoft Dynamics 365 and Power Platform partners take their marketing to the next level. And with just 8 days to go until the first in our series of events, now’s the time to secure your spot! All you need to know: Date: Wednesday 22nd January Location: Shoreditch, London Time: 10:00 AM to 4:00 PM (Registration from 9:30 AM) Agenda: Practical marketing advice you can actually use. The inside scoop from Microsoft. A chance to meet people who are in the same boat as you. Let’s be clear: this isn’t a stuffy, corporate event. It’s a conversation, packed with ideas, advice, and connections that can help move your business forward. A big thank you to Cognitive Group | Part of the Focus Cloud Group for generously sponsoring the venue for this event. Your support is helping us bring this community together! Spaces are limited, so don’t wait! 🎟️ Grab your spot here:  https://lnkd.in/g8GDVg2n Know someone who’d benefit? Tag them below. Let’s kickstart 2025 together! #PartnersMakeMorePossible #PartnerPulse #MicrosoftDynamics365 #MicrosoftPartners #PowerPlatform Lucy Bourne | Lee Baker | Nigel Ridpath | Tamara Phelan | Ewan Dalton | Sam Dharmasiri | Joe Padda | Richard Hughes | Sara Cheaveau | Shelley Gardiner| Adam Palmer | Katherine Blair | Julie McKee | Alison Wright | Jonathan Bennett │ Elliott Poulter

Microsoft Azure Partners - this one's for you! 23rd of January - 1pm Mark your diaries and join the Microsoft EMEA team for all the updates you need, centralised. Link to register in comments. Angela Evans | Alfonso Ciappa Petrescu | Guy Gregory | Tamara Phelan | Nigel Ridpath | Ewan Dalton | Lee Baker #Azure #DataandAI #MSPartners #PartnersMakeMorePossible #MicrosoftEMEA

Microsoft Business Applications Partners, let’s kick off 2025 with a bang! We know there's nothing but a few days between you and a break over the Christmas period, so take a few minutes to mark your diaries for the next in our series of Partner Pulse events. Join us for our first event of the year - and this time, it's all about boosting your marketing and demand generation effectiveness. So, if you’re a marketing leader, sales leader, or business owner for a partner, don’t miss out. Save the date and grab your spot now! All you need to know: Wednesday, 22 January 10:00 AM to 4:00 PM (Registration at 9:30 AM) Shoreditch, London Oaka Studio host these events with our our good friends over Seer 365, and are designed to provide insider insights from Microsoft, practical business tips and great networking opportunities with highly curated speakers. For those of you that have been to a Partner Pulse before, you'll know that the agenda is packed full, and January's event is no different, with not one but TWO Microsoft key note speakers. Check out the full agenda and book your place today: https://lnkd.in/g8GDVg2n We're always happy to welcome new friends to our community, so if you know someone who’d benefit from this workshop, Share, comment or tag them in this post. It’s going to be a fantastic day full of useful ideas to boost your business performance. #PartnersMakeMorePossible #PartnerPulse #MicrosoftDynamics365 #MicrosoftPartners #PowerPlatform Lucy Bourne | Lee Baker | Nigel Ridpath | Tamara Phelan | Ewan Dalton | Sam Dharmasiri | Joe Padda | Richard Hughes | Sara Cheaveau | Shelley Gardiner | Adam Palmer |

Wow. What a day! Thank you to all of those that took the time to join us for the Sales Blueprint roundtable on behalf of Arrow ECS EMEA today in the fabulously glamorous and festive setting of The Randolph Hotel, Oxford. Ideas, opinions, suggestions and inspiration flying around on post-it notes all over the room. Thank you for the enthusiasm everyone. He’s to seeing your plans evolve into actions and results. Thanks to Chris Stewart-Smith, Jade C., Colette Francis-Lee for supporting and the Oaka team Nigel Ridpath, Tamara Phelan, Lucy Bourne, Lee Baker, Edelyn Malla, MBA and Trish Baker for all the efforts in organising the day. #Sales #GTM #Salesplanning #AccountManagement #FY25 #BusinessApplications #BusinessCentral #BC #Dynamics365 #D365 #PowerPlatform #Bizapps #PartnersMakeMorePossible #MSpartner