Francesco Ernesto Corvino

“First-party data retains a strong strategic value. [...] To enhance this asset, we have developed an offer dedicated to custom audiences, which utilizes InfoSum’s innovative data clean room technology. A protected space, accessible only by the owner, guarantees the connection of data without it being shared or transferred externally, to offer even better performing and relevant planning, while better protecting consumer data.” 🇮🇹 Speaking in Tivù, MFE Advertising’s Chief Digital Officer, Paola Colombo, shares how Mediaset is evolving its digital offering to provide advertisers with relevant audiences and advanced cross-platform planning and measurement. Publitalia '80 #InfoSum #DataCollaboration #DataCleanRooms #FirstPartyData

69

3 commenti

SAVE THE DATEEEEEE!

4

❓ Why delay when AI is accessible to everyone and can provide value across various domains? It's not just about autonomous driving, robots, or chatbots. AI offers precise demand forecasting to evaluate new market or product opportunities, identify the most promising customers and markets, optimize inventory management, reduce delivery delays through efficient supply chain management, enhance cash flow and financial forecasting, and support strategic decision-making, among other benefits. 📌 At Envision Data, we are dedicated to: assisting you, sharing knowledge and potential, exploring areas of applicability, and implementing solutions swiftly and efficiently. 💬 Comment to share your view. ♻️ Share this to inspire your network. 📲 Follow #EnvisionData and #EzioBertani for more leadership content like this.  👉🏻 Get in touch with us to discover our Sales as a Service With #AI , we can make the world a better place

1

🎥 Curious about transforming your marketing strategy? Watch this! We will give you a peek into our workshop at Intersections 2024: "Programmatic: L’arte della pianificazione per una strategia omnichannel." 👥 Led by our experts Francesco Salanitri and Matteo Ferrario , the session covered: 👉The growing impact of digital audio for precise targeting 👉Winning strategies for retail (GDO) and travel industries 👉Pro tips to supercharge your omnichannel marketing 👉 Don’t miss out—watch the full workshop here: http://bit.ly/4fvKdU7 #Intersections2024 #ProgrammaticAdvertising #OmnichannelStrategy #Tangoo

18

Tamron è una azienda giapponese che da moltissimi anni produce obiettivi universali da utilizzare su fotocamere di marchi prestigiosi, come Canon, Nikon, Sony.  In un’intervista a Kota Misawa, responsabile del reparto di pianificazione marketing, si parla di come Tamron (ma non è l’unica) usa l’intelligenza artificiale. Lascio nei commenti il link all’articolo, ma qui vi metto lo stralcio dove si parla di questa nuova tecnologia. "The role of AI and optical corrections in lenses Misawa seems genuinely excited about how AI and machine learning have impacted photography in recent years. "The evolution of cameras is amazing, such as enhanced subject recognition through the use of AI and the inclusion of global shutters," he tells us. However, he wants you to know that it's not just camera companies that are using these technologies. "At our company, we would like to take on new challenges in order to keep up with the evolution of cameras." "We’re already using AI technology to improve the performance of vibration compensation when shooting videos." He points to a particular example of how Tamron is already using AI to benefit lens design, even if users aren't aware of it. "AI in the camera doesn't affect our lens functions or performance. But we’re already using AI technology to improve the performance of vibration compensation when shooting videos. When we created this vibration compensation mechanism, we tested people shooting video while working, and we tested how the camera shakes and the number of times it shakes. We used the test results to determine the best compensation handshake. So yeah, we can also use AI to improve our functions." Insomma, l’AI non è sempre nemica dei fotografi. 

8

5 commenti

🔺 NEW PROJECT 🔺 Work in progress #agenziapubblicitaria #marketing #comunicazione #MarketingSmart #ComunicazioneCreativa #StrategieVincenti #AgenziaInnovativa #FollowForTips #MarketingTrends #CreativitàInAzione #SocialMedia #BrandingEfficace

1

In diretta ora Lifeed e Mindwork

6

What Does It Really Take to Build a Unicorn? 🦄🚀 I recently stumbled upon the Chapeau Media podcast (thanks to Marcello Ascani 🙌), and I’m officially hooked. This isn’t your typical “success story” podcast. Hosted by Filippo Carabelli, Giacomo Luppi, Pietro Santini, and Simone Roccoli, Chapeau is all about pulling back the curtain on Italy’s top #entrepreneurs. It’s about the real stories — the highs, the lows, the failures, and most importantly, the actionable #lessons you can apply today. One episode that really hit home featured Alberto Dalmasso, the visionary founder of Satispay. His journey from startup to unicorn is a masterclass in resilience, strategy, and purpose. Why is it so powerful? Alberto raised €500M in Italy (crazy, right? 💸), but for him, #fundraising isn’t the end goal. Instead, he’s focused on creating real impact through philanthropic projects, building loyalty, and leaving a legacy that goes beyond just business success. 🌟 Top Takeaways from Alberto on #Chapeau 1️⃣ #Starting Is Messy, but Magic Lives There 💥 Alberto doesn’t sugarcoat it: the early days were tough. Sleepless nights, doubts, and constant fear of failure. His advice? Lean in. Resilience is what turns chaos into opportunity. 2️⃣ #Money Is a Tool, Not the Prize 💰 Raising capital feels like a huge win, but here's the kicker: it’s not about how much you raise — it’s about what you build with it. Solve problems, not just chase the hype or headlines. 3️⃣ #StockOptions: Shared Success > Solo Wins ✨ At Satispay, 15 employees became millionaires. Why? Alberto intentionally structured success to benefit everyone, creating a culture of ownership and loyalty. When the team wins, everyone wins. 4️⃣ #Pivot When You Must, Stay True When You Can 🔄 The art of knowing when to adapt and when to stay grounded in your vision is crucial. Alberto nails this balance perfectly, showing that adaptability and conviction are both vital for long-term success. 5️⃣ Even #Unicorns Need to Keep Evolving 🦄 Reaching unicorn status isn’t the finish line — it’s just the beginning. Satispay continues to innovate, launching new ventures (like meal vouchers) and staying true to their mission. No matter where you are in your journey, keep pushing forward. Innovation never stops. 🎧 https://lnkd.in/g_cHcw2h

