Dimitri Vachnadze

iGaming Gazette: Where News Meets Passion! Our passion stems from our dedication to keeping our audience informed and inspired by delivering the latest news, trends, and insights from the iGaming world. We thrive on the excitement and innovation that defines the iGaming industry and are committed to sharing that passion with our readers every day. If you're not already, head over and give us a follow. #igaming #igamingnews #igaminggazette

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What Are Affiliate Working Funnels, and How Do They Operate in iGaming? In the affiliate world, the term “working funnel” refers to a powerful combination of traffic sources, creatives, landing pages, and offers that, when optimized, yield high conversions. In iGaming, affiliate working funnels are intricate systems where every component is carefully selected and tested for maximum efficiency. These funnels are built based on factors like behavioral patterns of the audience, traffic types (such as install traffic, retargeting, or even mixed traffic), and creative strategies aimed at boosting conversions. Example 1: Push Traffic + Pre-lander + Hybrid Offer  Push notifications are often used for mass attention grabbing, but to make the funnel work, a well-crafted pre-lander is key. Here, the user is met with a fear of missing out (FOMO) offer. This funnel, coupled with a hybrid offer (CPA + RevShare), maximizes both initial conversions and long-term player value. Example 2: Popunder + Aggressive Retargeting  Popunder traffic is frequently overlooked by beginners, but seasoned affiliates recognize its effectiveness for large-scale reach. After the initial touchpoint via popunder, aggressive retargeting kicks in with creatives tailored to bring the player back through email campaigns or push notifications. Example 3: Facebook Ads + Lead Form + Cross-sell with Other Verticals  One of the more sophisticated funnels in iGaming involves Facebook Ads combined with lead forms, where users interested in casino or slot games provide their contact information. This approach enables flexible base-building through cross-sell strategies, such as offering sports betting or other gambling products. The funnel may include a hybrid payout model or pure RevShare, maximizing the player's lifetime value. Example 4: Native Ads (AdNow/Taboola) + Lookalike Audience + Postback on Mobile Conversions  Native ads work excellently for audiences seeking entertainment content. Leveraging platforms like Taboola and AdNow, affiliates create lookalike audiences based on mobile user segmentation, significantly increasing conversion rates. A postback system tracks every conversion, making the funnel self-optimizing through dynamic campaign management in real-time. Working funnels aren't just a set of tools; they're a finely-tuned system built on deep market knowledge and analytics. In each funnel, both the traffic source and user interaction at every stage are crucial. This is why affiliates rarely share their working funnels openly. #AffiliateMarketing #iGaming #PerformanceMarketing #PushTraffic #NativeAds #FacebookAds #ConversionRateOptimization #RevShare #DigitalMarketing #OnlineCasino #MarketingFunnels #AdTech #ProgrammaticMarketing #CPA

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As we delve into the latest trends in the iGaming sector, the growth of casino gaming in Q3 2024 compared to Q3 2023 is nothing short of remarkable. This past quarter has witnessed a significant uptick in both player engagement and revenue, highlighting the resilience and adaptability of the online casino landscape. According to recent data, the online casino segment has seen a year-over-year growth rate of approximately 18%. This surge can be attributed to a blend of innovative game offerings, enhanced user experiences, and the increasing acceptance of digital gaming platforms. Furthermore, the integration of advanced technologies such as AI and VR has transformed the way players interact with casino games, making them more immersive and engaging than ever. When we look at the quarter-on-quarter analysis, Q3 2024 has outperformed Q2 2024 by a solid 12%, indicating a healthy upward trajectory. This growth can be linked to strategic marketing initiatives, continued expansion into new markets, and a growing demographic of players who are embracing the online gaming experience. As we move forward, it's crucial for industry stakeholders to remain agile and responsive to emerging trends, this is definitely one of our key focus areas. The data points to a vibrant future for the casino segment in iGaming, and I’m excited to see how we can continue to innovate and elevate the player experience. Let’s keep the conversation going about the evolution of the iGaming industry. What trends are you noticing in your area of expertise? #iGaming #CasinoGrowth #Innovation Graph borrowed from: https://lnkd.in/dKvwfwac

