Assaf Ben-Asher

🤔 So… what’s on the agenda for Content Israel 2024? Our schedule is packed full of every content-related topic under the Israeli sun! 👉 We’ll be covering how to create compelling content, distribute it effectively, and measure its success. Our speakers will also address challenges like content saturation and maintaining brand integrity, all in the context of a fast-evolving marketing landscape. Take a look at the schedule and tell us: which session are you looking forward to most?? 👉 Everwall and giveaway - post about the event and make your way onto the Everwall for a chance to win 3 grand prizes from our partner ZoecialMedia - Organic Social Media for Tech Brands 🏆🏆🏆 😱 Wait, you haven’t even registered yet? Over 250 people have already signed up and tickets are limited! Now’s the time!! And we have a discount code too. Use code IA25 for 25% off your ticket >> https://contentisrael.com/ #ContentIsrael #ContentMarketing #DigitalMarketing #Marketing

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"Don't be afraid to make any mistakes. Don't get in love with your product, get in love with the solution." In a recent episode of Tech Salescraft, Elad Ben-Israel, Co-Founder and CEO of Wing, delves into the challenging yet rewarding path of navigating the startup landscape. With extensive experience in tech giants like Microsoft and Amazon, Elad shares his insights on the importance of innovative sales strategies and the evolving role of a CEO in a tech startup. Explore our latest blog for a detailed look at how Elad’s journey and Wing’s approach to building impactful tech solutions highlight the significance of passion, leadership, and community in driving startup success.👇 https://lnkd.in/ez37nbQ7 #StartupStories #TechSalesRecruitment #TechSalescraft #TechSalesBlog

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Adam Fisher partner Bessemer Venture Partners has some of the biggest exits in Israel Wix, Fiverr, Mellanox, and has invested in some of the best companies. So I was super curious what are the practice reps that he does or did to become the best. And it's a combo of skill & luck. Link to the full episode in the comments.

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Recently I was at an event at Google, and they were ranking the top technological-ecosystems in the world. Tel Aviv was number 3. Even after the last year, we have demonstrated an incredible commitment to our ideas, our development, and yes — our dreams. One of the most beautiful aspects to me about Dreemz is how it’s part of this larger picture of Israeli-Tech-sector resilience. By putting our companies, and our visions, out there in these unprecedented times, it helps define companies like Dreemz as part of the very fabric of innovation and perseverance that defines Israeli-tech. We’re not just promoting one vision — we’re trying to foster a culture of optimism and collaboration, even when many peoples’ instincts try and get them to behave more cautiously. I believe that actively showcasing Dreemz’s progress, success, and adaptability, demonstrates that the broader Israeli-tech sector is strong, and unified. And our commitment to reaching our goals and engaging with our user base and investors becomes even more crucial, as part of this larger backdrop. It is an honor and a privilege to be able to be part of the fabric of what keeps us thriving, dreaming, and growing. And knowing that supporting companies like Dreemz is part of the way that we can support Israel. #israel #startup #dreemz #dreams #resilience #strength

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Tel-aviv has improved its position among the top startup ecosystems worldwide according to Startup Genome's 2024 report (https://lnkd.in/dN3aUa_h). What a powerful evidence of Israeli startup and innovation environment's resilience and the unshaken trust of the global investor community. The Israeli high-tech sector remains to be the engine of the nation’s economy, accounting for 18% of GDP, 48% of exports, and 11% of workforce. At Tachles VC we are proud we can back the next generation of cyber, cloud and infrastructure AI Israeli-born start-ups. Karel Tušek, Sivan Kanev, Boris Chovnik, Robin Bienfait

