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Glossy Beauty Leaders Dinner ✅ Touched down in LA on Thursday for Atelier's first co-hosted event with the incredible Glossy team: Jill Manoff, Lexy Lebsack The goal was simple: connect with the best in beauty, create a space for real conversations and genuine connections, and, of course, introduce everyone to Atelier! Here are the 4 things I learned: 1. Product Innovation velocity matters more than ever 2. Most brands share supply chains…how do you differentiate with the same capability? 3. The in-store retail experience in the U.S. is deteriorating fast. Glass boxes are becoming barriers to purchase. Can brands step in to influence this? 4. Some brands think we're too good to be true. I get it — but with Atelier, a POC is low-risk. So, not too worried about getting buy-in. Next up: Napa for the Glossy Beauty & Wellness Summit. Looking forward to connecting with more of the industry’s brightest minds and sharing how tomorrow’s beauty brands will innovate and manufacture to stay ahead. Lauren Thermos