Doyle, G. (2015) Guest editor’s introductory essay: special issue on multi-platform strategies. Journal of Media Business Studies, 12(1), pp. 3-6. (doi: 10.1080/16522354.2015.1027116)
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| Item Type: | Articles (Editorial) |
|---|---|
| Status: | Published |
| Refereed: | Yes |
| Glasgow Author(s) Enlighten ID: | Doyle, Professor Gillian |
| Authors: | Doyle, G. |
| College/School: | College of Arts & Humanities > School of Culture and Creative Arts > Theatre Film and TV Studies |
| Journal Name: | Journal of Media Business Studies |
| Journal Abbr.: | JOMBS |
| Publisher: | Jonkoping International Business School |
| ISSN (Online): | 2376-2977 |
| Copyright Holders: | Copyright © 2015 Taylor and Francis |
| First Published: | First published in Journal of Media Business Studies 12(1):3-6 |
| Publisher Policy: | Reproduced with the permission of the publisher |
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