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🙋‍♀️ Did you know 20% of social media advertising budgets are wasted on 80% of creatives that fail A/B tests? In an interview with Walla one of the biggest Israeli news platforms, Founder and CEO 🚀Asaf Yanai shares how Alison.ai is turning the old-school ad game on its head by providing deep insights, actionable strategies, and next-gen creative solutions at the click of a button. Trusted by industry giants like Google, Meta, Warner Bros., and LG, Alison has already proven its impact on the advertising world. Now, with a record-breaking $13.3M seed funding round, the company is set to expand even further. 💡 Why Alison? ● No more guesswork: Leverage AI to analyze and refine creative performance in real time. ● Stop wasting money: AI identifies what works, cutting waste on underperforming creatives. ● Trusted innovation: Built on cutting-edge AI technology, with tools for content generation, sentiment analysis, and more. Asaf’s vision: “As it has changed and reshaped many industries, artificial intelligence is also revolutionizing the worlds of advertising and marketing - and Alison is at the forefront of change.” Ready to disrupt the way you advertise? https://lnkd.in/efXj5xYH #AlisonAI #Innovation #AIRevolution #MarTech #AdTech #FutureOfAdvertising

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⚡ We're delighted to announce that Ze'ev Rozov, former COO of HiBob, has joined Eight Roads as a Venture Partner to support our portfolio across Europe & Israel 💫 Ze'ev brings a stellar track record of scaling companies and extensive experience as both an entrepreneur and operator 🙌 💬 Our Managing Partner Davor Hebel recently sat down with Ze'ev to discuss building businesses, international expansion, and his journey at HiBob. Read more below ⬇️ 🔹𝗪𝗵𝗮𝘁 𝗴𝗿𝗼𝘄𝘁𝗵 𝗹𝗲𝘃𝗲𝗿𝘀 𝗵𝗮𝘃𝗲 𝗯𝗲𝗲𝗻 𝗽𝗶𝘃𝗼𝘁𝗮𝗹 𝗳𝗼𝗿 𝗛𝗶𝗕𝗼𝗯? "A key growth driver as we scaled from $100M ARR and beyond was building an effective partnership ecosystem." This included a comprehensive partnership strategy - encompassing tech, integrations, and channel partners that enabled HiBob to accelerate growth and scale sustainably. 🔹 𝗪𝗵𝗲𝗻 𝘀𝗵𝗼𝘂𝗹𝗱 𝘀𝗰𝗮𝗹𝗲𝘂𝗽 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗽𝘂𝗿𝘀𝘂𝗲 𝗠&𝗔, 𝗮𝗻𝗱 𝘄𝗵𝗲𝗻 𝘀𝗵𝗼𝘂𝗹𝗱 𝘁𝗵𝗲𝘆 𝗮𝘃𝗼𝗶𝗱 𝗶𝘁? M&A can be an incredibly powerful tool if used strategically, Ze'ev explains. It's crucial to have a clear strategy and understand exactly what you aim to achieve - whether it's accelerating growth, entering a new market, or acquiring technology to shorten time-to-market. But don't fall in love with a deal to the point you can't walk away. Integration capability is crucial. For companies embarking on their first deals, the disruption can be significant, so it's essential to ensure you're equipped for seamless execution. 🔹𝗪𝗵𝗲𝗻 𝘀𝗵𝗼𝘂𝗹𝗱 𝘀𝗰𝗮𝗹𝗲𝘂𝗽 𝗰𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗲𝘅𝗽𝗮𝗻𝗱 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹𝗹𝘆, 𝗮𝗻𝗱 𝘄𝗵𝗲𝗻 𝘀𝗵𝗼𝘂𝗹𝗱 𝘁𝗵𝗲𝘆 𝗮𝘃𝗼𝗶𝗱 𝗶𝘁? According to Ze'ev, thinking about international markets from day one is crucial. He notes that for most valuable US tech companies, nearly 50% of their revenue comes from outside the US. However, discipline is critical. Ze'ev advises having a clear and prioritized expansion plan that accounts for market-specific nuances such as regulatory requirements, local infrastructure, and product adjustments. "Be clear about your value proposition and understand what's required to scale effectively in a new market". Welcome to the team, Ze'ev – we're thrilled to have you with us 🎉 #VentureCapital #Team #Scaleup

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IVC Data and Insights report on the Israeli venture market for Q1-Q3 2024 reveals: - $7.4 billion invested in Israeli startups, surpassing the entire 2023 total of $6.9 billion. - $13 billion generated from exits, a 26% increase from 2023's $10.4 billion. - 23% surge in foreign investments year-over-year. - 67% of capital sourced from global investors, with 33% from Israeli funds. - $2.7 billion secured by early-stage startups, the second-highest figure in Israeli startup ecosystem history (after 2022's record). These figures demonstrate investors' confidence in the long-term sustainability of the Israeli startup ecosystem. Trust received, challenge accepted. We're building the future, brick by brick.

