Robbert de Vreede

Colostrum is rapidly emerging as a key category in the food supplement industry, and it’s exciting to be part of this growing trend. When bringing a new product to market, it’s all about earning consumer trust with a high-quality product that lives up to its promises. That’s why we’ve chosen premium Dutch Colostrum, freeze-dried within 24 hours, instead of the traditional spray-drying process at 65°C. This approach ensures that we fully preserve all the essential nutrients, antibodies, and antioxidants. With this as our foundation, we’re thrilled to introduce Moove™ Colostrum —a colostrum brand focused on quality, innovation, and unique delivery methods, including vitamin gummies and more! Proud of what we’ve created and excited to see what’s yet to come. #Colostrum #Colostrumgummies #Colostrum30IGG #Colostrum40IGG #Moove #DutchColostrum #MooveColostrum

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Attended a great session yesterday at Youfacilitate, putting quality teamwork and decision making into practice. As Pepijn Nicolas so pointedly said: ‘If you mix all colors instantly, you just get a drab grey.’ It’s the same in co-operation: let all the various colors of backgrounds and perspectives of team members undilutedly known, structured and uninterrupted. Only then start to mix - and quality of decision-making will go up. A good tool for Non-Executive Boards as well, in those sparse meetings when key decisions have to be made. #decisionmaking #facilitation #boardroomdynamics

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Happy to share some insights and reflect upon one of the challenges for business in a rapidly changing consumer environment: to turn something physical into something meaningful! #rubychocolate #IRSummit2024 #InnovationRoundtable #InnovationSummit #CorporateInnovation #MarketingSummit

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Colorado-based Leprino Foods, the world’s largest manufacturer of mozzarella cheese, has struck a global licensing deal with Dutch startup Fooditive Group giving the dairy giant exclusive rights to produce casein made via Fooditive’s precision fermentation platform. Leprino Foods—which is a leading supplier of micellar casein, lactose, and whey protein—will also have exclusive worldwide rights to market and distribute the animal-free casein proteins for use in cheese and a nonexclusive worldwide license to market and distribute them for other food applications. Leprino Foods president Mike Durkin told us: “Our intent is to produce animal-free casein in volumes that exceed hundreds of thousands of tons over the coming years. We will begin to scale up in the tens of thousands of tons in the coming year and expand as the market demand dictates at one of our US plant locations.” AgFunder #animalfree #foodtech #casein #animalfreedairy #precisionfermentation #syntheticbiology Leprino Foods Fooditive Group #fermentation

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🚀 Revolutionizing Sustainable Protein Production: From Quorn to Functional Food Innovation 🌱 Did you know that the journey of single-cell protein (SCP) began in the 1980s with Quorn and is now at the forefront of addressing global food security and sustainability? In my latest article, I dive deep into how SCP has evolved—from niche meat substitutes to functional food innovations that are reshaping the way we think about nutrition and sustainability. 📌 What you’ll discover: 🔬 The groundbreaking start of Quorn and its influence on the SCP market. 🌍 How environmental awareness in the late 2010s catalyzed a renaissance in SCP development. 💡 The shift toward functionality: Why taste, texture, and versatility are the new frontiers for SCP. 🏭 Highlights of cutting-edge startups like Revyve, ProteinDistillery, and Yeap, driving the SCP revolution through innovation in yeast-based proteins. SCP isn't just about sustainability anymore—it's about creating solutions that meet the sensory and culinary demands of today's consumers. With advancements in microbial technology and strategic partnerships, SCP is becoming a cornerstone of the future food system. 👉 Read the full article to explore how SCP is paving the way for a more sustainable and functional food industry: https://lnkd.in/eB6Qg2F3 💬 I’d love to hear your thoughts! Do you think SCP will become a mainstream solution to global food challenges? Let's start the conversation. #SustainableFood #FoodInnovation #SingleCellProtein #FutureOfFood #FunctionalIngredients #FoodTech #Sustainability

