Hubert Baumeister

Successfully launching a new and innovative brand at decentralized accounts like EURONICS Deutschland eG and expert SE comes with its challenges. But I'm proud to share the achievements of two #IMPACTful projects at nonplusultra 🚀 With Shokz and Starlink from SpaceX, we're witnessing remarkable successes at both retailers. We've seen our weekly #sales numbers growing by over 200% compared to the end of 2023. Starlink presents a unique scenario. The #challenge lies in ensuring adequate #stock levels in stores, as we are consistently selling more and more. Key to this #success has been our integrated field force working closely together with our key account management: 🏎 Our #fieldforce maintains a proactive presence in stores, providing training, support and engagement for store staff. 💡 We prioritize optimal in-store placements for our #POS solutions, striving for best-in-class visibility. 👩‍🏫 Centralized category #workshops and #webinars to share insights and foster brand advocacy. 🎡 We also prioritize direct connections with #decisionmakers through platforms like KOOP fair. These initiatives have been crucial in driving our brand's #growth and establishing strong #partnerships with our #retail partners. #impact #wegrowbrands #retailgrowth

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🚀 Krea Launches Text-to-Video Model: The Race for Text to Video Generation Heats Up! 🎥 OpenAI's SORA has been creating buzz with impressive text-to-video demos, but there's a catch - it's not open to the public yet! Meanwhile, KREA AI is making strides in real-time text-to-image generation. 😮 ⏰ The Clock is Ticking - SORA risks falling behind if it doesn't act fast - KREA is pushing the boundaries of real-time text-to-image - The race for AI-powered content generation is heating up 🎬 The Future of AI-Generated Content Text-to-video and real-time text-to-image have the power to revolutionize: - Marketing and advertising - Entertainment - And beyond! 📈 High Stakes for OpenAI and KREA - OpenAI needs to maintain its position as an AI leader with SORA - KREA is making a name for itself in the AI space - Both companies are racing to deliver groundbreaking AI-powered tools Will SORA deliver on its text-to-video promise, or will KREA's text-to-image steal the spotlight? Share your thoughts below! 💬 #SORA #Krea #TextToVideo #RealTimeTextToImage #AIContentGeneration 📘 Master the art of creating powerful AI-generated content with my book "Prompt DOT AI - Art of Writing Generative AI Prompts"! Follow da sachin sharma for more AI insights and updates! 🚀

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Less than a week to go before Fraunhofer FOKUS Media Web Symposium, but still time to make up your mind and head towards Berlin! If knowing more about Big Buck Bunny's special diet is not enough as an argument, or if you're not interested in the "Emergency! Dinner is ready" demo (assuming you're too young - not too old of course 😅 - to need a trick to get your kids away from their screen), then there's DVB's talk.   Personally, I look forward the "Emergency! Dinner is ready " demo, not because I need it so much (being blessed with exceptional children😇) but because the world needs it. https://lnkd.in/dg5WFYGY #FOKUSMWS #5G #DVBI DVB Project

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When choosing a service provider, consumers are not considering connectivity and speed as differentiators – internet connectivity is a commodity much like energy or gas.   Instead, consumers value latency and reliability, and many are open to using mobile 4G/5G connections as a substitute for traditional landlines.    For an in-depth look into the consumer’s perspective of the European broadband market, read the survey: https://lnkd.in/ejwdARRx   #ZyxelCommunications #KeepingServiceProvidersAheadOfTheCompetition #Broadband #Latency #Reliability

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Company to watch 😉: AI tech experts VIER. VIER.AI is specialized not only but particularly in the enabling of customer dialogues. In the current Business Punk Podcast, CEO Rainer Holler gives insights into how humans can act as supervisors for a multitude of AIs, where we currently stand in the field of #AgenticAI - and what steam engines have to do with it. Enjoy.  

