MARKETECH APAC

The latest acquisition done by StarHub, which also includes certain other complementary parts of MyRepublic’s business, was completed for a consideration of S$105.2 million. Nikhil Eapen, chief executive at StarHub, commented, “This isn’t just an acquisition. It’s an acceleration. We’ve laid a strong foundation for growth and with MR Broadband fully under our wing, we can move faster, go further, and serve customers with even greater clarity and care.” #acquisitions #broadband #singapore ------ -[Events] From Hong Kong to Jakarta, Manila to KL and Singapore — MARKETECH APAC’s events spotlight the future of marketing, advertising, and retail. Don’t miss our conferences and top industry awards like the 𝗡𝗘𝗫𝗧 𝗔𝘄𝗮𝗿𝗱𝘀, 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗔𝘄𝗮𝗿𝗱𝘀, and 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗲𝗱 𝗪𝗼𝗺𝗲𝗻 𝗔𝘄𝗮𝗿𝗱𝘀. It’s where innovation meets recognition in APAC. Learn more here - https://lnkd.in/gFADYsR8

Kai Xin Lee, Managing Director at Meetsocial is up next for her keynote presentation as she tackles the real lessons on what actually drives conversions in 2025, as well as how brands can align creative with platform dynamics and cultural insight. #REPH2025 #socialcommerce #customerconversion

Next up, our first panel discussion–with industry leaders Sriharsha Vavilala, Director of Revenue & Strategy at edamama; John Benedict Agramon, Marketing and E-Commerce Director at FILA Philippines; and Nancy Almasco, Marketing Director at FlowerStore Group–as they discuss how brands should properly understand the ‘post-checkout stage’ and why it matters for the overall customer lifecycle. Roki Ferrer, Head of Data at dentsu is moderating the session. #REPH2025 #customerengagement #customerlifecycle

Our first presentation for this morning is from Tiffany Batungbacal, Assistant Vice President at Primer Group of Companies, as she discusses how brands can grow their communities that thrive online and offline, and move beyond the cart experience. #REPH2025 #customerengagement #brandcommunity

The ‘Retail & E-Commerce Innovation Marketing & Tech Summit 2025: Philippines 2025’ is officially underway! First off, we have Joven Barceñas, founder and CEO of MARKETECH APAC and UpTech Media for his opening remarks. Be in the loop on the latest from this conference using the hashtag #REPH2025 #industryevent #retail #ecommerce #philippines

The campaign, done by Chariot Agency, features a limited-edition cup cover styled after her signature paper bag, which quickly gained traction online. In-store, Gigi Coffee baristas donned full-sized bag replicas, translating the online concept into an offline experience. “What Ann does aligns so naturally with who we are as a brand,” said Marcus Low, group CEO at Gigi Coffee. “We didn’t want to mould it to fit the brand. We wanted to have fun with it and give people something they’d actually want to share.” “Everything we make now needs to earn attention,” said Gillian Yap, general manager at Chariot Agency. “This idea worked because people saw it, got it, and made it theirs. That’s when you know the collab has done its job of inviting others into the co-creation process.” #marketingcampaign #offlineactivation #malaysia ------ -[Events] From Hong Kong to Jakarta, Manila to KL and Singapore — MARKETECH APAC’s events spotlight the future of marketing, advertising, and retail. Don’t miss our conferences and top industry awards like the 𝗡𝗘𝗫𝗧 𝗔𝘄𝗮𝗿𝗱𝘀, 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗔𝘄𝗮𝗿𝗱𝘀, and 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗲𝗱 𝗪𝗼𝗺𝗲𝗻 𝗔𝘄𝗮𝗿𝗱𝘀. It’s where innovation meets recognition in APAC. Learn more here - https://lnkd.in/gFADYsR8

