Genesia Venturesさんが再投稿しました
Mapping markets with clarity is key to identifying real opportunities. The Market.iO framework, originally developed by Shun Sagara, helps investors and founders assess market potential through three dimensions — market size (wide or narrow), competition (many or few), and adoption speed (fast or slow). By classifying markets into eight types, this approach sharpens strategic decision-making, ensuring time is spent on the most impactful opportunities. Applying this lens to Indonesia and Vietnam, we uncover nuanced insights into financial sectors, competition, and adoption trends, ultimately refining how we evaluate market potential. Co-written with Tuan Huynh Minh #Startups #Growth #Framework #Strategy #MarketiO #VentureCapital #GenesiaVentures