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The US is in the middle of a loneliness epidemic, and men are more prone to it than others. The German tradition of Stammtisch offers a wonderful solution. Recently, the author of this piece reflected on a unique social tradition they experienced while living in Berlin—Stammtisch. This age-old German concept, which translates to "regulars' table," invites friends to join regularly, fostering deep connections over drinks and good conversation. During their time at Stammtisch gatherings in D.C., the author was reminded of how vital these gatherings are for nurturing friendships and building community, especially in our fast-paced, often isolated lives. The warmth and camaraderie of that evening, filled with laughter and shared stories, highlighted the importance of gathering in person and being vulnerable with one another. Interestingly, this sense of community can take many forms. Friends can participate in something similar—a Coffee Club where they meet weekly to catch up over caffeine and baked goods. Whether a Stammtisch over beers or a Coffee Club in the afternoon, these meetings offer a space for connection, support, and shared experiences. As we navigate the stresses of work and life, let's prioritize creating spaces for regular connection, whether through informal meetups or structured gatherings. Building these relationships can give us the encouragement and positivity we all need. How do you stay connected with your friends and colleagues? Share your experiences in the comments!

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🥳 Today is World Creativity and Innovation Day! 🥳 To be precise: #creativity and #innovation in problem-solving From challenges in our personal or business lives to massive global challenges - to get better at imagining futures is key to getting the one future you actually want (or at least almost). How about this exercise? Pick one challenge and imagine a world where it has disappeared. What would your life look like? What would you see, do, feel? What would be possible in that future that is not possible today? And then imagine what will have happened on the way into that future. And there you go - you might have found a creative solution to your challenge that you haven't thought of so far! ... and you have just built a neural shock absorber that helps you navigate futures and avoid a "future shock" when the unimaginable and unthinkable actually happens (see one of my other posts). Curious to find out more? I've got lot's of exercises to share and suggested reading with amazing insights how #FuturesThinking helps boost creativity and innovation in solving problems of the futures in the present (my copy has travelled around the world with me - and looks like it 😆 ) 👇 Julia Kiessig Thomas Bögle it was great to scout our way into co-creating with nature in Munich today - curious to see what solutions we'll find at #MCBW with the Speculative Futures Munich Crew! #FuturesRoadmap #FuturesLiteracy

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So exciting to be a part of company leading such a paradigm change with new AI capabilities for every day life. Personally, most interested to unlock the secret of making AI usage for customers as natural as doing selfies. #AIforAll #Samsung

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#TEMU HAS 33mil+ #MAU in #GERMANY Why TEMU is so successful in biting significantly into EU's e-commerce? 😮 For many this have been "Phew!" response when TEMU as Chinese new player started to enter European markets one by one. Ehm, maybe "to enter" should be rather exchanged for "to colonize", because in two years time it managed to amass 33 million monthly active users. Yes, go one sentence back and read it again: 33 million monthly active users on 67mil adult population of this country. how is this even possible? 💰 Many make an easy escape from this discussion by trying to blame it on super cheap, super low quality good manufactured in CN that often don't meet the "usualities" of western markets. As much as some aspects of that answer are true, the true power of TEMU comes from something different. ⌛ If you ever opened the TEMU App you would learn that before you ever get to the actual goods you have 2-3 gamification gimmicks under your belt. (with spins, animated coupons unboxing or other forms) These are overlaying the whole screen in semitransparent way. making you feel these are just translucent curtains you cake wave anytime away. But by the time you can get your hands on the actual product catalogue you already have some countdown time with hefty(-looking) discount or another poking to finish the purchase first place. Very often the actual shopping is more to please the bar for your discount rather than mindfully shop for another item. 🛍 And then comes the other TEMU trick of you are not really buying from TEMU, so are being sold from them. You have next to none chance to influence which items you will be exposed to, no real category search, not even talking brands or product titles. Just feed of the offers that are super-curated base on what you have clicked on (or purchased) before. After few visits TEMU turns for you into very narrow selection of things they are ready to send you, not that you researched for. 📈 Many are surprised by the "sudden: success of this method, where seller basically dictates what you can even think of and people still rush to buy it (even though they never declared need to buy such a item first place). well, this concept is working really well for Lidl (and few other retailers), who have week-long-nonfood aisle where they fully curate the things for you and people still storm the stores to buy that good out. 👺 If you were laughing or belittling Chinese shops, time to wake up from that dream. Before it becomes walking nightmare for you. #temu #strategy #success #germany #uk #us #ecommerce #china #lidl #nonfood #marketplace #goods

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It's this black time of the year again... Thousands of deals making it hard to find what's really a good price, fast moving offers or upvoted in user forums. We at OMG E-commerce GmbH have developed a lean, realtime big-data service where you can analyze all relevant datapoints around deals: Price, Discount, Brands, Retailers, Categories, etc. A realtime-WhatsApp notification notifies you on outliers, so you will never miss a significant signal. It is most useful for Influencers, Agencies, Affiliate Managers, Brand Managers, Retail Teams, Category Leaders, Pricing Managers, Analysts and all people interested in saving time when it comes to Deal Intelligence. Drop me a comment if you want immediate, cost-free access to the beta service.

