Jesse Abrams

Tired of Your BC Business Getting Lost Online? ️ Search No More! I help businesses dominate local searches & attract new customers. Let's unlock the power of Local SEO! . . . #BCBusiness #LocalSEO #DigitalMarketing #VancouverSEO #VictoriaSEO #FraserValleySEO #KelownaSEO #LetsTalkSEO #GrowYourBusiness #AttractLocalCustomers #IncreaseWebsiteTraffic #BoostSales #GMBListing #ContentMarketing #CitationBuilding #OnlineReviews #SocialMediaMarketing #MobileOptimization #VoiceSearch #LongTailKeywords #LocalContent #CommunityEngagement #RankHigher #BeSeenOnline #ResultsDriven #MarketingStrategy #AvonMarketing #LetsConnect #LetsGrowTogether #CanadaBusiness Esha S. Avon Marketing & Media Inc.

9

A social movement that began on Reddit is now gaining momentum. Are you someone who prefers to shop at local grocers? Or are you content with shopping at major retailers? An interesting article I came across discusses the factors that affect our food prices which describes a "perfect storm" largely outside the control of grocers and government. Where do you plan on shopping for your next grocery order? Let me know in the comments below⏬ #localgrocers #majorretailers #foodprices #groceryshopping #foodindustry

12

Spotted: Tianshu (Tina) Shen and Chenchong Charles Zhu speaking about Loblaw Digital’s personalized recommendation systems at #TMLS2024! 🎤 The team dove into shopping behaviour across Loblaw Digital's different eCommerce verticals to examine practical use cases of in-session recommendations, then showcased our in-house recommendation model and how it generates personalized shopping experiences for our customers. 🔍 🎯 Thanks for having us Toronto Machine Learning Society (TMLS)!

75

1 Comment

Franchise trends you can't afford to ignore. (Every franchisor should know this.) We're happy to announce that we were invited as a guest on the FranCanada Podcast! Steve Collette, founder of East Brands, and I will be discussing a series of franchise industry topics. Event: 📅 Date: Wednesday November 13, 2024 🕒 Time: 9:00 A.M (EST) 𝐑𝐄𝐆𝐈𝐒𝐓𝐄𝐑 𝐀𝐍𝐃 𝐒𝐄𝐂𝐔𝐑𝐄 𝐘𝐎𝐔𝐑 𝐒𝐏𝐎𝐓 👉 https://lnkd.in/gFCTsSZt We’ll cover the key pillars: 💥 𝐅𝐫𝐚𝐧𝐜𝐡𝐢𝐬𝐞 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐓𝐫𝐞𝐧𝐝𝐬 – Explore how shifting consumer behavior and technology are shaping the future of franchising, from innovative business models to emerging growth opportunities. 💥 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 – Use tools to automate review requests, saving time and ensuring a steady stream of new reviews. Looking forward to this great discussion! Find this useful to your network? Please consider sharing this with friends who might find it helpful 🔁 #franchise #franchising

18

4 Comments

Franchise trends you can't afford to ignore. (Every franchisor should know this.) We're happy to announce that we were invited as a guest on the FranCanada Podcast! Steve Collette, founder of East Brands, and I will be discussing a series of franchise industry topics. Event: 📅 Date: Wednesday November 13, 2024 🕒 Time: 9:00 A.M (EST) 𝐑𝐄𝐆𝐈𝐒𝐓𝐄𝐑 𝐀𝐍𝐃 𝐒𝐄𝐂𝐔𝐑𝐄 𝐘𝐎𝐔𝐑 𝐒𝐏𝐎𝐓 👉 https://lnkd.in/gp_xhXqC We’ll cover the key pillars: 💥 𝐅𝐫𝐚𝐧𝐜𝐡𝐢𝐬𝐞 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐓𝐫𝐞𝐧𝐝𝐬 – Explore how shifting consumer behavior and technology are shaping the future of franchising. 💥 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 – Use tools to automate review requests, saving time and ensuring a steady stream of new reviews. -- Please consider sharing this with friends who might find it helpful 🔁