In an exclusive conversation with MARKETECH APAC regarding her new role at Shangri-La Singapore, Koo Sok Hoon mentioned that her approach will begin with a critical evaluation of how to differentiate their strategies within the competitive landscape of the hospitality industry. “The goal is to strategically position Shangri-La Singapore as the premier destination of choice for accommodations, dining, family experiences and meetings, ensuring it stands out as a leader in the market,” she said. #marketing #hospitality #singapore ------ -[Events] From Hong Kong to Jakarta, Manila to KL and Singapore — MARKETECH APAC’s events spotlight the future of marketing, advertising, and retail. Don’t miss our conferences and top industry awards like the 𝗡𝗘𝗫𝗧 𝗔𝘄𝗮𝗿𝗱𝘀, 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗔𝘄𝗮𝗿𝗱𝘀, and 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗲𝗱 𝗪𝗼𝗺𝗲𝗻 𝗔𝘄𝗮𝗿𝗱𝘀. It’s where innovation meets recognition in APAC. Learn more here - https://lnkd.in/gFADYsR8

🔍 Today’s omnishoppers browse, switch channels, and expect seamless experiences. Understanding their behaviour is key to creating stronger connections, driving engagement, and staying ahead in a fast-moving market. 📲 At the Retail & E-Commerce Innovation Marketing & Tech Summit: Philippines 2025, Giann Vega, E-Commerce Head and Digital Data Transformation Lead at PepsiCo, will moderate the session on “Decoding Omnishoppers: Unpacking the New Wave of Consumer Behaviour.” He’ll lead the discussion on how today’s hyper-connected consumers move seamlessly across channels—and how brands can leverage data to better understand, engage, and convert them at every touchpoint in the journey. Joining him are bea atienza, Marketing Director, IBE at Colgate-Palmolive, Eena Meloto, Head of Marketing at Human Nature (Gandang Kalikasan, Inc.), and Marx Benedict So, Associate Marketing Director, Digital & Commercial Insights at Mega Prime Foods Inc., as panellists. Join us on 12 August 2025 for the Retail & E-Commerce Innovation Marketing & Tech Summit: Philippines 2025 at Shangri-La The Fort, Manila. Seats are limited—secure your spot today! https://lnkd.in/gA7sBAwg #REPH2025 #Marketing #Tech #PhilippinesConference

🛒 The customer journey doesn’t end at checkout. Brands that focus on the post-purchase stage build stronger loyalty, boost retention, and unlock lasting growth. 💡 At the Retail & E-Commerce Innovation Marketing & Tech Summit: Philippines 2025, Roki Ferrer, Head of Data at dentsu, will moderate the session on “Customer Lifecycle—The Post-Checkout Stage and Why It Matters.” He’ll guide the discussion on how brands can strengthen customer engagement, deliver personalised experiences, and build lasting relationships well beyond the checkout stage. Joining him are Sriharsha Vavilala, Director of Revenue & Strategy at edamama, John Benedict Agramon, Marketing and E-Commerce Director at FILA Philippines, and Nancy Almasco, Marketing Director at FlowerStore Group, as panellists. Happening on 12 August 2025 at Shangri-La The Fort, Manila—Retail & E-Commerce Innovation Marketing & Tech Summit: Philippines 2025 brings together the country’s top industry leaders. Seats are limited, reserve yours now! https://lnkd.in/gA7sBAwg #REPH2025 #Marketing #Tech #PhilippinesConference

Sompat Trisadikun, most recently the chief creative officer of Grey Thailand, has passed away, the agency confirmed in a statement via LinkedIn, expressing their ‘deepest sympathy’ following the news. “Today, our hearts are heavy as we announce the passing of Sompat Trisadikun, chief creative officer of Grey Thailand, whose incredible spirit and brilliant mind left an indelible mark on our company and industry,” the statement from Grey said. #advertising #adland #thailand ------ -[Events] From Hong Kong to Jakarta, Manila to KL and Singapore — MARKETECH APAC’s events spotlight the future of marketing, advertising, and retail. Don’t miss our conferences and top industry awards like the 𝗡𝗘𝗫𝗧 𝗔𝘄𝗮𝗿𝗱𝘀, 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗔𝘄𝗮𝗿𝗱𝘀, and 𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗲𝗱 𝗪𝗼𝗺𝗲𝗻 𝗔𝘄𝗮𝗿𝗱𝘀. It’s where innovation meets recognition in APAC. Learn more here - https://lnkd.in/gFADYsR8