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👂PODCAST: THE TRANSFORMATION OF CONRAD FROM B2C TO B2B 👂 In this exciting digital kompakt podcast episode, our CEO Ralf Buehler Bühler talks about how Conrad Electronic Group switched from B2C to B2B without losing sales and why open communication during a transformation process is a key factor for success. (Of course, the latter makes my Communication & Brand Team particularly happy😊👏) digital kompakt is a leading business podcast for digital entrepreneurs in which Joel Kaczmarek interviews the most important executives and experts in the digital economy on strategies, trends, best practices and success principles. You will find out...  ...how Ralf Bühler and Conrad Electronic have kept their sales stable despite advancing digitalization.  ...the importance of open communication during the transformation process. ...how smaller companies can also shop on B2C platforms. ...how Conrad Electronic sees growth prospects in the area of digital procurement. ...in which areas Conrad Electronic uses artificial intelligence. ...more about the transformation of Conrad Electronic. ...about Ralf Bühler's personal goals, leadership approaches and professional hacks. ...how Conrad Electronic was able to maintain its flexibility and delivery capability by using digital processes. I really enjoyed it – as always. Have fun listening! 💙 #digitalkompakt #transformation #leadership #allpartsofsuccess

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🚀 𝐄𝐦𝐛𝐫𝐚𝐜𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: 𝐊𝐞𝐲 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐟𝐫𝐨𝐦 𝐃𝐢𝐠𝐢𝐭𝐚𝐥𝐗 𝐢𝐧 𝐂𝐨𝐥𝐨𝐠𝐧𝐞 I just returned from DigitalX in Cologne, energized by discussions on digitalization, AI, and the future of work. This event, masterfully hosted by Telekom, provided rich insights and a deep dive into the transformative power of emerging technologies. Beyond the insightful talks and vibrant local culture, one message stood out: It’s prime time to dive into new technologies and lead the change! We often hear calls for less regulation and more risk-taking. This event echoed that, highlighting the necessity of skill development in today’s fast-evolving tech landscape. One takeaway resonated with me above all: we’re still in the early stages of this revolution and now is the perfect time to start—even if we’re not experts yet. In the end, creativity strikes when we start, stay open, and share ideas. Let’s not wait for perfection—let’s begin now, grow, be ready and aim for digital leadership! 👍 Ready to leap into the future of digital leadership? Hit 'like' if you're on board! 💬 What new skill or technology are you exploring to stay ahead? Share your experiences! #DigitalX #DigitalLeadership #DigitalTransformation #EngineeringExcellence #EngineeringInsights #ProductDevelopment

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If you are in the #PricingStrategyWorldSummit and want to learn about the latest trends in the #PricingRevolution you cannot miss Philipp Röckmann and Markus Schuster´s keynote presentation! #pricing #dynamicpricing #aipowereddynamicpricing #ai #retail