16

4 Comments

Franchise trends you can't afford to ignore. (Every franchisor should know this.) We're happy to announce that we were invited as a guest on the FranCanada Podcast! Steve Collette, founder of East Brands, and I will be discussing a series of franchise industry topics. Event: 📅 Date: Wednesday November 13, 2024 🕒 Time: 9:00 A.M (EST) 𝐑𝐄𝐆𝐈𝐒𝐓𝐄𝐑 𝐀𝐍𝐃 𝐒𝐄𝐂𝐔𝐑𝐄 𝐘𝐎𝐔𝐑 𝐒𝐏𝐎𝐓 👉 https://lnkd.in/gp_xhXqC We’ll cover the key pillars: 💥 𝐅𝐫𝐚𝐧𝐜𝐡𝐢𝐬𝐞 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐓𝐫𝐞𝐧𝐝𝐬 – Explore how shifting consumer behavior and technology are shaping the future of franchising. 💥 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 – Use tools to automate review requests, saving time and ensuring a steady stream of new reviews. -- Please consider sharing this with friends who might find it helpful 🔁 📥 save for later

21

6 Comments

As governments at all levels across Canada have expanded their digital service offerings, the user experience has often not met the high expectations of residents. Constrained resources, complex organizations, limited human capacity, and massive IT transformation goals make digital updates a hurdle for agencies. Given these challenges, we'll be sharing key insights from PayIt's groundbreaking research conducted with hundreds of government agency leaders, and explore how innovations in payment experiences can not only streamline operations but also increase accessibility, security, and resident satisfaction. Join us for an insightful session on data-backed tactics for empowering residents and optimizing digital government offerings. Register today for the live webinar: https://okt.to/O06mr7 #DigitalGovernment #GovTech #Webinar

2

Having had a front-row seat to transforming one of Canada's largest media companies into a digital powerhouse (Yellow Pages Group) we are at the starting point of another exciting time again. AI is going to be the biggest transformation in history. Is your organization ready? Are you ready to look at the intersections of your functions, people, value delivered and monetization to stay ahead or leap frog your competitors? It’s not about less people, it about amplification of people. The organizations that embrace, educate and have an operating system for their teams to leverage and use these tools will be just fine. Nimble start-ups have an advantage of speed and lack of legacy debt and can look at problems with completely fresh eyes. Incumbents have the advantage of capital, distribution, infrastructure and customer inertia on their side. At YP - we found a balance between acting nimble (I look back at what we launched from 2006-2010 and it was fast and impressive) while transitioning our legacy business. We made a lot of mistakes but that company survived and today it still services hundreds of thousands of businesses. At RBC - Ventures pushed the envelope. We balanced speed of delivery with a ruthless prioritization on privacy and security to protect the core brand. Ampli, now part of Avion rewards. MyDoh - an amazing product. Ownr - seriously game changing are just a few. Many start-ups will fail during this period. Many legacy companies will also fail or become smaller shells of themselves. Some start-ups and incumbent's will emerge as dominant forces for the next decade and beyond. Want to talk about your transformation journey? DM me, happy to chat. #ai #transformation

14

2 Comments

Explore the heartbeat of Ontario's innovative startups with #FundedMagazine, proudly brought to you by Angel Investors Ontario. 🌟 Register now at https://lnkd.in/gkDbzPDw for your digital issues filled with exclusive content and investor insights. 📈💡 #StartupScene #AngelInvestors #BusinessIntelligence #AngelInvesting #OntarioStartups #FundedMagazine