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Hey, guys! Happy to share that an article featuring me has been published on Affpapa.com. Go check it out and read more about 1win Partners’ insights, experiences and where you can meet our team in July💙 #iGaming #affiliatemarketing #AffPapa

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🚀 Revolutionizing Affiliate Management with AI-Powered Solutions: A Call to Angel Investors🚀 As the iGaming industry evolves, innovative solutions are crucial for staying ahead. We're excited to introduce an advanced AI-powered affiliate management system designed to streamline operations, enhance engagement, and maximize returns. 🔍 Our AI-Powered Solution Offers: 1. AI Agent Models: Realistic AI agents representing diverse demographics for relatable and engaging user experience. 2. Comprehensive Deal Plans: Detailed display of all deal plans, geos, and languages to cater to a global audience. 3. Futuristic Interface: A high-tech, user-friendly interface for seamless interaction with data and clients. 🌟 Key Features: 1. Real-Time Data Analytics: Track and optimize affiliate performance with actionable insights. 2. Global Reach: Support for all geos and languages, customized for local markets. 3. Efficient Communication: Multilingual AI agents providing instant support. 4. Scalability: Designed to grow with any business vertical. 💡 Why Invest? 1. Cutting-Edge Technology: Enhance efficiency and reduce costs with AI and machine learning. 2. Market Potential: Tap into the growing iGaming market, projected to reach $127.3 billion by 2027. 3. Proven Results: Increase engagement and revenue with personalized strategies. 📈 **Join Us!** We invite angel investors to revolutionize affiliate management with AI-powered innovation. Let's shape the future together. Dr. Liraz Margalit #AI #AffiliateMarketing #iGaming #InvestmentOpportunity #Innovation #TechRevolution #AngelInvestors #FutureOfMarketing

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Post 7: Analytics Department: Data is Power The Analytics Department plays a crucial role in the operation of an online casino by providing data that helps make informed business decisions. This department analyzes player behavior, marketing campaign effectiveness, and other key metrics to optimize operational processes and increase profitability. Key tasks of the Analytics Department include: - Collecting and analyzing player behavior data - Evaluating the effectiveness of marketing campaigns - Forecasting trends and player needs - Preparing reports for the COO and CEO Analysts in this department use various methods and tools to analyze data, including: - Retention Rate: Determines how many players return to the site after their first visit. - Average Revenue Per User (ARPU): Shows the average revenue generated from each player. - Customer Lifetime Value (CLV): Estimates the total revenue a player will generate over their lifetime with the casino. - Conversion Rate: Measures the percentage of site visitors who become active players. The number of employees in the Analytics Department varies depending on the size of the casino. The average salary for a data analyst ranges from $1,000 to $4,000 per month, depending on experience and location. Key roles in the Analytics Department include: - Data Analysts: Collect and analyze data, prepare reports. The average salary is $1,500 to $4,000 per month. - Business Analysts: Analyze business processes and recommend improvements. The average salary is $1,500 to $3,500 per month. - Forecasting Specialists: Predict future trends and player needs. The average salary is $1,500 to $4,000 per month. The Analytics Department also prepares reports and recommendations for the COO and CEO, helping them make strategic decisions based on data. These reports may include analysis of current trends, forecasts, and recommendations for improving business processes. For a startup, it's sufficient to have a few data analysts initially. As the casino grows and the volume of data increases, the team should expand to include forecasting specialists and business analysts. Using modern technologies and data analysis tools allows the Analytics Department to quickly identify and address issues, as well as propose solutions for improving the casino's operations. Stay tuned for the next posts to learn more about other departments and their roles in the successful operation of an online casino. #OnlineCasino #AnalyticsDepartment #iGaming #CasinoLife #GamingIndustry #DataAnalysis #BusinessAnalytics #Forecasting #BusinessGrowth #Analytics