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"Originality is key." 💡 Our very own Dana Shaviv, UA Technical Lead, Social, recently spoke in a webinar with experts from AppsFlyer and TikTok to discuss the state of ad creatives in app marketing. In this highlight from the event, Dana discussed the power of not just creative ideas, but also the plan that guarantees their success. Combining an understanding of current trends with awareness of your brand’s originality fosters better collaboration between marketing campaign managers and the creative team. Read more 📰 : https://lnkd.in/gTvdeHxJ #SciPlay #appmarketing #creativestrategy #mobilegames

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10 Exciting Israeli Startups you may not have heard about BUT, you should be following: 1. WINN.AI - Salestech 2. Onebeat - Retail tech company 3. MazeBolt - Cyber Security 4. Cynomi - Cyber Security 5. Canditech - HR Tech 6. Percepto - Autonomous Drones - Drone tech 7. HiBob - HR Tech 8. Mesh Payments - Fintech 9. XTEND - Drone tech 10. Connecteam - HR Tech #startupnation

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Finaloop’s $35M funding round will change e-commerce! 📈 • 💸 Finaloop raised $35M in Series A funding, led by Lightspeed Venture Partners. • 📍 Based in New York with R&D in Tel Aviv. • 👨‍💼 CEO Lioran Pinchevski, former PwC accountant, founded the company. • 📊 E-commerce projected to surpass $6T in sales this year. • 🛠 Finaloop offers automated bookkeeping and inventory management. • 💰 SaaS pricing starts at $65/month, with options for tax solutions. • 🚀 Customer base grew by 400%, managing $13B in GMV. • 🌐 Integrates with Amazon, Walmart, TikTok, and more. • 📈 Positioned as a critical tool for small e-commerce businesses. ~~~ ✍️How will Finaloop’s $35M funding impact e-commerce? ♻️ Reshare if this resonates with you. 💌 Subscribe to MarketMaze for more insights. Link in bio. #Finaloop #ecommerce #accounting

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Amazing news for Israel, but maybe not so great news for the Israeli tech scene? Ilya Sutskever Raises $1 Billion for his New AI Venture! Bottom Line: Ilia Sutskever, one of OpenAI’s co-founders, has raised $1 billion for his new company, which aims to develop Super-Intelligence—an AI that can outperform human cognitive tasks with much (much) greater intelligence and efficiency. Just three months after announcing his new venture—Safe SuperIntelligence (which I wrote about previously) — it was revealed just a few days ago that Sutskever, a former Israeli and one of the brightest minds in the industry, has secured $1 billion at a $5 billion valuation. The funding round, of course, includes some of the most renowned investors in the world (Andreessen Horowitz, Sequoia Capital, and others). Sutskever founded the venture alongside @Daniel Levy, who worked with him at OpenAI, and investor @Daniel Gross. Pay attention to the word *Safe* in the company's name—it’s a core part of the mission these entrepreneurs have set for themselves. Sutskever says the company is laser-focused on one goal: creating the "holy grail" of AI research—Artificial General Intelligence (AGI)—which would be capable of performing any cognitive process humans can, including language processing, voice recognition, vision, understanding context, decision-making, and more. You can check out their minimalist website for more about their mission. Great news for Israel: The development center will be based both in Israel and Palo Alto. Slightly less great news for the local tech scene: A well-funded company is about to recruit top researchers, scientists, and developers locally.  Bigger picture — this is a big wow for all of us here in Israel. Israeli researchers - new job opportunities will soon be posted! #AI #ArtificialIntelligence #AGI #SuperIntelligence #IsraelTech