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🫘 The Future of Sustainable Protein: Dutch-Grown Beans 🇳🇱 Bean Deal in the Netherlands is putting locally grown beans in the spotlight as a sustainable protein source. Key Highlights: Lupine Beans: High in protein (42g per 100g), lupine is versatile for use in gluten-free baking and meat substitutes. Fava Beans: Known as the Dutch alternative to soy, they thrive in local climates and are great for dairy and meat substitutes. Kidney Beans: Now grown successfully by @HAKin the Netherlands, reducing the need for long-distance imports. These beans are not only rich in nutrients but also have a low environmental impact, making them an excellent choice for advancing the protein transition. Meeting Market Demands: 📍 Local: Supporting local agriculture reduces the carbon footprint associated with food transport. 🌱 Plant-Based: Catering to the growing demand for plant-based proteins. 💚 Sustainable: Combining high nutritional value with low environmental impact aligns with sustainability goals. Read more about the potential of Dutch beans here in Change Inc. https://lnkd.in/dKJsrHGa #sustainability #proteintransition #plantbased #duurzaamheid #eiwittransitie #plantaardig For more insights and strategies on integrating sustainable practices into your business, reach out to our team at Cibus Nexum

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Discover how Tony’s Chocolonely revolutionized the cocoa industry by creating a slavery-free supply chain. This article delves into the challenges of fragmented supply chains and highlights Tony’s innovative approach to aligning profit with social impact, resulting in a successful and ethical business model.

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Keywords   dog enrichment, pet photography, Labrador care, dog nutrition, creative dog meals, enrichment ideas, dog care tips, pet lifestyle, dog training, dog owner advice, Sodapup, lick mats   Summary   In this episode of the Enrichment Lab, host Chris Chandler welcomes Sanne Romijn, a dog enrichment content creator, dog photographer, blogger, and R+ (positive reinforcement) trainer from the Netherlands. They discuss Sanne's journey into dog enrichment, the importance of offering variety in dog meals, and how to creatively engage dogs through food. Sanne also talks about how providing these activities for her dogs enhances her own creativity. The conversation emphasizes that enrichment doesn't have to be complicated and encourages dog owners to find joy in the process of caring for their pets.   Find Sanne Romijn–Dog Mom, Dog Photographer, Blogger, R+ Dog Trainer and Behaviorist   linktr.ee/dogblognl Website: dog-blog.nl IG: @dogblognl   All the images in the YouTube episode of the podcast are courtesy of Sanne.   Takeaways   Enrichment can be simple and doesn't have to be elaborate. Dogs enjoy the process of enrichment regardless of presentation. Variety in food is key to keeping dogs engaged. Using seasonal ingredients can enhance dog meals. Photography can be a fun way to document dog enrichment activities. Patience and creativity are essential in dog photography. Dogs have individual preferences for food and treats. Engaging dogs in natural behaviors is enriching for them. Enrichment can be a shared joy between dogs and their owners. It's important to ensure dogs receive balanced nutrition.     Chapters   00:00 Introduction to Enrichment and Guest Background 09:52 Creating Engaging Meals for Dogs 16:01 Understanding Dog Nutrition and Preferences 26:01 Final Thoughts on Enrichment and Personal Reflections     Additional information:   More information about  PMOC as mentioned in the episode: https://lnkd.in/gxPPDvDH   Always check with your vet about foods that are safe/unsafe for dogs. https://lnkd.in/g9sBbejv        

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Great posts over the last few days from many people across my network who were attending the Global Tomato Congress presented by Fruitnet (Chris White) in the Hague. Delivering better eating experiences will not only increase consumption but the tactics to be relevant to consumers, are taking center stage in regards to brand building. I have been preaching a #Brand360 strategy for more than 15 years that omni-channel tactics will drive engagement faster in a S-O-S (sea of sameness). It's all about talking to the right people at the right time on the right channel with the right message. Well done Looye Kwekers, you understand the need to go beyond the package to connect with consumers to build brand & product awareness. 5x🌟 Our future is fresh friendly. Photo credit: Xiaolan Guo