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Linkbuilding in iGaming: How Effective Strategies Drive Organic Growth In the highly competitive iGaming industry, linkbuilding is one of the core elements of successful SEO. However, not all links are created equal—understanding how to build a strategy that maximizes the impact on traffic and search rankings is essential. Key Linkbuilding Metrics for iGaming: 1. DR (Domain Rating) – The authority of the domain linking to your site. In iGaming, where competition is fierce, it’s crucial to work with partners whose DR exceeds 50.   - Example: Links acquired from domains with DR 70+ increased our organic traffic by 15%, whereas links from sites with DR below 30 had no significant impact. 2. Anchor Text Relevancy – The relevance of the anchor text used in backlinks. Over-optimizing anchor texts can lead to penalties, especially in iGaming where search engines are more strict.   - Example: By diversifying anchor texts and making them natural, we were able to improve our target page rankings by 2-3 positions, avoiding search engine filters. 3. Referral Traffic – The amount of traffic generated from the websites where backlinks are placed. In iGaming, the quality of referral traffic is more important than just the number of links.   - Example: We discovered that 20% of our referral traffic from relevant gambling portals led to 12% new player registrations, significantly boosting our LTV metrics. 4. Toxicity Score – The toxicity level of your backlinks. In iGaming, where competition is high, avoiding toxic links is crucial to prevent ranking drops or penalties.   - Example: After conducting a backlink audit, we removed over 100 toxic links, which allowed us to recover rankings lost during Google’s latest algorithm update. Linkbuilding as a Long-Term Growth Strategy It’s not just about acquiring more links—building strategic partnerships with websites that not only improve rankings but also drive valuable traffic is key. For iGaming businesses, linkbuilding is more than just an SEO activity—it’s a critical component of the business strategy, influencing metrics like LTV, ROI, and CR. The key to success in iGaming linkbuilding lies in consistent monitoring of metrics and utilizing advanced analytical tools to track performance. #iGaming #SEO #Linkbuilding #OrganicGrowth #CasinoOperations #DigitalMarketing #COO #CEO #Recruitment #JobSearch

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Question: How can I treat online players as a 👑 in igaming sector ?  Seun: Treating online players like royalty in the iGaming sector involves focusing on exceptional customer service and providing a top-notch gaming experience. Here are some key strategies:1. **Personalized Communication**: Address players by their names and tailor communications based on their preferences and behaviors. Use data to understand their gaming habits and offer personalized promotions.2. **Excellent Customer Support**: Provide prompt and helpful customer support 24/7. Offer multiple channels for communication such as live chat, email, and phone support, ensuring quick resolution of issues.3. **Exclusive Offers and Rewards**: Offer VIP programs or loyalty schemes that reward frequent players with exclusive bonuses, personalized gifts, faster withdrawals, and dedicated account managers.4. **High-Quality Games and Platforms**: Ensure your platform offers a wide variety of high-quality games from reputable providers. Regularly update your game portfolio to include new and popular titles.5. **Transparency and Fairness**: Be transparent about terms and conditions, payment processes, and game fairness. Use secure payment methods and ensure quick and hassle-free withdrawals.6. **Community and Engagement**: Foster a sense of community among players through forums, social media, or exclusive events. Engage with players regularly to gather feedback and improve your services.7. **Responsibility and Trust**: Promote responsible gaming practices and adhere to industry regulations. Build trust by demonstrating commitment to player safety and security. Implementing these strategies, you can create an environment where online players feel valued, respected, and treated like royalty in the iGaming sector. Tope Michael OniJohn BamideleOluwasanu AdeyefaBabatunde Emmanuel Johnson Johnson Adewale FOYE Adeleye AwakanOwoseni Abiodun Dada 🇳🇬Oyindamola Michaels. SPOC, ISPOJoseph Oyekunlemoses temitayoJulius Babafemi FADIPE . 1stLiam DeehanTom FoxiGaming GroupiGamingiGaming Africa HubIain WatsonKarl HarenburgiGaming Consultancy

