Edson Ferrao

Google Ads updates betting policy for Brazil: new rules from September 30: Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more. #GoogleAds #Apostas #MarketingDigital #Publicidade #LeisDeApostas

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Google Ads updates betting policy for Brazil: new rules from September 30: Google aligns ad policy with Brazil's new betting laws. Certification required for advertisers. Aggregators banned. Learn more.

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Adikteev's Cameron T. & Giovana Z. are heading to Gamesforum Hamburg soon! 🚀 They're ready to answer all your burning questions about retargeting and churn prediction 🎯 🔮 See you there! 👋 #appmarketing #appretargeting #mobilemarketing

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Valid point! Attention involves attributes that are difficult to measure uniformly across different ad formats and layouts. https://lnkd.in/dYn9xyMB

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Great resource State of DATA 2024 to see how industry are adopting third-party cookies https://lnkd.in/gRw3px6r IAB IAB Portugal #data #3rdpartydata #data #analytics #3rdpartycookies #analyticsfriday #digitaloutcome #marketing #digital #ecommerce

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🚀 Exciting update for Apple Search Ads marketers! 🚨 🏆 A first in the market, MobileAction and SearchAds.com coverage extends to 9 new countries in the LATAM region, including Brazil! 🇧🇷 🇧🇴 🇨🇷 🇩🇴 🇸🇻 🇬🇹 🇭🇳 🇵🇦 🇵🇾 📈 Search Ads Intelligence upgrades: Assess search ads performance, uncover key keywords, track competitors, and identify high-visibility apps across all Apple Search Ads placements for LATAM countries. 🔎 CPP Intelligence enhancements: Gain strategic insights from top custom product pages, discover key app features to refine your market strategy, and see how top apps use seasonal trends for better audience engagement in LATAM. 📊 ASO Intelligence updates; ASO + Apple Search Ads synergy is crucial for every app marketer. To keep you ahead, we've updated our ASO Intelligence coverage in sync with the news. Access search and popularity scores directly from Apple for the most accurate keyword data, including volume, volume history, and maximum reach. Monitor the Share of Voice (SOV) on your and your competitors' paid keywords in these markets. ⭐ We’re proud to be the first to offer Apple Search Ads campaign management for the LATAM region, empowering you with cutting-edge tools to stay ahead: 🔄 Automations: Manage your Apple Search Ads campaigns with over 20+ templates. Easily automate strategic actions, optimize spend, and adapt to market changes. 💡 Smart Bidding: Optimize your ad spend on high-performing campaigns, ensuring the best ROI whether you’re targeting CPA, ROAS, or both. 🔑 Keyword Advisor: Instantly discover high-intent, competitor keywords for the LATAM market. Expand your reach and scale your campaigns. 💰 Budget Allocation: Utilize data-driven algorithms to allocate your budget smartly across high-potential campaigns, maximizing your returns without overspending. 📅 Campaign Forecasting: Identify the optimal daily budget and predicted outcomes for your campaigns with precision. Avoid wasteful spending and increase conversions. Embrace the power of MobileAction and SearchAds.com to achieve app growth in the LATAM market. 🚀 📲 Schedule a demo now: https://lnkd.in/dUCiv2n4 #MobileAction #AppleSearchAds #AppMarketing #LATAM #ProductUpdate

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Looking for a step-by-step guide to smarter agency management? In his article, our Co-Founder and Principal, Bruno Gralpois, shares key strategies to help brand advertisers streamline operations and strengthen agency partnerships! Read the article to uncover the details: https://lnkd.in/g9TdGBnJ #AgencyManagement #BestPractices #PartnershipManagement

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Are You Losing Customers? Here’s How to Fix It! 🛠️📈 Summary:You're missing out on the 0% technique. Are your customers slipping away? Learn to personalize and optimize your strategies with free trials to maximize conversions. 🔑 Key Insights: Free Trials: Start offering free trials today. Businesses that offer free trials and personalized options not only attract more customers but also significantly increase their revenue. Personalization: Implement personalized options that cater to the individual needs of your users. People increasingly value convenience, personalization, and flexibility in subscription services. Customer Retention: By integrating these elements, you'll not only attract but also retain customers, increasing customer lifetime value and fostering a loyal community. 🤔 Want to create personalized content like this for your brand every day? Comment "GoSocial" and start creating unique content for your brand. #CustomerRetention #Personalization #FreeTrials #DigitalMarketing #SubscriptionServices #BusinessGrowth #GoSocial #MarketingStrategy #CustomerLoyalty #MaximizeConversions #CustomerValue

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The recording of WJ Agency’s Marketing Insights webinar hosted by Pedro Porto Alegre is now live! Be sure to tune in to learn about: ➡️ Key marketing trends that are shaping how brands might win now and in the immediate future ➡️How to avoid the trap of short-termism ➡️The importance of creating connections where customers are most present ➡️The revolutionary impact of artificial intelligence on campaigns ➡️The growing influence of virtual worlds in gaming ➡️How a strong brand identity can serve as a powerful differentiator in a crowded market ➡️And much more…

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Over the past few years, we have helped countless businesses enhance their online presence, improve their SEO, and increase their conversion rates. 📈 Want to know a secret? 🤫 We use the same proven strategies every time: incorporating Assista Mina’s explainer, sales, and promotional videos into your digital marketing strategy! These videos not only clarify your value proposition but also make your business look professional and branded. 💼 Visit our website: https://lnkd.in/eHMKwHNn #DigitalMarketing #ExplainerVideos #BusinessGrowth Make your business alive

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Are you constantly second-guessing your optimization strategy? 🤔 You're not alone! Balancing aggressive expansion with strategic ad management is a real challenge. But here's the thing: The frequency of your optimization directly impacts your ad performance and, ultimately, your ability to scale without sacrificing profits. In tomorrow's newsletter, I dive deep into the factors that influence optimization frequency (and what to focus on) Make sure you're subscribed (just comment "bids" and I'll send the link) #Amazonadvertising #PPC #Amazonseller

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🚀 Marketers are tackling key challenges with Foursquare Attribution: ✅ Measuring every stage of the funnel in a single UI. ✅ Optimizing campaigns mid-flight. ✅ Understanding marketing’s impact on in-store foot traffic. ✅ Allocating budgets across channels to reduce ad waste. Optimize your ad campaigns in real-time with a 360° view of your performance across platforms. 👉 Start now with Foursquare Attribution: https://lnkd.in/gbb28HT8 #Foursquare #Attribution #advertising

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🚀 Hot off the press! AppsFlyer has just released the 17th edition of its Performance Index, evaluating the top media sources in mobile advertising. We’ve dug into the report and pulled out the key insights to help marketers make the most of this data. Check it out! #adsmeow #mobile #marketing #appsflyer

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Looking to drive more conversions from your landing pages (LP)? Pedro Cortés has crafted 100s of pages for top brands and he's sharing his secrets to a successful LP. 🧠 In this 1 hour episode, you'll find 10 tips to increase your LP conversion rates:  1. Showing the “Aha Moments” in the Hero Section  2. Switching from “Call to Action” to “Call to Value”  3. The Art of Showcasing True Value  4. Contrast: The Psychology Behind Decision-Making  5. The Art of Show vs Tell  6. Increase Conversion by Selling Indirectly  7. Showcasing the Crucial 20% That Truly Resonates  8. Minimizing Risk to Maximize Conversion  9. How to Find Those “Aha Moments” 10. The Three Pillars for an Effective Landing Page Check out this latest episode of "Learning from the Pros" ⤵️ https://lnkd.in/g_cU2ZzV

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