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Digital Commerce leading growth half-year growth for Nestlé Interesting half-year results announcement from Nestle today. The results (link below) state clearly "By channel, organic growth in retail sales was 2.0%. E-commerce sales grew by 10.6%, reaching 18.2% of total Group sales." 🌟 eCommerce sales now represent 18.2% of total Group sales. 🌟 eCommerce sales growing 5X faster than retail sales. 🌟 In China, "Purina PetCare achieved double-digit growth, building on new product launches and strong e-commerce momentum." What do these results mean? They mean that, in very mature categories (Confectionery, Water, PetFood etc), in very mature markets (US, Europe, APAC), digital commerce is unlocking new customers, creating incrementally and driving growth. https://lnkd.in/eNrRACZ3

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Royal Buisman has a solution for you regarding cocoa reduction. We understand that cocoa prices worldwide have reached new highs and are now around $7500- per MT. Consequently, manufacturers are struggling to reduce costs associated with cocoa usage. Using our caramelised sugars, you can substitute more expensive components without impacting the final product's flavour and colour. You can make significant savings on cocoa reduction without altering the flavour with our caramelised sugars. If you want to learn more about our products, please contact us at [email protected] #boostedbybuisman #royalbuisman #savingmoney #naturalingredients #costsaving #caramelizedsugar #tastebooster #colorbooster #quality #foodingredients #chocolate #flavourbooster

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Excellent read, especially the bit about crippling cocoa prices. Royal Buisman has the solution for you with our products; you can substitute more expensive components without impacting the final product's flavour and colour. You can make significant savings on cocoa reduction without altering the flavour. If you want to learn more about our products, please contact us at [email protected] #boostedbybuisman #royalbuisman #savingmoney #naturalingredients #costsaving#tastebooster #colorbooster #quality #foodingredients #chocolate #flavourbooster

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Three major brewing groups dominate the global beer market: AB InBev based in Belgium, The HEINEKEN Company based in Amsterdam, and the Carlsberg Group based in Copenhagen. 🏆 Anheuser-Busch InBev is the largest brewing group worldwide, surpassing Heineken by almost double and Carlsberg by five times. AB InBev boasts a wide portfolio of over 500 brands including Budweiser, Corona, Stella Artois, and more. 💰 AB InBev's EBITDA is three times that of Heineken and eight times that of Carlsberg. 🥇 With a 55% Gross Margin, AB InBev aligns more with consumer packaged goods giants like Nestlé and Coca-Cola than its beer sector counterparts. 📈 AB InBev has shown significant growth with a 5% CAGR over the last 5 years, outpacing Nestlé and Coca-Cola. 🚀 Heineken has experienced faster growth than AB InBev in the past 5 years, while Carlsberg has seen minimal growth. AB InBev's inception in 2004 from the merger of Belgian Interbrew and Brazilian Ambev has shaped the industry significantly. 📊 AB InBev claims a significant market share and profit pool globally. 📱 Digital innovation is a key pillar of AB InBev's strategy, with a substantial portion of revenue processed through digital platforms. Heineken and Carlsberg also play vital roles in the beer market with their unique brand portfolios and strategic approaches. The beer industry, part of the consumer packaged goods sector, continues to evolve with a focus on premiumization, non-alcoholic alternatives, and product innovation.

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📉 Dutch brewer Heineken reported lower-than-expected operating profit and beer sales in its half-year results, leading to a 10% drop in its share price. CFO Harold van den Broek noted that the outlook was influenced by a weak performance in June and July in Europe. Cooler weather negatively affected Heineken's sales, and the anticipated boost from sporting events failed to occur. 📉 Heineken is not alone in experiencing a decline; Diageo has also missed expectations. Diageo has warned that financial difficulties might persist into next year after the company missed its full-year profit targets, causing shares to drop by over 9% to a four-year low. 📉 Similarly, Casamigos Tequila sales declined by 20% in Diageo’s full-year results, which stayed flat overall due to the performance in the Latin American and Caribbean region. 🌏 💡 In these challenging times, businesses need innovative solutions to thrive. Spiritrade can aid businesses by finding new routes to markets, ensuring they reach their full potential even in tough conditions. Reach out to Spiritrade today! #MarketUpdate #Heineken #Diageo #BusinessGrowth #Innovation #Spiritrade #NewMarkets #BusinessSolutions #GlobalTrade #B2B #BeverageIndustry ps://https://lnkd.in/dcVKvKHn