9

Last week I attended NEXT Canada's Venture Reveal event, where I was fortunate to witness some of Canada's most promising startups pitch their innovative companies to an audience of investors, academics, and fellow entrepreneurs. For those unfamiliar, NEXT is a powerhouse tech incubator committed to nurturing the next wave of impactful Canadian entrepreneurs. With an impressive track record of launching unicorns, facilitating over $2B in capital raises, and supporting countless entrepreneurs in their journey to improve Canada's competitiveness, they are highly valued in the early-stage tech community. Reflecting on the event, a few key insights resonated with me: -"There will be 100 problems in a startup, the ones who end up surprising us aren't always the ones who sparkle the most. They are the ones who keep crawling through." Ajay Agrawal's perspective on the nonlinear nature of startup challenges underscores the importance of resilience and adaptability. -As John Kelleher aptly put it, "The game of building successful tech startups is a game of outliers. Every year of the 130k businesses are started, 4,000 are capable of building and securing venture funding. Of those, 200 will raise funding from a top-tier VC and only 15 will generate almost all venture returns. -Despite Canada's GDP per capita experiencing a decline of 1/2% annually since 2020, it's imperative we foster an environment that cultivates high-growth ventures. Amidst these takeaways, I'm inspired by the resilience and dedication exhibited by entrepreneurs tackling real-world problems head-on, especially amidst today's challenging climate. Special kudos to my mentees, Nicole Baranowski at Hairstrong and Matthew Stevens & Mathew Chan at Tailwind, for their commitment to bringing their innovative offerings to market. Here's to celebrating the bold visionaries shaping Canada's entrepreneurial landscape. Onward and upward!!! #CDNtech #entrepreneurship #growth

28

2 Comments

In a city where the CN Tower isn't the only thing standing tall, your startup's digital presence can reach the skies. Let's leverage Toronto's tech-savvy audience and vibrant digital ecosystem to craft marketing strategies that resonate, engage, and convert. It's time to make your mark in the digital landscape of Toronto. #TorontoStartups #DigitalMarketing #TechSavvy #BrandResonance #EngageAndConvert #MarketingStrategy #InnovationInMarketing #StartupSuccess #DigitalEcosphere #GrowthHacking #SEOExpertise #SocialMediaImpact #PPC #EmailMarketing #LocalMarketing #AnalyticsDriven #AvonMarketing #DigitalFirst #TorontoTech #Entrepreneurship #BusinessGrowth #StartupCulture #DigitalAge #MarketLeadership #TechTrends2025 #MarketingInsights #ContentIsKing #HashtagTrending #DigitalNomad #InnovateOrDie Esha S. Avon Marketing & Media Inc. HARNEAK BURMI

2

This week's journey takes us to Canada, where I had the fantastic opportunity to meet with some of the most innovative operators in our industry. There's nothing quite like connecting with people I admire and who are truly shaking things up. And it's humbling to bring their stories and learnings to you. During my visit, I had the pleasure of meeting Deana Steele. We bonded over our shared dedication to transforming the accommodation sector. As a prominent figure in the luxury short-term rental market, Deana's insights are invaluable. Her approach to luxury could profoundly shift your perspective on elevating your own business. In this episode, we delve into what it really takes to stand out in the high-end accommodation sector. The luxury market isn’t just about high margins, it’s also coupled with high expectations and bespoke experiences. Deana Steele from Keys to Kelowna Properties joins us to discuss the layers of luxury accommodation, from acquiring prime properties to understanding the nuanced needs of a high-end clientele. Our conversation unpacks strategies that are crucial for anyone aiming to excel in this prestigious segment, shedding light on how luxury can significantly enhance your brand’s value and market appeal. Deana Steele is a pioneer in the luxury vacation rental market and the creative force behind Keys to Kelowna Properties Inc.. She has successfully brought world-class luxury real estate rentals to Kelowna, elevating the city’s profile among elite travelers. Starting Keys to Kelowna organically in 2013, her entrepreneurial flair was quickly recognized by industry leaders, including Airbnb, which led her to assist remote real estate investors. Join us as we explore the luxurious layers that can transform your accommodation strategy from standard to exceptional. Listening to Deana’s experiences and the actionable strategies she shares will equip you with the knowledge to attract discerning clients who seek unparalleled experiences. Her insights provide a practical blueprint for anyone looking to elevate their operations in the luxury market. We’ll catch you next week!