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Emotions are running high as we are just seven days away from Content Israel 2024, the largest digital and content marketing conference in Israel happening on 3rd July. 😀 We are proud to be one of the partners for this incredible event as they're bringing together the top content marketing gurus in Israel to reveal their tried-and-true strategies for: - Elevating your brand's unique voice - Crafting content that strikes a chord with your audience - Driving real, measurable results It's not just a simple checklist - it's an art form! These experts will discuss all the finer details of leveraging your brand, optimizing your content, and mastering the art of storytelling. Don't miss out on this incredible opportunity to learn from these industry leaders. 👏 Join us at Content Israel by purchasing your tickets from www.contentisrael.com and use the promo code IM25 to receive a 25% discount. 😉 #contentisrael  #Conference2024 #marketing #ContentIsrael2024 #Conference  #ContentMarketing #DigitalMarketing

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🚨 24-hour countdown! 🚨 Tomorrow, we're pulling back the curtain on how Israeli startups can ace #SOC2 compliance without breaking a sweat. And it’s all happening in Hebrew! Ready to see how Scytale can transform your compliance game? Join us for a live demo with Matan Ephron, our compliance solutions consultant, who’ll walk you through: • The must-know secrets of SOC 2 compliance for Israeli companies • A foolproof roadmap to SOC 2 compliance • A live tour of our platform that automates the SOC 2 process  • Expert tips on how we handle your audit-readiness from start to finish Don’t miss this chance to get ahead of the game. Set your alarms and get ready to level up your compliance game with us. 🚀 See you tomorrow! Register here: eu1.hubs.ly/H0cm8sn0

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"If you want to raise capital, invest in branding." I had the pleasure of attending the Apex Group Ltd Israel Summit, Co-hosted with Brooks-Keret Financial Management, which focused on Israel's Diverse Capital Raising & Private Equity Landscape. The event provided valuable insights into the latest trends and developments in fundraising, including alternative financing methods. A highlight was the insightful lecture by Dr Bhaskar Dasgupta, Chairman of the Board & Non-Executive Director, Apex UAE, Bahrain, Israel & India Boards. 💡His key takeaway?  "If you want to raise capital, invest in branding."  This resonated with me as a crucial reminder for entrepreneurs seeking funding. #capitalraising #privateequity #Israel #entrepreneurship

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Mainly on my channel, Focus Point, I explain how and what to do for reaching success. Now it's time for practical cases! Very soon, there will be an interview on the channel with Nadav Shoval, CEO and founder of OpenWeb, our first Israeli unicorn. We invested in this company at an early stage, and today it is a leader in its industry. Nadav talked about his story and views, shared how he managed to achieve such impressive results. I'm sure the OpenWeb case will be useful to many, especially those interested in learning how to set goals and achieve success, even for established players. To not miss out, subscribe to my channel. Link in the comments.

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BlinqIO, a startup founded by Israeli entrepreneurs Tal Barmeir and Guy Arieli, has raised $5 million in a Seed funding round. The funding was led by Flint Capital and included investments from Inovia Capital Precede Fund I, TAL Ventures, and SeedIL. BlinqIO has developed autonomous human-like virtual testers operated by AI, providing companies with an infinite pool of testers that can be integrated into the development process. This allows companies to allocate higher value work to their human workforce. The platform leverages generative AI and Large Language Models (LLM) to enhance its operations, with the AI test engineer being able to comprehend requirements and autonomously create and maintain test automation code. The funding will enable BlinqIO to establish new offices in the U.S. and expand its workforce. Impact on the generative AI industry: Positive. BlinqIO's platform, which combines generative AI and Large Language Models, offers a solution to remove bottlenecks in test automation and provide developers with instant feedback. This advancement in autonomous software testing can greatly enhance efficiency and productivity in the software development industry. Question for discussion: How do you think the integration of human-like virtual testers into the development process will impact the software development industry? #AItesting #SoftwareDevelopment #Automation

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Are you looking for some practical tips on how to enhance your product's UX? Look no further than the latest episode of the Product Builder podcast with special guest, UX expert Bar Rhamim. (Available in Hebrew) If you're a product manager, this episode is a must-watch. Bar's expertise in understanding user needs and creating user-friendly solutions offers valuable lessons you can apply to your projects. 🎧 Listen now and transform your product's UX! (Links in the comments) #ProductBuilderPodcast #UserResearch #UXDesign #ProductManagement #PMPodcast #ProductManager

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