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It's a wrap! Donald Moore and his team of the Global Dairy Platform brought together leaders of the global dairy industry in Paris this week, offering a broad perspective of the global dairy industry anno 2024. 🔎 Pierre Bascon, DG Agriculture’s Director for Market summarized the assignment 'European consumers want dairy with a lower environmental footprint, affordable and nutritious, coming from a happy cow’ https://lnkd.in/eBH556hJ). 🥗 ‘Diary fits well in a healthy diet for many, whilst also a non-dairy healthy diet is possible’ says @Fabriceleclerck Chief Science Officer at EAT. Next year the EAT-Lancet report 2.0 in 2025 will come out, building on the 2019 report with further regional differentiation and focus on equitability and just transitions: https://lnkd.in/enHpgkAe 🥚 Professor @PaulMoughan from Massey University (New Zealand) highlights the importance of using the right metrics to assess protein quality and benefits for human health, referring to the recommendation by UN FAO to focus on the DIAAS metric for protein quality: https://lnkd.in/edkPRtkv 💡 Innovation is key to tackle the climate & nature challenges. Reducing enteric methane is within hand, with solutions such as Bovaer (R), as Mark van Nieuwland explained. 🍼 In many developing countries malnutrition is a huge issue. Donald Moore referred to the Bill & Melinda Gates Foundation pledge to invest in dairy projects in India, Ethiopia, Tanzania, Kenya and Nigeria preventing 109 million kids from stunting: https://lnkd.in/ejwf3Rit 🥁 Dairy is a great means to nourish communities and stay within planetary boundaries. The Future Fit Dairy Initiative has been kicked off with 5 companies to develop a framework, building on existing methods, for on-farm emissions reduction and protecting biodiversity. Dominik Klauser of SAI Platform, Jan Derck van Karnebeek of Royal FrieslandCampina, Hanne Sondergaard of Arla Foods, Mireille Einwachter of RFC, Lianne Van Leijsen of Rabobank and @DavidNickell of dsm-firmenich shared their views: Harmonized science-based metrics are keu, building on the great work of SAI Platform and OP2B WBCSD – World Business Council for Sustainable Development co-created with farmers. 🎡 wilco brouwer de koning, farmer and board member of Dutch farmer organisation LTO Nederland illustrates with a strong visual that farmers are actively working on improving impact on different areas, such as climate change, soil, and water. 🚜 Komal Mistry-Mehta, Chief Innovation and Brand Manager of Fonterra summarizes the importance of co-creation with farmers 'No farmers, no milk, no future'. #dairy #foodsystems #consumers #farmers #producers #innovation #transparency #nutrition #regenerativeagriculture Anco van Schaik Jo Lawrence Guus van Laarhoven Lianne Van Leijsen Jeen Nijboer Maëla Porcheron

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Can you build a supply chain where profit and social goals are aligned rather than in conflict?

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Think protein, think plants. A myth too old, yet still bold: Plant-based diets can't meet your protein needs. Let's debunk this, shall we? Plants are powerhouses of protein. From lentils to quinoa, and tempeh to almonds, the variety is vast. Ever heard of the term 'complete protein'? It's a source that contains all nine essential amino acids. Quinoa, buckwheat, and soy are prime examples in the plant kingdom. Combining different plant foods can also ensure you're getting a full protein profile. Rice and beans, for instance, when eaten together, form a complete protein. It's not just about meeting protein needs; it's about embracing the diversity on your plate. Practicality speaks volumes. Start with a lentil curry, sprinkle hemp seeds on your morning porridge, or swap meat with tempeh in your favourite recipes. The possibilities are endless. Let's shift our perspective. Embrace a plant-based diet not just as a dietary choice, but as an opportunity to explore an abundance of nutritious and protein-rich foods. Are you ready to explore the plant-based protein journey? Share your thoughts or tag someone who needs this inspiration.

