Measure incrementality,
make smarter marketing decisions
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The new standard of measurement: Incrementality
Incrementality
Experiments are the only way to prove that your marketing spend is driving incremental value.
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Traditional attribution
Correlation-based metrics – like clicks – are misleading and incomplete, privacy changes amplify attribution measurement pitfalls.
Answering business questions has never been easier
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Comprehensive measurement
Comprehensive measurement
Test incrementality across all your marketing channels, identify and measure impact everywhere you sell.
Fast & automated
Fast & automated
Design and launch experiments in minutes. Get results in as little as two weeks.
Superior science
Superior science
Cutting-edge measurement techniques grounded in econometric models. No black boxes.
Science
We’ve done this before
We are PhD economists and data scientists who have built these solutions before at companies like Amazon and Google. We built Haus to productize and democratize these tools for everyone.
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Episode 8: The Science of Creative (And Other Hot Takes) with Uber and Dr. Squatch
Suraj Sundar of Dr. Squatch and Matt Yager of Uber join Open Haus to talk about performance creative with host Olivia Kory.