8

2 commenti

In Alkemy, we are committed to harnessing the full potential of #GenAI. Today, we are sharing the results of our investements in Artificial Intelligence estimating a productivity increase up to 50% on specific activities related to Consulting, Tech&Data and Creativity area. Artificial intelligence will not eliminate jobs, just as digital technology did not. Indeed, I am convinced it will help us give the right value to talent, replacing manual and repetitive activities and giving us the opportunity to allocate the right amount of time to more value-added activities such as the creative rather than the implementation aspect. Discover more 👇

69

3 commenti

𝗙𝗼𝘅𝗶𝗺𝗶𝘁𝘆 is cooming ➡️ Stay tuned 😎 #proximitymarketing #marketing #foximity #marketingdiprossimità Foximity | Segui la volpe Antonello Carlomagno Deborah Terrin

4

3 commenti

Scenario 1: Climate Change is a Hoax vs. Scenario 2: Climate Change is Real - Comparative Analysis (created with AI ChatGPT): a) Economic Outcomes: - In the hoax scenario, short-term economic benefits for certain industries might occur, but long-term sustainability is questionable. - In the real scenario, the initial economic impact may be challenging, but long-term benefits include a more sustainable and resilient economy. b) Environmental Outcomes: - The hoax scenario risks continued environmental degradation and potential unpreparedness for actual climate impacts. - The real scenario aims to mitigate and adapt to climate impacts, potentially preserving ecosystems and reducing future risks. c) Public Health and Safety: - The hoax scenario might overlook the health benefits of reducing pollution and other environmental improvements. - The real scenario likely leads to better public health outcomes through cleaner air, water, and more resilient infrastructure. d) Global Stability: - The hoax scenario might lead to less global cooperation on environmental issues, potentially causing friction. - The real scenario could foster global collaboration and shared responsibility in addressing a common threat. In summary, the consequences of treating climate change as a hoax versus acknowledging it as real have profound implications across economic, environmental, social, and political dimensions. The real scenario emphasizes proactive measures to ensure long-term sustainability and resilience, while the hoax scenario may prioritize short-term gains with potential long-term risks.

4

1 commento

“Ho appena completato How to Build Visual Content Marketing Strategies! Dai uno sguardo: https://lnkd.in/dvXwQ8pD #contentmarketing #marketingstrategy”

8

Financial transparency, environmental and social sustainability, climate resilience and inclusion: the operational headquarters of the Blue Dot Network in Ville de Paris OECD - OCDE Mathias Cormann Richard Verma U.S. Department of State Helene Budliger Artieda SECO Economic Cooperation and Development Château de la Muette - OCDE #infrastrutturesostenibili #sustainableinfrastructure #strade #ponti #retielettriche #viedicomunicazione #roads #bridges #electricitynetworks #communicationroutes 👉 https://lnkd.in/eG6CH-rf

4

#Video #Notizie #Commenti #Imprese #Business #Comunicazione #Trends #Travel #Luoghi #Report #LIFE - #Video by #MarkOnTheNews: "#News and #Storytelling"

1

Italy's VC scene: Booming early-stage & attracting global players 📈 The venture capital scene in Italy is evolving, offering a promising future for early-stage startups. With over 100 VC firms, the ecosystem is maturing. Key Trends: ◾ Early-Stage Focus: Emphasis on pre-seed and seed funding. ◾ Larger Funds: 71% increase in average fund size in 2023. ◾ Global Reach: Growing presence of European and North American investors. ◾ ESG Importance: Rise in Environmental, Social, and Governance investments. ◾ Tech Boom: AI and deep tech sectors attract significant interest. ◾ Diversity Priority: VCs favor startups promoting diversity. ⏭ Unveiling the Power Players: We've featured some of the top VCs driving this growth in our latest article. Learn more about the "Top 10 Early Stage Venture Capital Firms in Italy: Fueling Innovation and Growth" - https://lnkd.in/gN998xXu Vento | Growth Engine, | Delirus Capital | Zanichelli Venture | 40Jemz Ventures | NextSTEP | The Techshop SGR | Lumen Ventures | Sensible Capital | Opes Italia Sicaf About Zefyron : Our platform offers a comprehensive database of 2M startups and 350K investors, streamlining connections and networking. Design impactful pitch decks, Valuate your business, manage portfolios, gain insights, host events, and track industry trends- all in one platform. 🔗 Explore Zefyron: bit.ly/Zefyron 🔗 Sign up for FREE: bit.ly/ZefyronFree #VC #Startups #investors #Italy #Innovation #Zefyron

82

1 commento