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The HEINEKEN Company acquires stake in hard seltzer brand Stëlz in Netherlands Honestly a bit surprising considering how much shares hard seltzers have been able to capture in Europe over the last years, including when pushed by large players (cf. Coca-Cola experience with Topo Chico) but likely a good inexpensive way for HNV to complement their portfolio & test further the water at a time beer volume in Europe (but not only) remains under pressure In the details: Hard seltzer brand Stëlz was founded by Milan Voet and Glenn Cornelisse in 2020. The brand’s flagship range consists of 4.5% abv hard seltzers but the business also produces canned cocktails at the same strength Stëlz said hard-seltzer consumption in the Netherlands was growing and that it expects the drinks to account for 18% of RTD sales in 2028, up from 13% last year. Other shareholders in Stëlz include the music company ID&T – with which Stëlz has an exclusive supplier deal for festivals – and event planning service This Is Live. Maarten Schuurman, the MD for Heineken's business in the Netherlands, said: “It is admirable how Stëlz has secured a unique position with their hard seltzer in a short time. On one hand, it's about the product, but it’s especially about how Stëlz markets it in their own distinctive way: direct and straightforward, with a keen sense of the current zeitgeist and the moments when you enjoy a hard seltzer.” Last year, Heineken acquired a minority stake in Served, the UK ready-to-drink brand co-founded by pop star Ellie Goulding. Served sells a namesake range of hard seltzers aimed at consumers seeking “a modern, health-conscious, social lifestyle”. Interesting to see how this will unfold in the coming quarters/ years 𝗧𝗼 𝗿𝗲𝗮𝗱 𝗼𝘂𝗿 𝗹𝗮𝘀𝘁 𝗙𝗠𝗖𝗚 𝗠&𝗔 𝗽𝘂𝗯𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻: https://lnkd.in/efD5RNWX 𝗧𝗼 𝗴𝗲𝘁 𝗮𝗹𝗹 𝗼𝘂𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀, 𝗳𝗼𝗹𝗹𝗼𝘄 𝘂𝘀/ 𝘀𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 𝘁𝗼 𝗼𝘂𝗿 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿, 𝗙𝗠𝗖𝗚 𝗖𝗘𝗢𝘀: 𝗠𝗮𝗻𝗮𝗴𝗶𝗻𝗴 𝗙𝗼𝗿 𝗚𝗿𝗼𝘄𝘁𝗵 - https://lnkd.in/ea4gy65y #fmcg #cpg #beer #hardseltzer Carlsberg Group AB InBev Molson Coors Beverage Company PepsiCo The Coca-Cola Company Coca-Cola Europacific Partners Diageo Pernod Ricard https://lnkd.in/epKcU6Xv

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Unilever to sell foods brands Unox & Zwan to Zwanenberg Food Group Unilever announced that it has received a binding offer from Zwanenberg Food Group to acquire the Unox and Zwan brands. Both iconic brands have been part of the Unilever portfolio for almost 100 years, the Dutch Unox brand since 1937 and the Belgium Zwan brand since 1928. The company is looking to sharpen its Foods portfolio for long-term growth and scalability, focusing on fewer and bigger brands, in categories such as cooking aids, mini meals and condiments. The meat and soup products of Unox and Zwan require a distinct supply chain, sourcing model and set of technological and R&D capabilities, making them less scalable within the broader portfolio. Its noodles and cup-a-soup products are a good fit with the mini meals category and will therefore remain part of the total food portfolio. Heiko Schipper, president, Unilever Foods, said, “Unox is a beloved and iconic brand in the Netherlands and the decision to part with it has not been easy. The association with Dutch winter activities, such as the New Year's Dive in Scheveningen and ice-skating events, along with its distinctive orange hat branding and wide range of award-winning advertising campaigns, has cemented Unox’s place in Dutch culture. Zwan is a cherished brand in Belgium, associated with comfort and nostalgia and with quick and easy meals, making the brand a beloved part of everyday Belgium life. I am convinced that under Zwanenberg Food Group’s ownership, Unox and Zwan will be able to quickly adapt to trends and remain relevant in this competitive market.” Sjoerd van der Laan, CEO of Zwanenberg Food Group, said, “The Unox and Zwan brands are a wonderful addition to our range. We are a broad food company with strong brands. After the acquisition of the Unilever factory in Oss in 2018, the acquisition of the Unox and Zwan brands is a great addition that fits in perfectly with our ambitions.”

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