7

1 Comment

I'm so excited about this upcoming event and we have 2 Weeks Until Ottawa Unite Business Networking. This isn’t some casual, hand-shaking session where people leave with a stack of useless business cards. Ottawa Unite is your opportunity to get face-to-face with some of Ottawa’s sharpest, most driven entrepreneurs and business owners. And here’s 𝐰𝐡𝐲 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 to be there: Going into 2025, the strongest will thrive and that means knowing the right people, having the right strategies, and connecting with people who can move your business forward. On November 28th, from 6-9 PM at 131 Bank St, Ottawa, you’ll have the chance to make those connections and drive new momentum into your business as we close out the year and prepare for 2025. 🔹 Who Should Attend: Anyone who’s done with “playing small” and is ready to make powerful, profitable connections. 🔹 Why You Should Care: Because, unlike other events, Ottawa Unite has one focus, making you better equipped to grow. You’ll be networking with people ready to do real business and build long-lasting relationships (that's what our attendees told us) 🔹 The Time to Act: 2 weeks is all you’ve got left. If you have not registered yet, grab your ticket and show up ready to make waves. Because Ottawa’s best don’t just wait for success, they go out and get it. Cheers, Alex P.S. Check the link in the comments to register. #OttawaUnite #Networking #Ottawa #Businessnetworking #Businessowners #Entrerpreneurs

7

1 Comment

Explore the heartbeat of Ontario's innovative startups with #FundedMagazine, proudly brought to you by Angel Investors Ontario. Register now at: https://lnkd.in/d8hw7jYf for your digital issues filled with exclusive content and investor insights. #StartupScene #AngelInvestors #BusinessIntelligence #AngelInvesting #OntarioStartups #FundedMagazine

12

1 Comment

Teluscope provides a platform for Caribbean entrepreneurs to sell goods or services online. Key features include: 1. Product Listings: Detailed information about products, including descriptions, prices, and images. 2. Shopping Cart: Allows customers to add items they wish to purchase. 3. Payment Processing: Secure methods for customers to pay for their purchases. 4. Customer Accounts: Options for customers to create accounts for easier future shopping and order tracking. 5. Order Management: Systems for tracking orders from purchase to delivery. 6. Customer Support: Assistance through chat, email, or phone. 7. Reviews and Ratings: Customer feedback on products. 8. Search and Navigation: Tools to help customers find products easily. 9. Promotions and Discounts: Special offers to attract customers. 10. Mobile Compatibility: Ensuring the site works well on mobile devices. These features aim to provide a convenient, efficient, and a secure digital face for Caribbean entrepreneurs.

1

Imagine the whole country of Norway became podcast listeners. Well, that's essentially what's happened in Canada since 2019: There are 5.1 million new monthly podcast consumers there – roughly equivalent to the population of that Nordic country. That's what we found in the 2024 Canadian Podcast Listener report, in collaboration with Ulster Media. Matt Hird covers the details in this blog post. https://lnkd.in/g4RqgP3V #podcasting #podcast

11

1 Comment

Discover the latest podcast trends in Canada

3

Is your brand struggling to make ads that truly resonate and drive conversions? At Good Kids , we build high-impact ad campaigns using proven frameworks rooted in psychology, human behavior, and top-tier creative strategy. 💡 Here’s how we do it: Trigger Real Emotions 🎯 – We tap into key psychological drivers like survival, comfort, and social approval to create ads that make people feel. Multi-Format Delivery 🖼️ – From static images to TikToks and 3D renders, we maximize reach by designing across all platforms, using formats that work. Creative Execution 🎨 – Whether it's raw UGC for authenticity or high-production branded content, we tailor every execution to grab attention and drive action. Copy that Converts ✍️ – A/B tested headlines and strong, clear CTAs that speak directly to pain points and desired outcomes. Conversion Optimization 🔄 – We design ads that hook in the first 3 seconds, using visuals that stop the scroll, and showcase social proof. 🎯 Ready to take your digital campaigns to the next level? Let’s make ads that don’t just sell—they connect. Let’s build something great together. 💬 Book a free consultation today at https://lnkd.in/gnMgU_bw https://lnkd.in/gApCzq3K

1

Today is World Mental Health Day, a reminder of the importance of prioritizing our mental well-being. We here at Snapchat 🇨🇦 have partnered with Kids Help Phone to ensure Snapchatters across Canada take, at the very least, a moment to check in with themselves and those around them. In any given year, 1 in 5 Canadians experiences a mental illness. By the time Canadians reach 40 years of age, 1 in 2 have – or have had – a mental illness (via CAMH) Remember, seeking help is a sign of strength, not weakness. Together, we can break the stigma. Mental health matters. https://lnkd.in/gTE6YGAf #WorldMentalHealthDay #Snapchat Snap Inc. | Snap for Business

73

2 Comments