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𝗧𝗵𝗲 𝗛𝗼𝗹𝘆 𝗧𝗿𝗶𝗮𝗱 𝗶𝗻 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴? 🤔 "The Holy Triad" – that sounds epic… but for me, it perfectly captures my experience working in three different business models, shaping my holistic view of the #𝘮𝘢𝘳𝘬𝘦𝘵𝘪𝘯𝘨 industry: My path has led me through diverse experiences: from #𝘢𝘨𝘦𝘯𝘤𝘺 life to #𝘤𝘰𝘳𝘱𝘰𝘳𝘢𝘵𝘦 roles, #𝘧𝘳𝘦𝘦𝘭𝘢𝘯𝘤𝘪𝘯𝘨 and now, the exciting venture of starting my #𝘰𝘸𝘯𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴. Each step has been a lesson in growth, collaboration, and most importantly, a broader understanding of the human element in marketing. To name just three top skills or understandings I have gained for myself besides the obvious wins: 💬 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻 & 𝗜𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗶𝗼𝗻 𝗦𝗸𝗶𝗹𝗹𝘀 Working with diverse teams and clients in B2B and B2C has shown me the value of collaboration. Great things happen when people come together, respecting each other's strengths. 🔍 𝗢𝗽𝗲𝗻-𝗠𝗶𝗻𝗱𝗲𝗱 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 My experience across various industries has taught me to stay open to new ideas. Real progress happens when we explore different approaches, even when failure is part of the journey. 😊 𝗙𝘂𝗹𝗳𝗶𝗹𝗹𝗺𝗲𝗻𝘁 𝗶𝗻 𝘁𝗵𝗲 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 Each project and challenge has brought me fulfillment and resilience. As I embark on a new chapter with FRUIT.FUL, I’m excited for the future, knowing that marketing is about more than strategies—it’s about people and purpose. If you want to get to know me and my work better, happy to welcome you to my blog ✌:  https://lnkd.in/eJ5UnkF5

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𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗯𝘂𝘇𝘇? It is a justified question to ask in relation with AI and energy. It is also the name of the show led by Andreas Welsch, who is debunking some myths around AI and chasing real-life examples from early adopters. If you want to accompany me in my first LinkedIn #Live show, and ask me questions, let’s meet next week on May 28th at 6:00pm CET here: https://lnkd.in/eJtjFk4w #ArtificialIntelligence #MachineLearning #GenerativeAI #DigitalTransformation #IntelligenceBriefing #LinkedInLive

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Yesterday, we had the privilege of hearing an inspiring leader - Matthias Joos, our Learning Week Sponsor – share personal lessons from his leadership journey during Global Learning Week. Two powerful insights stood out to me: 1. True Leadership is about taking care of those people in charge. 2. Leadership starts the moment you accept that everything is NOT about you! It’s about empowering others, fostering collaboration, and creating an environment where everyone can thrive. This message is a reminder of the true essence of leadership — lifting others up.” 🚀 #HARMANConnectsMe #HARMANLeadershipAcademy #harman HARMAN International

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🚀 New ideas. Fresh impulses. Why CES 2025 is a must for us! 🌟 Diagnosing cervical cancer in real time Technology is changing the world - and CES 2025 is the place where the future becomes tangible. For us at Sachsen Media, attending means not only marveling at innovations, but also taking away new ideas and inspiration for our work. 💡✨ One highlight is the award-winning AI DOC platform - an impressive example of how artificial intelligence (AI) can change lives: ✔ Mobile app for cervical cancer: AI-supported diagnosis in real time, enabling the highest level of medical care even in remote regions. ✔ AI diagnostics platform: precise predictions and analyses for cancer - a revolution in medicine. 𝗪𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗶𝘀 𝗺𝗲𝗮𝗻 𝗳𝗼𝗿 𝘂𝘀? 👉 Technological inspiration: learning how AI and other technologies are transforming not only the healthcare industry, but also the advertising and media landscape. 👉 New perspectives: Fresh approaches to personalized DOOH campaigns and immersive brand experiences in the metaverse. 👉 Impulses for our customers: How can we use technological trends to create innovative and relevant solutions? CES 2025 gives us the chance to expand our knowledge, meet new partners and recognize groundbreaking trends soon. It's the perfect stage to combine innovation and responsibility - and that's exactly what drives us. 💼 𝗪𝗲 𝗮𝗿𝗲 𝗰𝘂𝗿𝗶𝗼𝘂𝘀: 𝗪𝗵𝗶𝗰𝗵 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗶𝗻𝘀𝗽𝗶𝗿𝗲𝘀 𝘆𝗼𝘂 𝘁𝗵𝗲 𝗺𝗼𝘀𝘁 𝗮𝘁 𝘁𝗵𝗲 𝗺𝗼𝗺𝗲𝗻𝘁? 𝗦𝗵𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗶𝗱𝗲𝗮𝘀 𝘄𝗶𝘁𝗵 𝘂𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀! #CES2025 #Innovation #NewImpulses #AI #Metaverse #DOOH #TechnologyForTheFuture #SachsenMedia

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