In 2015, Loki Productions, in association with Archer's Mark Studios chose to take the golf genre in a totally different direction. Using the techniques generally employed for longer-form infomercials, the team decided to spoof the format ...See moreIn 2015, Loki Productions, in association with Archer's Mark Studios chose to take the golf genre in a totally different direction. Using the techniques generally employed for longer-form infomercials, the team decided to spoof the format in this 60 second short film. The production teams partnered with Mizuno UK, and Mizuno Europe. The project premiered online across various media platforms and websites associated with this well-established brand. Written by
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