SYBO

On Monday, we launched our latest Subway Surfers update — going back to where it all began in Subway Surfers Classic! Players can run through classic environment which is inspired by Vesterbro station in Copenhagen. This season’s characters are diving into the mysterious lore of our character Frank. White Rabbit, Peter in his Bun and Run outfit and Bonnie in her Thumper outfit are all dressed up in the Frank aesthetic and forms a fan club for him. Check it out in-game now! #SubwaySurfers #SYBO #MobileGames #VideoGames

We’re excited to share that Subway Surfers is a finalist for ‘Best Forever Franchise’ at the PocketGamer.biz’s 2025 Mobile Games Awards! 🏆♾️ The category honors games that have truly stood the test of time — and after 13 years of non-stop running, global updates, community-driven content, and exciting in-game events and partnerships, we’re proud to be recognized in the mix. If you work in the games industry, voting is now open and we’d love your support. 🗳️Cast your vote before July 30th here: https://lnkd.in/e2mJay-G

Subway Surfers players went All in for Nature! 💚 For the sixth year in a row, Subway Surfers participated in Playing for the Planet annual Green Game Jam. To raise awareness, a special tree frog-inspired outfit for our character Yutani was available for purchase, with the proceeds going to conservation efforts via On the Edge Fund. Together with our players we raised $18,000, with the proceeds going to conservation of overlooked species, like the Purple Frog, Electric Blue Gecko and Kakapo, and their habitats via On the Edge Fund. Read more about it on ontheedge.org! 🌍 Beyond fundraising, we rallied players to support nature through a pledge, 10.000 passionate Subway Surfers players signed the pledge where they also shared their amazing stories on why they love nature and the planet. ✍️ #GreenGameJam2025 #P4TP #AllInForNature #SYBO #SubwaySurfers

Danish summer is here, and we kicked off the holiday season in style at the SYBO Summer Party! ☀️🎉 Sharing some snaps from the photo booth — nothing better than getting lucky with the weather and having some good vibes. Great way to celebrate the season together. #SYBO #Summer #ProfessionallyPlayful

This week, we launched our latest Subway Surfers update — a long-awaited return to the legacy destination of Washington, D.C. It’s been eight years since our last visit, and this time, we’re back with an art-inspired makeover, blending iconic landmarks with underground culture. Players can run through legendary sites like the National Mall, while also discovering hidden gems inspired by spots like Culture House DC and the city’s more industrial edge. This season’s characters are straight from the art scene — Rochelle Rebelle, a slam poet ready to drop some bars, and Asher, a mysterious graffiti artist whose tags are scattered throughout the city. #SubwaySurfers #SYBO #MobileGames #VideoGames

Every year, the Subway Surfers team finds a new way to celebrate Pride Month — and this time, we've turned up the volume with our #LiveLoud campaign! We’re shining a spotlight on some of our fan-favorite LGBTQIA+ characters, each showing off what self-expression means to them. From music, to dying your hair, making some art, or crafting the perfect outfit. Huge shoutout to liam smith for leading the charge on campaign direction, Nines Amaro Gómez for the stunning visuals, and Walter Stoerger for the copy across the Subway Surfers social media channels. Though our latest season is coming to a close, Pride is about showing up, speaking out, and living loud — not just in June, but every day. We’re incredibly proud to celebrate alongside our amazing community. . . and don't plan on stopping. #LiveLoud #SubwaySurfers #PrideMonth

“It’s always a balancing act—bringing nature into the world of Subway Surfers in a way that feels authentic, engaging, and true to the experience our players love” - Celia Zimmermann, Head of Player Experience, SYBO Check out the case study made on Subway Surfers Veggie Hunt, last year's activation for the Green Game Jam. 🥕 💚 🔗 Read it here: https://lnkd.in/egs7Riep #GreenGameJam2025 #P4TP #SYB0 #AllInForNature #SubwaySurfers

In tandem with this year’s #LiveLoud campaign, we're proud to support Allies In Arts — a nonprofit uplifting underrepresented artists through grants, exhibitions, education, and visibility initiatives. Each year during Pride Month, we highlight a new organization that reflects our values. This year, Allies in Arts felt like the perfect fit — aligning Subway Surfers being rooted in the arts and coinciding beautifully with our latest Craft-A-Character winner. Learn more about Allies in Arts here: https://alliesinarts.org #SubwaySurfers #AlliesInArts #Pride #SYBO

We are proud members of the Playing For The Planet Alliance. They provide great support, offer great resources and tools as well as a great community with other studios that you learn and build connections with. 💚 Playing For The Planet offers many resources that can help your studio become more environmentally friendly. You can for example learn more about effective game design for activating players towards environmental action. On this page you can also find the “Sustainable Events Guide” which can help you plan a sustainable event, you can also check out the Carbon Calculator! 🌍 👉 Check out all the Playing For The Planet Alliance resources here: https://lnkd.in/ddF9Ms5c #GreenGameJam2025 #P4TP #SYB0 #AllInForNature #SubwaySurfers

Gamers unite in nature! 💚 This year, we are asking our players to tell policymakers why they care about nature in the 2025 Green Game Jam’s #AllInForNature campaign. If we together get 100,000 messages, Playing for the Planet will share them with policymakers who love games and the planet to show that players also want action for nature. ✍️ 🔗 So, unite with the gaming community and tell us why you care about nature here: https://lnkd.in/e23QeTU3 #GreenGameJam2025 #P4TP #SYB0 #AllInForNature #SubwaySurfers