Hall & Partners

Is your brand tracking helping you make important decisions? Too often, traditional reporting methods - dashboards, PowerPoint reports, Excel files, and BI tools - fail to provide the clarity and context brand teams need to make strategic decisions.   In his latest blog, Art Stivison, Director of Enlyta Insight at Hall & Partners, unpacks the hidden shortcomings of these common approaches. He explores why static reports, slow dashboards, and siloed data prevent teams from uncovering meaningful brand intelligence - and how a more flexible, user-friendly approach can drive better business impact.   Click on the link below to discover how to transform brand tracking into a powerful decision-making tool. - https://lnkd.in/g-9A7zwC   Escalent | C Space #BrandTracking #DataDrivenMarketing #ConsumerInsights

🚨 Limited Complimentary Tickets Available for The Fight for Clarity! 🚨 In a world full of noise, uncertainty, and constant change, how can brands break through the chaos, forge meaningful customer connections, and drive sustained growth?   Following the massive success of our sold-out event with Richard Shotton on behavioural science, we’re excited to invite you to The Fight for Clarity, an exclusive in-person event hosted by Hall & Partners, C Space & Escalent. Join us on Tuesday, 1st April at Everyman Borough Market, London (2-6 PM) for an afternoon of valuable insights and forward-thinking strategies.   Expect thought-provoking panel discussions, an immersive customer safari, and networking with industry leaders over drinks and canapés — all designed to help you approach 2025 with clarity and confidence.   💡 Want to join us? We’re offering a limited number of complimentary tickets for select brands and agencies. Please reach out to someone from the H&P team or email us at [email protected].   For more event details visit: https://lnkd.in/gKTWgyFj   We look forward to seeing you there!   #MarketResearch #Insights #CustomerExperience #BrandStrategy #TheFightForClarity

Has creativity become the roadkill of advertising? As brands race for short-term results, creative brilliance is often left in the dust. Pre-testing has become more about passing "tests" than pushing boundaries. It's time to shift the narrative and champion creativity, with consumer insights driving the process, not stifling it. Dive into our blog by Katie Warwick, Partner for Hall & Partners, to learn why we should stop chasing scores and start creating ads that captivate, engage, and grow brands for the long haul! - https://lnkd.in/dkK9_SHn Escalent | C Space #CreativeDevelopment #BrandGrowth #MarketingStrategy

Oliver Hayward, Global Head of Enlyta Insights at Hall & Partners, recently highlighted the importance of unifying data to truly understand customer needs. Yet, 54% of organizations cite siloed data as the biggest barrier to delivering personalized experiences. Your brand tracking, social media, and website analytics teams all hold valuable insights - but if they operate in isolation, the full picture is lost, leading to inconsistent experiences, missed opportunities, and slow decision-making.  Want to change that?  At Enlyta Insights, we integrate brand tracking, customer feedback, marketing data, and business intelligence into one seamless platform. Instead of fragmented insights, you get a clear, real-time view of your brand’s health, performance, and opportunities.   Click on the link below to know more! - https://lnkd.in/gzhF6y6K Escalent | C Space #BrandIntelligence #MarketingData #CustomerExperience #EnlytaInsight

Curious about what’s next for marketing and research in 2025? Authored by James Gambles, Global Marketing Director at Hall & Partners, this blog explores the key trends shaping the future – from AI-powered insights to the resurgence of physical experiences, the evolution of brand purpose, and the growing demand for authenticity. Don’t just read about the future – get ready to shape it. - https://lnkd.in/gMry_Jbg Escalent | C Space #MarketingTrends2025 #BrandGrowth #BrandBuilding #ConsumerInsights

Are brands doing enough to prioritize mental health in the workplace? Amanda Kealey, US Partner at Hall & Partners, explores the shifting narrative around workplace mental wellness. With younger generations pushing back against "hustle culture," brands face a pivotal moment: adapt or risk losing their connection with employees and consumers. Leading by example, companies like ASICS are championing work-life balance, while Rare Beauty emphasizes emotional wellness - showing that brands genuinely aligned with people’s experiences foster deeper loyalty. Curious to learn more? Click the link below to discover how brands can move beyond surface-level gestures to create meaningful support for mental well-being in the workplace.  - https://lnkd.in/gDSN4QhH Escalent | C Space #MentalHealthMatters #BrandPurpose #GenerationReal

We are now 30K strong on LinkedIn - each one of you brings us closer to creating meaningful connections and impactful conversations.   This journey wouldn’t have been possible without YOU: our clients, partners, and the amazing community that believes in our mission to uncover what truly matters.   Here’s to shared success and more moments worth celebrating. 💜 Escalent | C Space #ThankYou #Community #BrandGrowth

Is a touch of arrogance the secret to making your brand stand out? In her latest blog, Florence (Flo) Halliwell, Group Strategy Director at Hall & Partners, dives into the role boldness plays in branding. With consumers facing overwhelming choices, standing out requires more than just great products - it demands confidence. When backed by authenticity, a hint of arrogance can set your brand apart. The challenge? Striking the right balance: confidence without crossing into ignorance. Is your brand ready to walk that fine line? Click below to explore Florence’s insights on finding the perfect tone in today’s competitive landscape. - https://lnkd.in/eJY6_g_r Escalent | C Space #BrandStrategy #Marketing #ConsumerInsights #BoldBranding

The marketing landscape is evolving rapidly, and the lessons of 2024 are shaping how brands will thrive in 2025. From embracing AI and balancing tech with human insights to adopting intergenerational strategies and breaking free from outdated rules, these insights offer a roadmap for a year of optimism and opportunity.   Authored by James Gambles, Global Marketing Director at Hall & Partners, our latest blog dives into the key trends shaping the future of marketing, including: 🔹 The return of immersive, physical experiences 🔹 Moving beyond 'brand purpose' to genuine community connections 🔹 Balancing short-term performance with long-term growth, and more..   Click on the link below and discover what’s next for brands in 2025 and how to stay ahead in a rapidly evolving landscape. - https://lnkd.in/gMry_Jbg   Escalent | C Space #MarketingTrends2025 #BrandGrowth #BrandBuilding #ConsumerInsights

Has creativity become the roadkill of advertising? Dive into our blog by Katie Warwick, Partner for Hall & Partners, to learn why we should stop chasing scores and start creating ads that captivate, engage, and grow brands for the long haul! - https://lnkd.in/dkK9_SHn Escalent | C Space #CreativeDevelopment #BrandGrowth #MarketingStrategy