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B2B opportunities in Africa's iGaming industry: 1. White Label Solutions: Offer customizable gaming platforms to local operators across Africa. 2. Game Development: Create exclusive games for African markets. 3. Payment Solutions: Provide secure payment processing services tailored to African markets. 4. Marketing Services: Offer marketing expertise and campaigns targeting African audiences. 5. Affiliate Programs: Partner with local affiliates to promote operators' brands across Africa. 6. Licensing and Regulation: Assist operators in obtaining necessary licenses in various African countries. 7. IT and Infrastructure: Offer server hosting, maintenance, and technical support to African operators. 8. Risk Management: Provide risk management solutions to African operators. 9. Customer Support: Offer customer support services to African operators. 10. Data Analytics: Provide data analytics services to help African operators optimize operations. 11. Content Aggregation: Offer aggregated content solutions to African operators. 12. Platform Integration: Integrate third-party services into African operators' platforms. 13. Cybersecurity: Provide cybersecurity solutions to protect African operators from threats. 14. Compliance Solutions: Assist African operators in meeting regulatory requirements. 15. Training and Education: Offer training and education services to African operators and their staff. Key African markets for iGaming B2B opportunities: 1. Nigeria 2. South Africa 3. Kenya 4. Ghana 5. Tanzania 6. Uganda 7. Morocco 8. Egypt 9. Ethiopia 10. Democratic Republic of Congo By exploring these B2B opportunities, businesses can tap into Africa's growing iGaming market and establish successful partnerships with local operators.

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𝗪𝗵𝘆 𝗶𝗚𝗮𝗺𝗶𝗻𝗴 𝗖𝗼𝗺𝗽𝗮𝗻𝗶𝗲𝘀 𝗡𝗲𝗲𝗱 𝗧𝗵𝗲𝗶𝗿 𝗢𝘄𝗻 𝗠𝗲𝗱𝗶𝗮 𝗕𝘂𝘆𝗶𝗻𝗴 𝗧𝗲𝗮𝗺𝘀 🎯 I’ve seen countless cases of high-potential Igaming operators facing challenges with acquisition. -Building an 𝗶𝗻-𝗵𝗼𝘂𝘀𝗲 𝗺𝗲𝗱𝗶𝗮 𝗯𝘂𝘆𝗶𝗻𝗴 𝘁𝗲𝗮𝗺 𝗶𝘀 𝗮 𝗺𝘂𝘀𝘁-𝗵𝗮𝘃𝗲 𝗮𝗻𝗱 𝗴𝗮𝗺𝗲-𝗰𝗵𝗮𝗻𝗴𝗲𝗿. ✅𝗖𝗼𝘀𝘁 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 Avoid high agency fees, high CPA rates and manage campaigns cost-effectively. ✅𝗙𝗹𝗲𝘅𝗶𝗯𝗶𝗹𝗶𝘁𝘆 & 𝗖𝗼𝗻𝘁𝗿𝗼𝗹 Real-time monitoring and risk free flow. ✅𝗗𝗮𝘁𝗮 𝗢𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽 Keep full control of campaign data and optimize on the go. Make it the best possible by A/B testing with low budgets. ✅𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆 Scale systematically while building expertise internally. 🎯𝗞𝗲𝘆 𝗧𝗼𝗼𝗹𝘀 & 𝗧𝗶𝗽𝘀 - Be 𝗚𝗘𝗢 𝗳𝗿𝗶𝗲𝗻𝗱𝗹𝘆 while using advertisement tools to not be banned - Develop cost-effective 𝗮𝗽𝗽𝘀 𝗮𝗻𝗱 𝗹𝗮𝗻𝗱𝗶𝗻𝗴 𝗽𝗮𝗴𝗲𝘀 to convert traffic while minimizing the risks of bans. - Use 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗲-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝘃𝗲 𝗮𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝘁𝗼𝗼𝗹𝘀 to analyze winning ads and stay ahead in the market. - 𝗔𝘃𝗼𝗶𝗱 𝗮𝗴𝗴𝗿𝗲𝘀𝘀𝗶𝘃𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 for sustained effectiveness. Invest in your media buying team to achieve long-term success.  #iGaming #MediaBuying #GrowthStrategy #AdOptimization #DigitalMarketing #iGamingOperators

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Driving success in the #iGaming industry goes beyond lead generation – it’s about creating genuine value for both players and brands. 🎯 Read what our Affiliate Manager, Maryna Kolodiazhna, has to say about how Revpanda Media’s comprehensive and experience-based approach expands your reach and delivers impactful results. 💬 Contact our team today: https://lnkd.in/epTBwuR #iGaming #Affiliate #iGamingAffiliate #AffiliateMarketing #DigitalMarketing #RevpandaMedia #RevpandaGroup

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How can AI help in CRM?

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